The digital media firm Remezcla Media Group partnered with the National Football League Wednesday in a bid to help the league grow its Hispanic fan base and sponsorship offerings. The tie-up is the latest in a series of efforts from the NFL to expand its viewership by tapping into new markets and demographics, a particular... Continue reading at 'AdWeek'
[ AdWeek | 2024-10-23 12:00:00 UTC ]
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#nfl partner
#league grow
#hispanic reach
#sponsorship offerings
#digital media
Publisher Hachette Livre and adaptive learning company Knewton are partnering to create digital curricula personalised for students. Hachette Livre’s education publishing houses in France – Hachette Education, Hatier, Didier and Foucher – will use Knewton technology to “create learning... Continue reading at The Bookseller
[ The Bookseller | 2015-09-11 00:00:00 UTC ]
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BitLit and Lightning Source have struck a new agreement allowing publishers using Ingram's CoreSource Plus programme to offer ebook bundles to readers. Mary Alice Elcock (pictured), BitLit vice-president for content, told The Bookseller that this means more than 200 new publishers have been... Continue reading at The Bookseller
[ The Bookseller | 2015-09-10 00:00:00 UTC ]
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#lightning source
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Adult coloring books come with Hindu, Buddhist, and Christian themes from religion publishers this year. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-09-08 00:00:00 UTC ]
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#christian themes
#religion publishers
The Guadalajara Book Fair's Rights Center, which offers 125 tables, is sold out, further proof of Mexico's growth as a center for Spanish rights activity. The post As Mexico Rises, Rights Center at Guadalajara Book Fair Gets Boost appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-09-04 00:00:00 UTC ]
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#boost appeared
#rights center
Amazon launched Kindle Unlimited in India with local publishing partners that include Jaico, Westland, Grapevine, Orient, and Sinclude, and more promised. The post Amazon Launch Kindle Unlimited in India with Local Partners appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-09-03 00:00:00 UTC ]
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Chris Riddell and Macmillan Children’s Books are raising money for Book Trust with a new Doodle-a-Day diary, featuring 366 pages of ideas to encourage doodling (one for each day of the year and another for leap years). Riddell’s Doodle-a-Day, due for publication on 22nd October (£9.99), is an... Continue reading at The Bookseller
[ The Bookseller | 2015-08-29 00:00:00 UTC ]
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#chris riddell
#book trust
#macmillan children
#raising money
TuneIn Premium will give subscribers access to unlimited content, including more than 40,000 audiobooks powered by Findaway, from publishers including Penguin Random House Audio, HarperCollins Publishers, and Hachette Audio. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-08-28 00:00:00 UTC ]
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#harpercollins publishers
#hachette audio
BuzzFeed, the fast-growing media site, and GroupM, the world's largest buyer of online advertising, announced a partnership Thursday that underscores the rising lure of digital publishing to leading brands. Continue reading at Los Angeles Times
[ Los Angeles Times | 2015-08-27 00:00:00 UTC ]
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#largest buyer
#online ads
#online advertising
#digital publishing
In November 2014, then Twitter CEO Dick Costolo touted the idea that around 500 million people consume the microblogging platform's tweets even though they don't have an account on it. During an earnings call at the time, Costolo was trying to explain why the company's persistent user-growth... Continue reading at AdWeek
[ AdWeek | 2015-08-20 00:00:00 UTC ]
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#industry average
#ad sales
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#told adweek
In the partnership, Hotels.com customers who book a minimum two-night stay in select U.S. destinations will have the opportunity to download one of seven free ebooks from S&S. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-08-19 00:00:00 UTC ]
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Struggling Heywood Hill bookstore in London has come up with a novel approach to sell books - it has appointed its first bookseller-at-large in Asia. The post Can an Asia Ambassador Boost a UK Bookstore’s Fortune? appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-08-17 00:00:00 UTC ]
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Now that Facebook is getting into streaming (soon for non-celebs too) and even Google/YouTube is taking notice, the folks at Twitter-owned Periscope are publishing some stats to let us know where the bar is for live video apps. In a blog post on Me... Continue reading at Engadget
[ Engadget | 2015-08-13 00:00:00 UTC ]
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#twitter-owned periscope
#taking notice
Science fiction and fantasy publisher Gollancz has partnered with London's Prince Charles cinema and mobile video game library the Gamer’s Bus on the second Gollancz Festival. The festival takes place at Waterstones Manchester Deansgate on 16th October and Waterstones Piccadilly in London on... Continue reading at The Bookseller
[ The Bookseller | 2015-08-07 00:00:00 UTC ]
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#science fiction
#gollancz festival
#waterstones piccadilly
#17th october
Booksellers say they are enjoying a “bumper summer”, with the release of Harper Lee's Go Set a Watchman encouraging people to “re-engage with books and bookshops again.” James Daunt, m.d of Waterstones, said the release of the William Heinnemann title last month had injected life into the... Continue reading at The Bookseller
[ The Bookseller | 2015-08-07 00:00:00 UTC ]
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Marketers continue to boost spending in the U.S. Hispanic media market, with 2014 advertising outlays growing by 12.0%, far ahead of the estimated 4.9% growth for overall U.S. major-media ad spending. As usual, internet spending (up 18.3%) and TV (up 14.7%) fueled that growth. Newspapers eked... Continue reading at Advertising Age
[ Advertising Age | 2015-08-03 00:00:00 UTC ]
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#ad spending
#includes data
#demographic change
#procter gamble
The best things on the Internet this week, curated by Fast Company employees. Erica BoekePhoto: Celine Grouard for Fast Company Name: Erica Boeke Role at Fast Company: Associate publisher, Global Marketing. Among other things, I get to work with our partners on the fun stuff—like the Fast... Continue reading at Fast Company
[ Fast Company | 2015-07-31 00:00:00 UTC ]
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#big leagues
#celine grouard
#fast company
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Here's another one for the Twitter-is-becoming-Facebook files: some article previews to external sites have started auto-expanding in your timeline on Android and iOS devices. As you browse your feed, you'll notice that tweets from some publi ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-07-16 00:00:00 UTC ]
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#external sites
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The Guardian is exclusively publishing the first chapter of Harper Lee’s hotly anticipated companion novel to To Kill a MockingbirdRead the first chapterListen to an extract read by Reese WitherspoonFollow all the live commentary and reactionJean Louise Finch – beloved heroine of one of the most... Continue reading at The Guardian
[ The Guardian | 2015-07-10 00:00:00 UTC ]
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Publishers and booksellers have enthusiastically welcomed the merger of the Man Booker International Prize and the Independent Foreign Prize for Fiction, saying it will create a prize with "a new stature", making "a good counterpoint" to the Man Booker itself. Continue reading at The Bookseller
[ The Bookseller | 2015-07-09 00:00:00 UTC ]
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#huge boost
#man booker
Greenpoint Press, a small nonprofit house founded in 2004 that specializes in personal nonfiction, partners with its authors and, among other things, offering them a 50% royalty rate. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-07-07 00:00:00 UTC ]
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