No stranger to the unconventional, REI is at it again: The outdoors retailer is discontinuing its print mail-order catalog and debuting a magazine. Called Uncommon Path, the print publication will run on a quarterly basis and include stories focused on the outdoors. Kent, Washington-based REI is partnering with Hearst Magazines on the project, which will be staffed by a team of roughly six in-house REI employees as well as a collection of freelancers and Hearst workers. “What this magazine represents is how we are trying to deliver some of our own content and environmental journalism to help people understand issues around the outdoors better,” says Paolo Mottola, editorial director. He concedes that print journalism is not exactly on the upswing, but predicts that the singular outdoors-focus of Uncommon Path should help REI succeed. Mottolo says the magazine is another vehicle to deliver REI content to consumers, and that it will exist alongside the retailer’s online publishing, podcast and documentaries. Hearst has a similar publishing deal with Airbnb for Airbnb Magazine, which has a distribution of 1 million. REI is finalizing its retail strategy of the publication and expects to sell in some airports, bookstores and newsstands around the country, as well as in all 155 of its stores, with a cover price of $4.95. The first issue this fall, at 84 pages, will include a mix of editorial features and print ads. Sucharita Kodali, VP and principal analyst at Forrester,... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-06-20 19:50:29 UTC ]
Like any serious entrepreneurial endeavor in the media business, Business of Home was born in 2009 out of the recognition of an underserved audience. Its founder and president, Julia Noran Johnston, who at the time had been working at Hearst Magazines, on the business side of Veranda, for five... Continue reading at Folio Magazine
[ Folio Magazine | 2020-03-19 18:28:29 UTC ]
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We already had information overload. Then came a global pandemic. Coronavirus is an “everything story,” as Jon Allsop noted in Monday’s CJR newsletter: “unfathomably huge stories—that are all part of one, even more unfathomably huge story”. If the shuttered restaurants and roommates making a... Continue reading at Columbia Journalism Review
[ Columbia Journalism Review | 2020-03-19 11:58:16 UTC ]
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Bookshop.org, an alternative to Amazon that shares proceeds from book sales with independent bookstores, will give more money to those stores in response to the coronavirus pandemic and its impact on small businesses. Bookshop announced today that it would increase bookstore partners’ affiliate... Continue reading at Literrary Hub
[ Literrary Hub | 2020-03-18 15:09:12 UTC ]
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Indigo Books and Music, Canada's dominant bookstore chain, is closing all of its 199 retail locations from the end of business today until March 27. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-03-18 04:00:00 UTC ]
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Denver's Tattered Cover is the latest bookstore to report job losses, putting 100 employees on unpaid temporary leave. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-03-18 04:00:00 UTC ]
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The tale of the Moravian Book Shop isn’t straight-forward. Founded in 1745, in Bethlehem, Pennsylvania, it’s said to be the oldest continuously-running bookstore in America, yet it’s largely under the radar. It’s not a grande dame to whom homage must be paid; it’s never been the epicenter for... Continue reading at Literrary Hub
[ Literrary Hub | 2020-03-16 08:49:30 UTC ]
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As a result of the coronavirus crisis, sales at digital audiobook store Libro.fm and online bookstore Bookshop.org have soared. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-03-16 04:00:00 UTC ]
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[caption id="attachment_144315" align="alignright" width="150"] Steve Grune[/caption] Meredith Corp.'s VP of brand licensing, Steve Grune, is stepping down after 18 months in that role and eight years with the company overall. He'll be succeeded by Toye Cody and Sondra Newkirk, who have each... Continue reading at Folio Magazine
[ Folio Magazine | 2020-03-13 15:22:57 UTC ]
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City National Bank CEO Kelly Coffey will join Snap Inc.'s board of directors effective May 18. She has been CEO at City National Bank, a subsidiary of the Royal Bank of Canada, since last February. Prior to that, she served as CEO of J.P. Morgan Private Bank. Coffey joins former Hearst Magazines... Continue reading at AdWeek
[ AdWeek | 2020-03-13 14:55:46 UTC ]
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This week on The Maris Review, Rachel Vorona Cote joins Maris Kreizman for a special live interview at the Strand Bookstore to discuss her new book, Too Much: How Victorian Constraints Still Bind Women Today, out now from Grand Central. How much do you give of yourself in nonfiction: Maris... Continue reading at Literrary Hub
[ Literrary Hub | 2020-03-05 09:48:58 UTC ]
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The first hour of the day in a children’s bookstore is chock full of challenges. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-03-04 13:00:00 UTC ]
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This January, former Snap Inc. exec Kristen O'Hara joined Hearst Magazines as senior vice president and chief business officer. We caught up with O'Hara to learn about her top priorities in the newly created role. Continue reading at Publishing Executive
[ Publishing Executive | 2020-03-03 20:09:05 UTC ]
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“I have worlds of things to tell you, and my pen is not swift enough to answer my purpose at all.” A glimpse inside the best summer of Emily Dickinson’s life. | Lit Hub Emily Temple watched 2oth-century bookstore classic You’ve Got Mail for the first time ever, and has VERY strong feelings about... Continue reading at Literrary Hub
[ Literrary Hub | 2020-02-26 11:30:27 UTC ]
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Visitors to Fortune.com noticed something new over the past few weeks: a requirement to enter an email address in order to access content. “You’re paying for it with your email address in a sense,” says Fortune's chief marketing officer, Michael Joseloff. “We have done a lot of research into... Continue reading at Folio Magazine
[ Folio Magazine | 2020-02-25 03:46:10 UTC ]
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The door of Los Angeles’ newest bookstore is propped open on a quiet section of Hollywood Boulevard, the front window displaying books on a handmade wooden bookshelf. Inside the front room, you’ll find more books and merchandise below a neon light thought bubble and a sign that reads, “I still... Continue reading at Literrary Hub
[ Literrary Hub | 2020-02-21 15:00:52 UTC ]
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Despite flipping the “digital-only” switch on many titles, major publishers continue to launch new publications – and reinvest in existing ones – with a heightened focus on paper quality, editorial value, and the luxuries of print. Execs from Meredith, Hearst Autos, and Bonnier Media discuss how... Continue reading at Publishing Executive
[ Publishing Executive | 2020-02-20 22:40:45 UTC ]
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When Jokha al-Harthi and Marilyn Booth won the Man Booker International Prize last year, for Booth’s translation of Sayyidat al-Qamr (Celestial Bodies), many hurried to note that al-Harthi was the “first Omani woman writer” to have a book in English translation.While true, this may give the... Continue reading at British Council global
[ British Council global | 2020-02-19 10:26:57 UTC ]
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Barstool Sports launched as a print publication in 2003. Since then, they’ve become a multi-million dollar diversified sports and pop culture media company. Barstool recently sold to one of their advertisers, Penn National Gaming (owner of the Tropicana), for $450 million. A few years ago... Continue reading at Publishing Executive
[ Publishing Executive | 2020-02-14 19:59:30 UTC ]
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Bookshop Santa Cruz in California and Changing Hands Bookstore in Arizona, have partnered in a drive to register Arizona voters and persuade them to vote Democrat in this year's presidential election. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-02-14 05:00:00 UTC ]
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Bookstore sales, which struggled for most of the year, ended 2019 with a weak December and finished the year with a 5.7% sales drop compared to 2018, according to preliminary estimates released by the U.S. Census Bureau. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-02-14 05:00:00 UTC ]
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