No stranger to the unconventional, REI is at it again: The outdoors retailer is discontinuing its print mail-order catalog and debuting a magazine. Called Uncommon Path, the print publication will run on a quarterly basis and include stories focused on the outdoors. Kent, Washington-based REI is partnering with Hearst Magazines on the project, which will be staffed by a team of roughly six in-house REI employees as well as a collection of freelancers and Hearst workers. “What this magazine represents is how we are trying to deliver some of our own content and environmental journalism to help people understand issues around the outdoors better,” says Paolo Mottola, editorial director. He concedes that print journalism is not exactly on the upswing, but predicts that the singular outdoors-focus of Uncommon Path should help REI succeed. Mottolo says the magazine is another vehicle to deliver REI content to consumers, and that it will exist alongside the retailer’s online publishing, podcast and documentaries. Hearst has a similar publishing deal with Airbnb for Airbnb Magazine, which has a distribution of 1 million. REI is finalizing its retail strategy of the publication and expects to sell in some airports, bookstores and newsstands around the country, as well as in all 155 of its stores, with a cover price of $4.95. The first issue this fall, at 84 pages, will include a mix of editorial features and print ads. Sucharita Kodali, VP and principal analyst at Forrester,... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-06-20 19:50:29 UTC ]
Oprah Winfrey's interview with Barack Obama premieres on Apple TV+ on Tuesday morning, just as copies of the hotly anticipated former president's memoir lands on bookstore shelves around the world. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-11-16 05:00:00 UTC ]
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Debi Chirichella was named president of Hearst Magazines today, after serving in the role in an interim capacity for a little over three months. Before she was named acting president in July, she had been executive vice president and chief financial officer. Chirichella joined the company in... Continue reading at AdWeek
[ AdWeek | 2020-11-11 20:13:08 UTC ]
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Yesterday, as senior Republican officials continued to indulge President-unelect Trump’s election fantasies, his claims of widespread voter fraud continued to be baseless, and reporters continued to point that out. Republicans in various states have made mountains out of procedural molehills and... Continue reading at Columbia Journalism Review
[ Columbia Journalism Review | 2020-11-11 13:19:27 UTC ]
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You know what they say: November is the new December! When’s the best time to support your local bookstore and get holiday gifts? Well, there’s no time like the present. (Get it?) (I’m sorry.) (But seriously, support your favorite indie and check out these new books!) * Jonathan Lethem, The... Continue reading at Literrary Hub
[ Literrary Hub | 2020-11-10 19:44:02 UTC ]
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As COVID cases surge to record numbers and Republicans flirt with a paper coup the future of the nation’s bookstores remains perilous. Yes, we all have a lot to worry about—but if you care about that unwieldy, amorphous thing called literary culture, please spare a moment (or a dollar) to... Continue reading at Literrary Hub
[ Literrary Hub | 2020-11-10 16:14:32 UTC ]
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CNN’s election-count coverage ended as it began: with Wolf Blitzer all excited. “After four long, tense days, we’ve reached a historic moment in this election,” he said. “We can now project the winner of the presidential race.” One thrumming musical interlude later, the network reported that... Continue reading at Columbia Journalism Review
[ Columbia Journalism Review | 2020-11-09 12:59:12 UTC ]
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Dujiangyan Zhongshuge is the latest bookstore designed by X+Living, and it’s stunning. The very best books transport you to another world, and the most magical bookstores help make that a reality. Chinese bookseller Zhongshuge is renowned for its stunning bookstores, and its latest outpost, in... Continue reading at Fast Company
[ Fast Company | 2020-11-02 08:00:34 UTC ]
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Welcome to the virtual book launch of Tiny Nightmares: Very Short Tales of Horror, brought to you by The Antibody Reading Series in collaboration with WORD Bookstore (buy from the bookstore here). Tonight’s guests include editors Lincoln Michel and Nadxieli Nieto, along with contributors Meg... Continue reading at Literrary Hub
[ Literrary Hub | 2020-10-29 23:30:17 UTC ]
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As Europe goes back into pandemic lockdown French bookstores are making the case to remain open, despite the fact bars and restaurants will be closing. Citing fears of increasing “cultural isolation” bookstore associations are joining with publishers to demand classification as essential... Continue reading at Literrary Hub
[ Literrary Hub | 2020-10-29 16:15:27 UTC ]
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With Halloween fast-approaching, I feel the need (along with every other person on the book internet) to remind you that one of the scariest things imaginable might happen: your local indie bookstore might close. Their fate is in your hands. Go on and pick up one (or two or three) of these new... Continue reading at Literrary Hub
[ Literrary Hub | 2020-10-27 13:16:05 UTC ]
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Jimmy Fallon, local authors and devoted regulars are rallying to help Once Upon a Time in Montrose — the country's oldest kids' bookstore — survive the pandemic that has destroyed so many small businesses. Continue reading at Los Angeles Times
[ Los Angeles Times | 2020-10-27 12:00:02 UTC ]
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Guardian Weekend magazine and gal-dem are launching a memoir writing competition for UK-resident black women and black non-binary people aged 16-21 on the theme of ‘conversations’Calling all young black women and black non-binary writers aged 16-21. The Guardian is once again collaborating on a... Continue reading at The Guardian
[ The Guardian | 2020-10-22 11:23:42 UTC ]
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In this David-versus-Goliath battle, mom-and-pop bookstores wrapped themselves in Amazon's familiar brown cardboard as a protest against the retail giant and a plea to shop local. The Instagram-ready stunt, with Amazon lookalike boxes covered in sick literary burns and topical quips, came... Continue reading at AdWeek
[ AdWeek | 2020-10-19 20:06:41 UTC ]
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How does one browse in a dark bookstore? Picture row upon row of faced-out books lit like tiny billboards floating in an inky black room, small candle lit café tables as little islands of light between hundreds of glowing covers… That’s basically the scene at Wuguan Bookstore in Kaohsiung,... Continue reading at Literrary Hub
[ Literrary Hub | 2020-10-19 15:08:32 UTC ]
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Independent booksellers are desperate for customers to return, and not just for an online reading. Continue reading at The New York Times
[ The New York Times | 2020-10-15 09:00:28 UTC ]
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Books Beneath the Bridge: Greenlight Poetry Salon Monday, October 12, 7pm EDT For the eighth season of Books Beneath the Bridge, a literature series hosted by the Brooklyn Bridge Park, Greenlight Bookstore will be hosting a virtual edition of their quarterly Poetry Salon, hosted and curated by... Continue reading at Literrary Hub
[ Literrary Hub | 2020-10-12 10:00:38 UTC ]
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W.W. Norton's Liveright imprint publicity director Peter Miller moonlights as a bookstore owner in Brooklyn—and he's working with Books Through Bars to get books into the hands of the imprisoned. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-10-09 04:00:00 UTC ]
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Vroman's Bookstore is just one of many independent bookstores in danger of closing as a result of the pandemic. It's not too late to save them. Continue reading at Los Angeles Times
[ Los Angeles Times | 2020-10-05 10:00:03 UTC ]
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Book Club, an indie on Manhattan's Lower East Side, was only open for a few months before the pandemic hit. Since then, its owners have gotten creative, and are raising the store’s profile. Here's how. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-10-02 04:00:00 UTC ]
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On Wednesday, Black Lives Matter protesters in Louisville and around the world waited with bated breath for an announcement from Daniel Cameron, Kentucky’s attorney general: a charging decision, or lack thereof, in the case of Breonna Taylor, an emergency medical technician who was killed by... Continue reading at Columbia Journalism Review
[ Columbia Journalism Review | 2020-09-25 12:37:49 UTC ]
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