Readers are Going ‘Nuts’ for the Top 5 Recalled Ads in Men’s Magazines

Shoes, watches, sweaters and... pistachios resonate with readers. The post Readers are Going ‘Nuts’ for the Top 5 Recalled Ads in Men’s Magazines appeared first on Folio:. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2018-02-09 00:00:00 UTC ]
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Guinness tops charts in another weak week

Written By: Philip Stone Publication Date: Wed, 09/11/2011 - 09:53 The latest edition of fact compendium Guinness World Records was the bestselling book in another slow week for the book trade. Sales of Guinness World Records 2012 rose 26% week-on-week, to 27,360 copies sold, but overall book... Continue reading at The Bookseller

[ The Bookseller | 2011-11-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #latest edition #bestselling book #book trade


Haynes tops Amazon's best books of 2011

Written By: Benedicte Page Publication Date: Wed, 09/11/2011 - 08:12 Amazon.co.uk has chosen Elizabeth Haynes' debut Into the Darkest Corner (Myriad Editions) as its best book of 2011, as part of a top 50 selection made "after thoughtful consideration and lengthy debate", and taking into... Continue reading at The Bookseller

[ The Bookseller | 2011-11-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #uk customers #darker side #domestic violence #huge hit #editors alike


E-readers Are Big Winners in Tablet Wars

As budget media tablets race to the bottom on price, ebook readers are the real winners receiving deep price cuts and improved features. Continue reading at PC World

[ PC World | 2011-11-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #big winners #ebook readers #improved features


Advertising: Ivory Soap Refreshes Its Ads and Its Look

One of the new print ads running for Ivory in select magazines in November and December. The brand also has a Facebook page. Continue reading at The New York Times

[ The New York Times | 2011-11-08 00:00:00 UTC ]
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Women's Health magazine to launch in UK

Hearst-Rodale is set to launch Women's Health in the UK next year, as a sister title to the 11-year-old Men's Health. Continue reading at Media Week

[ Media Week | 2011-11-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #health magazine #sister title


National Geographic Magazine Exceeds 100,000 Paid Digital Subscribers

National Geographic Magazine topped 100,000 paid digital subscribers this past weekend and the magazine's special series on world population, which was collected into one app called "7 Billion", was the number one free app for iPad in iTunes. The 7 Billion app was promoted in Apple's new and... Continue reading at Folio Magazine

[ Folio Magazine | 2011-11-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #past weekend #free app


Adobe Buys Ad-Platform Auditude

Adobe is buying Auditude, an online video ad-platform. The deal lets Adobe monetize its video publishing tools, according to ZDNet, by integrating Auditude’s ad server with its digital marketing. The deal is the latest move into web advertising from Adobe, which was previously known for its... Continue reading at AdWeek

[ AdWeek | 2011-11-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #marketing side #financial details #$120 million #sources familiar


Jobs memoir tops bestseller lists

Written By: Philip Stone Publication Date: Wed, 02/11/2011 - 08:27 Walter Isaacson’s biography of the late Steve Jobs has become one of the fastest-selling hardback non-fiction books since records began. Brought forward from its original publication date of 24th November following the Apple... Continue reading at The Bookseller

[ The Bookseller | 2011-11-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #opening week #records began #brought forward #24th november #5th october #steve jobs #exclusive biography #bookshop shelves


Magazine Publishers Look to Where Digital is Booming: The Book Business

After the initial flurry of excitement surrounding the release of their digital editions, magazine publishers are now beginning to focus on the strategies behind the products. In addition to complete digital editions, many are seeking other avenues to repackage and sell digital content. Continue reading at Folio Magazine

[ Folio Magazine | 2011-10-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital editions #magazine publishers #book business #initial flurry


Among Big Publishers, Bonnier is Largest Ad Page Gainer in First Three Quarters of 2011

After a mainly flat first half for ad pages in 2011, big publishers are seeing ad page numbers fall in the third quarter. According to data from MagazineRadar, Meredith Corp.’s magazine portfolio saw the biggest fall out of the big consumer publishers, down 11 percent in Q3. Continue reading at Folio Magazine

[ Folio Magazine | 2011-10-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #big publishers #ad pages #meredith corp #magazine portfolio


'PW' Tops 200,000 Twitter Followers

Publishers Weekly now has more than 200,000 Twitter followers, passing that mark last week and as of today has more that 203,000 following the magazine via @PublishersWkly. Eileen Gardner, a self-professed pop culture junkie and aspiring author, was the 200,000th PW follower. Continue reading at Publishers Weekly

[ Publishers Weekly | 2011-10-25 00:00:00 UTC ]
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Esquire ad director Darren Singh appointed publisher of ShortList

Darren Singh, advertising director for Hearst's Esquire magazine, has been appointed publisher of ShortList. Continue reading at Media Week

[ Media Week | 2011-10-25 00:00:00 UTC ]
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Tablet Users Are Heavy News Readers

A year and a half since the Apple iPad was introduced, a new study shows that reading news has become a big part of what people use tablets for. But publishers still have a way to go to get people to pay for content on tablets. The newest look at people’s willingness to pay for content is a... Continue reading at AdWeek

[ AdWeek | 2011-10-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #silver lining #written word #past summer


The Atlantic Sees 19 Percent Jump in Ad Revenue for Third Quarter

For the 12th consecutive quarter in a row, The Atlantic is reporting gains in print and online revenue. In third quarter 2011, overall advertising revenue is up 19 percent, with digital ad revenue soaring 41 percent and print up 3 percent over the third quarter of 2010. Continue reading at Folio Magazine

[ Folio Magazine | 2011-10-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad revenue #advertising revenue


Federated Expands Long Tail Ad Empire to Wordpress

Wordpress.com blogs just got ad-friendlier. On the heels of its acquisition of Lijit Networks, Federated Media Publishing has struck a deal to expand its ad network further, offering Wordpress.com bloggers the ability to tap into its monetization tools. The opt-in service will give Federated the... Continue reading at AdWeek

[ AdWeek | 2011-10-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad network #blogging platform


WTWH Media Launches Solar Power World Magazine

Business-to-business media company WTWH Media, LLC isn’t afraid of the uncertainty surrounding the magazine market place—the company is launching a new title this month called Solar Power World magazine in an effort to expand its portfolio. Continue reading at Folio Magazine

[ Folio Magazine | 2011-10-20 00:00:00 UTC ]
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Issuu Adpages Makes Print Ads Digital-Ready

In the digital sector, some publishers are still waiting for online advertising to become as profitable as its print counterpart once was. Many complain digital ad offerings are not comparable to the quality in print; others say the infrequency and size of advertising units may be causing the... Continue reading at Folio Magazine

[ Folio Magazine | 2011-10-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #online advertising


Pratchett's Snuff snaffles top spot with ease

Written By: Philip Stone Publication Date: Tue, 18/10/2011 - 15:41 Terry Pratchett’s Snuff (Doubleday) has become one of the fastest-selling novels since records began, shifting 54,687 copies at UK book retail outlets in its three days on sale last week. read more Continue reading at The Bookseller

[ The Bookseller | 2011-10-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #records began


Magazines Look to TV…Again

With print media in decline, magazine companies are working feverishly to get a foothold in TV and video. Two that have been especially aggressive on this front are Condé Nast, which just started an entertainment division and hired cable vet Dawn Ostroff to run it; and Hearst Corp., which... Continue reading at AdWeek

[ AdWeek | 2011-10-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #business model #print product #michael clinton


Regional Arlington Magazine Debuts

The regional magazine sector continues to expand as new publication Arlington Magazine debuts this month. Continue reading at Folio Magazine

[ Folio Magazine | 2011-10-17 00:00:00 UTC ]
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