Remember when famous writers used to shill for consumer products?

Ah, yes, the good old days: when novelists lent their faces and testimonials to advertisers hoping to sell tires, or a certain kind of beer, or fancy watches. It’s something you don’t see very much anymore, because we writers have become too principled to participate in advertising campaigns. Just kidding: it’s definitely because no one […] Continue reading at 'Literrary Hub'

[ Literrary Hub | 2020-08-19 17:14:06 UTC ]
News tagged with: #famous writers #consumer products #novelists

Other Publishing stories related to: 'Remember when famous writers used to shill for consumer products?'


What I needed as a working-class writer

There’s a lot of debate about diversity in publishing—but how exactly can working class writers overcome the barriers? Kia Abdullah offers five tools that made a difference for her. Continue reading at The Bookseller

[ The Bookseller | 2019-05-09 00:00:00 UTC ]
More news stories like this |


London Library takes on 38 authors for Emerging Writers Programme

The London Library has welcomed 38 authors onto its inaugural Emerging Writers Programme. Continue reading at The Bookseller

[ The Bookseller | 2019-05-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #london library


Val McDermid to play Glastonbury with Fun Lovin’ Crime Writers

The Fun Lovin’ Crime Writers will play at Glastonbury, in what lead singer Val McDermid described as “a bit like a fairy story”. Continue reading at The Bookseller

[ The Bookseller | 2019-05-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #val mcdermid #fun lovin #crime writers


Calling BAME writers: entries open for 2019 short story prize

The hunt is on for up-and-coming writers who could scoop this year’s £1,000 Guardian/Fourth Estate prize A Chinese villager with no arms becomes a Paralympian swimming champion; a dapper elderly Jamaican spends New Year’s Eve in a south London police cell under suspicion of domestic abuse; a... Continue reading at The Guardian

[ The Guardian | 2019-05-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #previous winners #short story #up-and-coming talent #good agency #publishing industry


Spread the Word calls for trade to invest in under-represented writers

Spread the Word has urged for greater investment in under-represented authors from the trade, as it reopens its London Writers Awards. Continue reading at The Bookseller

[ The Bookseller | 2019-05-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #under-represented writers


Platforms Are Striving to Balance Effectiveness for Advertisers With Not Annoying Consumers

Platforms and publishers today face an age-old challenge when it comes to advertising: creating and carrying ads that are effective for the advertiser without annoying the consumer. MediaLink kicked off Digital Content NewFronts today with its annual breakfast and panel during which four... Continue reading at AdWeek

[ AdWeek | 2019-04-30 00:00:00 UTC ]
More news stories like this |


The Green New Deal’s supporters hope to harness power of narrative with Federal Writers’ Project

The ambitious proposal echoes the legendary 1930s-era New Deal project that employed such greats as Ralph Ellison, Saul Bellow, and Zora Neale Hurston. Any collective plan to avert planetary disaster will first need to harness the full powers of storytelling and mythology if it’s going to stand... Continue reading at Fast Company

[ Fast Company | 2019-04-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #main lesson


New Brick Lane bookshop focuses on women and non-binary writers

The award-winning Pages Bookshop in east London is opening a sister shop, dedicated to titles by women and non-binary writers, in the former space of French-English bookshop Caravansérail. Continue reading at The Bookseller

[ The Bookseller | 2019-04-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #non-binary writers #east london


The Mystery Writers Have Their Night

Among the winners, Walter Mosley won the Edgar for Best Novel for 'Down the River Unto the Sea,' while Robert Fieseler took home the prize for Best Fact Crime for 'Tinderbox.' Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-04-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mystery writers


Ad vets to create universal ID and loyalty reward program to woo consumers

A cohort of ad industry veterans and tech platforms are launching BritePool, an identity solution for digital advertising that aims to provide consumers with some level of control over who uses their data. Along the way, it hopes to offer agencies and brands an alternative to the so-called... Continue reading at Advertising Age

[ Advertising Age | 2019-04-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ve failed #southern california #report adds #playing field #large part


Consumer Use of Audiobooks Continues to Rise

Half of all Americans over the age of 12 have listened to an audiobook in the past year, according to a new consumer survey. Growth can be attributed to more people listening in cars and advances in technology. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-04-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #consumer survey


After layoffs, Brit + Co to focus on direct-to-consumer biz

Brit + Co is in pivot mode. The digital media company, which made a name for itself as a lifestyle destination site for women over the course of its eight-year existence, announced layoffs and changes to its business model this week.   “It’s not news that the media industry has been... Continue reading at Advertising Age

[ Advertising Age | 2019-04-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bigger emphasis #smaller publishers #licensing deals #consumer services #provide specifics


Romance author Nora Roberts sues Brazilian writer, claiming plagiarism

Nora Roberts, one of the world's most successful romance novelists, has filed a lawsuit against author Cristiane Serruya, who she claims plagiarized her work, the Associated Press reported. In the lawsuit, filed in Serruya's home country of Brazil, Roberts claimed that Serruya's books are a... Continue reading at Los Angeles Times

[ Los Angeles Times | 2019-04-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #nora roberts #home country


Festival of Books music writers on Nipsey Hussle’s impact: ‘Dude could rap’

Although the Los Angeles Times Festival of Books panel was called Drop the Beat, it started with a moment of silence. Amid the celebration of literature of 1990s-era rap music, former KDAY-Los Angeles radio show host Greg Mack — who was the first DJ to play the genre on air in 1983 — made a point... Continue reading at Los Angeles Times

[ Los Angeles Times | 2019-04-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #nipsey hussle


Riverrun acquires Targoff's story of Renaissance women writers

Riverrun has acquired a book by Ramie Targoff unearthing the stories of four Renaissance female writers. Continue reading at The Bookseller

[ The Bookseller | 2019-04-13 00:00:00 UTC ]
More news stories like this |


The UK’s Young Writer Prize Opens for Submissions and Remixes Its Sponsors

The newly renamed Sunday Times/University of Warwick Young Writer of the Year Award opens today (April 12) for submissions as it announces its new sponsorship regime. The post The UK’s Young Writer Prize Opens for Submissions and Remixes Its Sponsors appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-04-12 00:00:00 UTC ]
More news stories like this |


Sunday Times Young Writer of Year award reveals sponsor change

The Sunday Times Young Writer of the Year Award has announced changes to its sponsorship with the University of Warwick its title partner and Caroline Michel, c.e.o. of literary agency Peters Fraser + Dunlop, becoming its first patron.  Continue reading at The Bookseller

[ The Bookseller | 2019-04-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #caroline michel


Fletcher pays tribute to sci-fi writer Vonda N McIntyre

Vonda N McIntyre’s UK publisher has paid tribute to the award-winning science fiction writer who died this week, aged 70. Continue reading at The Bookseller

[ The Bookseller | 2019-04-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #uk publisher #paid tribute


Pollock’s rabbit runs to production firm Seven Stories

TV rights to Tom Pollock’s thriller White Rabbit, Red Wolf have been sold to Seven Stories, the production company behind Netflix drama "Selection Day". Continue reading at The Bookseller

[ The Bookseller | 2019-04-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tv rights #red wolf #production company


‘Treat display like a legacy product’: Insights from the Digiday Publishing Summit

Revenue diversification strategies are coming together as publishers strengthen direct relationships with their audiences. The post ‘Treat display like a legacy product’: Insights from the Digiday Publishing Summit appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-04-03 00:00:00 UTC ]
More news stories like this |