Sanjena Sathian’s ‘Gold Diggers’ is a witty social satire with a dash of magic

The debut melts down striving immigrant tales, Old West mythology and madcap thrillers to produce an invaluable new alloy of American literature. Continue reading at 'The Washington Post'

[ The Washington Post | 2021-04-06 12:00:00 UTC ]
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Indian journalists protest at publisher's social media demands

Give us your Facebook and Twitter passwords, says Times of India company Continue reading... Continue reading at The Guardian

[ The Guardian | 2014-08-28 00:00:00 UTC ]
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Predictive Data Boosts Social Messaging by 91%

Real-time social messaging is most beneficial to brands in the media and entertainment sectors, according to SocialFlow's latest study that examined 1.6 million posts by brands. The New York company found that marketers in industries that are not associated with entertainment—fashion,... Continue reading at AdWeek

[ AdWeek | 2014-08-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #latest study #consumer engagement #key findings


National Geographic Ranked No. 1 in Social Media Among Publishers

National Geographic is the king of the social media jungle, according to a top 10 list released by Shareablee. The New York-based digital data company has ranked NatGeo as the most effective publisher in the social space for the month of July, with 46.4 million engagements on Facebook, Twitter... Continue reading at AdWeek

[ AdWeek | 2014-08-18 00:00:00 UTC ]
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3 Trends That Prove Social Media is Growing Up

By Jim Anderson To those steeped in the traditions of the publishing business, it may sound a bit odd to talk about the maturation of social media, which in many ways is still in its infancy. Yet social media is... Continue reading at Publishing Executive

[ Publishing Executive | 2014-08-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing business #bit odd


Re-Creating The Magic Of Harry Potter In The Real World

The graphic designers behind the new Diagon Alley theme park reveal how they translate the stuff of film and books into real-world magic.Hundreds of wannabe-magicians walk down a cobblestone street, lugging bags filled with wands, robes, and plush three-headed dogs. A dragon breathes fire atop a... Continue reading at Fast Company

[ Fast Company | 2014-07-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #harry potter #real world


Salesforce.com's trademark infringement anything but social, lawsuit claims

Salesforce.com recently launched a new product called Social Studio in spite of the fact that an existing, competing product had already used that name for years, marketing software vendor StrongView Systems alleges in a new trademark-infringement lawsuit.Social Studio, which was launched in... Continue reading at PC World

[ PC World | 2014-07-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #trademark infringement #recently launched #lawsuit filed #district court #northern district


Clinton Reelected On Social Media

Hillary Clinton’s "Hard Choices," out June 10, was the most talked about book on social media last month. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-07-04 00:00:00 UTC ]
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Oak Park's Magic Tree Bookstore for Sale

The Magic Tree in Oak Park, Ill. is for sale. The two owners are looking for "a booklover who has energy and innovative ideas” to buy the 30-year-old children's bookstore. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-27 00:00:00 UTC ]
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Riding The Next Wave of Social Media

  For the last several years, publishers have worked to grow robust social media audiences. As the wave of fans and followers continues to swell, so too does the need to go beyond mere numbers Continue reading at Folio Magazine

[ Folio Magazine | 2014-06-25 00:00:00 UTC ]
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Cat's Sage Advice to Kitten Viral Gold for BuzzFeed

The Sad Cat (or at least someone who sounds like him) is back, and this time he's dispensing advice to his kitten minions. BuzzFeed's Dear Kitten, a branded video for Friskies wet cat food, has resonated extremely well with the feline-obsessed online audience, collecting 12.1 million views (and... Continue reading at AdWeek

[ AdWeek | 2014-06-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #videowatch chart #chart tracks #pure views #data sources #proprietary score #helps judge #recommended videos


4 Brands Bet on Social and Mobile to Boost Father’s Day Campaigns

Marketers are gung-ho on playing up photo-sharing and social media this year to tap into the power of dad, as seen in Father’s Day campaigns from Ace Hardware, Craftsman, Dremel and O2X. You may not expect dads to be receptive about posting touchy-feely streams of pictures on social media, but... Continue reading at AdWeek

[ AdWeek | 2014-06-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #music downloads #youtube videos #digital platforms


HC's digital festival fires social media

HarperCollins' digital Romance Festival, held this weekend, notched up over six thousand... Continue reading at The Bookseller

[ The Bookseller | 2014-06-09 00:00:00 UTC ]
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How RebelMouse's Social Publishing Platform Can Make Your Traffic Sing Like The Dodo

The same content management system that helped The Dodo reach 1 million views in its first month is now available to all.When the animal news site The Dodo launched in January, it was able to bring in 1 million views in its first month without a single developer. That number has now grown to 7.5... Continue reading at Fast Company

[ Fast Company | 2014-06-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing platform #social web


Combat Gent Calls Out 'Dad Jean' Offenders via Social Campaign

Combat Gent is launching a Father’s Day digital campaign today to scout out dads who still think acid wash Levi’s jeans are cool by replacing them with more modern trousers. The online menswear retailer is using the upcoming holiday to launch a new line of denim products also launching today.... Continue reading at AdWeek

[ AdWeek | 2014-06-03 00:00:00 UTC ]
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BEA 2014: Lev Grossman and Deborah Harkness: Magical Flights of Fantasy

As Lev Grossman celebrates the August release of The Magician’s Land, the final volume in his Magicians trilogy, and Deborah Harkness celebrates the July release of The Book of Life, the final volume in her All Souls trilogy, the two credit the zeitgeist, as well as the skills they honed in... Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #lev grossman #deborah harkness #august release #final volume #magicians trilogy #july release #souls trilogy


BEA 2014: Magic in the Air at Middle-Grade Buzz Panel

There definitely were common elements to the five novels presented during the middle-grade editors buzz panel Friday morning that was moderated by Holly Weinkauf, the owner of Red Balloon Books in St. Paul, Minn.: all five mixed up fairy tale themes with real-life issues to produce excellent... Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #real-life issues


Clinton Wins The Vote on Social Media

As questions continue to swirl about Hillary Clinton’s potential run for the presidency in 2016, her still-unpublished book, "Hard Choices" (Simon & Schuster), was the most buzzed about title on social media in May. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hillary clinton #hard choices #simon schuster


BEA 2014: Magic Up Her Sleeve: Annie Barrows

After meeting in the past in 2007’s The Magic Half, Miri and Molly land safely in the present—but not for long. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-29 00:00:00 UTC ]
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Grilling as Social Conduit: The Story Behind ManBQue

How a rooftop ritual turned into a “men’s grilling and lifestyle community” with chapters around the world and a brand new book, "ManBQue!: Meat. Beer. Rock and Roll." Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-05 00:00:00 UTC ]
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People Integrates Celeb Social Posts Into New Vertical

Time Inc.’s People and WhoSay, a digital-only social magazine powered by the celebrities it features, have teamed to develop a new branding opportunity for stars and advertisers. Continue reading at Folio Magazine

[ Folio Magazine | 2014-03-27 00:00:00 UTC ]
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