No stranger to the unconventional, REI is at it again: The outdoors retailer is discontinuing its print mail-order catalog and debuting a magazine. Called Uncommon Path, the print publication will run on a quarterly basis and include stories focused on the outdoors. Kent, Washington-based REI is partnering with Hearst Magazines on the project, which will be staffed by a team of roughly six in-house REI employees as well as a collection of freelancers and Hearst workers. “What this magazine represents is how we are trying to deliver some of our own content and environmental journalism to help people understand issues around the outdoors better,” says Paolo Mottola, editorial director. He concedes that print journalism is not exactly on the upswing, but predicts that the singular outdoors-focus of Uncommon Path should help REI succeed. Mottolo says the magazine is another vehicle to deliver REI content to consumers, and that it will exist alongside the retailer’s online publishing, podcast and documentaries. Hearst has a similar publishing deal with Airbnb for Airbnb Magazine, which has a distribution of 1 million. REI is finalizing its retail strategy of the publication and expects to sell in some airports, bookstores and newsstands around the country, as well as in all 155 of its stores, with a cover price of $4.95. The first issue this fall, at 84 pages, will include a mix of editorial features and print ads. Sucharita Kodali, VP and principal analyst at Forrester,... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-06-20 19:50:29 UTC ]
Beloved NYC bookstore Bluestockings—long a fixture on the Lower East Side—has found a new home. This will come as a relief to downtown book-lovers who worried the iconic feminist bookstore was closing for good due to both pandemic woes and the threat of increased rent (in a pandemic 😬). After a... Continue reading at Literrary Hub
[ Literrary Hub | 2020-08-10 15:01:45 UTC ]
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A Hong Kong bookseller has recreated his shop in Taipei, and it has become a symbol of Taiwan’s vibrant democracy. Continue reading at The New York Times
[ The New York Times | 2020-08-09 07:00:10 UTC ]
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Yesterday I stopped in at my local bookstore in London. It’s a small shop, but a good one, and seeing its doors open again was like hearing an ice-cream truck from a block away as a kid. I walked straight into traffic to cross the street to get there. Inside the reality of our time […] Continue reading at Literrary Hub
[ Literrary Hub | 2020-08-06 08:49:19 UTC ]
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The year 1975 was notable for a few reasons: the debut of Saturday Night Live, the disappearance of Jimmy Hoffa, Patty Hearst landed on the FBI’s Most Wanted list, the Vietnam War came to an end, and Bruce Springsteen released his hit album Born to Run. That summer the movie Jaws would reign... Continue reading at Literrary Hub
[ Literrary Hub | 2020-07-31 08:48:30 UTC ]
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Yesterday, four of the most powerful men on earth—Mark Zuckerberg, of Facebook; Jeff Bezos, of Amazon; Tim Cook, of Apple; and Sundar Pichai, of Alphabet, which owns Google and YouTube—were dragged to Capitol Hill (well, a videoconference) to answer to a subcommittee of the House of... Continue reading at Columbia Journalism Review
[ Columbia Journalism Review | 2020-07-30 12:26:10 UTC ]
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I know that fingers can’t “plod,” but that is what they are doing now, delivering upsetting news that encapsulates this shitty year. As Hong Kong teeters on the edge of a serious coronavirus outbreak and democratic institutions continue losing a war of attrition with the Chinese government, the... Continue reading at Literrary Hub
[ Literrary Hub | 2020-07-29 18:53:00 UTC ]
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After more than 20 years in production, Oprah Winfrey's eponymous magazine O, The Oprah Magazine, will reconsider how often it prints in 2021. The magazine, which launched in 2000 in conjunction with Hearst Magazines, was an expansion of Winfrey's "Live your best life" motto. It is scheduled for... Continue reading at AdWeek
[ AdWeek | 2020-07-28 19:52:06 UTC ]
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Hearst Magazines named an interim president a day before what would've been Troy Young's second anniversary in the role. Executive vice president and chief financial officer Debi Chirichella will serve in the interim position. Young resigned late Thursday after he and the company spent the week... Continue reading at AdWeek
[ AdWeek | 2020-07-24 20:14:14 UTC ]
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[caption id="attachment_103859" align="alignright" width="192"] Troy Young[/caption] Hearst has parted ways with the president of its magazines division, Troy Young, the company said Thursday, a day after a report in The New York Times described multiple complaints of "bullying or harassing... Continue reading at Folio Magazine
[ Folio Magazine | 2020-07-24 13:00:11 UTC ]
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[caption id="attachment_103859" align="alignright" width="192"] Troy Young[/caption] Hearst has parted ways with the president of its magazines division, Troy Young, the company said Thursday, a day after a report in The New York Times described multiple complaints of "bullying or harassing... Continue reading at Folio Magazine
[ Folio Magazine | 2020-07-24 13:00:11 UTC ]
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Hearst initially stood by Young amid allegations of inappropriate behavior, but later announced he was resigning effective immediately. The post Hearst Magazines President Troy Young Resigns After NYT Report appeared first on Eddie & Ozzie Awards. Continue reading at Folio Magazine
[ Folio Magazine | 2020-07-24 13:00:11 UTC ]
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This week Dave Miller, who hosts a daily talk show on Oregon Public Broadcasting, interviewed “two very tired people”: Tuck Woodstock and Sergio Olmos, both independent journalists. Since late May, daily protests in solidarity with Black lives and against police brutality have taken place in... Continue reading at Columbia Journalism Review
[ Columbia Journalism Review | 2020-07-24 12:18:51 UTC ]
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Welcome to First Things First, Adweek's daily resource for marketers. We'll be publishing the content to First Things First on Adweek.com each morning (like this post), but if you prefer that it come straight to your inbox, you can sign up for the email here. Hearst Magazines President Resigns... Continue reading at AdWeek
[ AdWeek | 2020-07-24 10:45:52 UTC ]
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Troy Young, president of Hearst Magazines, resigned today after a damning New York Times profile detailed inappropriate workplace behavior. Young reportedly made rude, sexually offensive jokes and fostered what employees described as a toxic culture among Hearst Magazines' brands, including... Continue reading at AdWeek
[ AdWeek | 2020-07-24 00:32:53 UTC ]
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As a child, Asha Grant didn't know where to find books about people who looked like her. Next year she'll open that place, the Salt Eaters, in Inglewood. Continue reading at Los Angeles Times
[ Los Angeles Times | 2020-07-23 14:00:39 UTC ]
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The climate crisis has no sympathy for the crowded news cycle, or our fried minds. Yesterday, a group of researchers published a paper in which they substantially narrowed the projected temperature range for global heating should carbon dioxide emissions double from preindustrial levels; the... Continue reading at Columbia Journalism Review
[ Columbia Journalism Review | 2020-07-23 11:47:25 UTC ]
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At Cosmopolitan staff meetings, workers complain of discrimination and tokenism. Former employees say Hearst Magazines president Troy Young made sexually offensive remarks. Continue reading at The New York Times
[ The New York Times | 2020-07-22 15:31:50 UTC ]
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Starting this month, Cosmopolitan has introduced a new paid membership program, Cosmo Unlocked, and with it, a metered paywall limiting non-members to four free articles each month. For $2 per month, members can receive unlimited access to the website, (which currently publishes about 30 new... Continue reading at Folio Magazine
[ Folio Magazine | 2020-07-14 15:50:42 UTC ]
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The owners of Greenlight Bookstore, which has two Brooklyn locations, came forward this week to take responsibility for “negative experiences of Black customers and employees in our stores” with a commitment to improving. In an open letter published Wednesday, co-owners Rebecca Fitting and... Continue reading at Literrary Hub
[ Literrary Hub | 2020-07-10 16:24:01 UTC ]
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[caption id="attachment_182388" align="alignright" width="150"] Andy McNamara[/caption] Last Friday was Andy McNamara's last day as editor-in-chief of Game Informer, ending a 29-year, 327-issue run at the video gaming magazine. McNamara hasn't yet revealed where he's headed next, but in an... Continue reading at Folio Magazine
[ Folio Magazine | 2020-07-07 15:19:00 UTC ]
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