Salesforce.com's trademark infringement anything but social, lawsuit claims

Salesforce.com recently launched a new product called Social Studio in spite of the fact that an existing, competing product had already used that name for years, marketing software vendor StrongView Systems alleges in a new trademark-infringement lawsuit.Social Studio, which was launched in May, combines Salesforce.com’s Radian6 social media monitoring software with its Buddy Media content publishing platform.But StrongView had already obtained a trademark for that name in 2010, according to its lawsuit filed last week in U.S. District Court for the Northern District of California.To read this article in full or to leave a comment, please click here Continue reading at 'PC World'

[ PC World | 2014-07-22 00:00:00 UTC ]
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