Why would publishers want to jump into bed with their top "frenemy" Facebook? Well, they're not, entirely.Four of the first U.S. publishers to publish mobile articles directly on Facebook through its new Instant Articles program -- The New York Times, BuzzFeed, National Geographic and NBC News -- plan to handle ad sales themselves and keep all of the revenue, turning down Facebook's offer to sell ads and share the take. Only the fifth, The Atlantic, said Facebook could eventually sell some of the ads in its Instant Articles."To have a third party sell [our ads] is not part of the strategy," said Greg Coleman, BuzzFeed's president. "And Facebook wants us to do whatever is best for us." Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2015-05-15 00:00:00 UTC ]
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Tribune Publishing, which owns 10 daily newspapers including the Los Angeles Times and the Chicago Tribune, has hired Michael Rooney as executive VP-chief revenue officer, the company plans to announce Monday. Mr. Rooney, who was chief revenue officer at The Wall Street Journal until last year,... Continue reading at Advertising Age
[ Advertising Age | 2014-11-03 00:00:00 UTC ]
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The social network's plans to control even more of the media industry squeezed a collective gasp out of publishers. Was that a last breath?Facebook recently wrapped up a "listening tour," hoping to lure publishers across the United States to deliver their content pages and news feeds to... Continue reading at Fast Company
[ Fast Company | 2014-11-03 00:00:00 UTC ]
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The internet powerhouses are using their billions to challenge in sectors far removed from their original business modelsThe webs biggest consumer companies make the bulk of their incomes, and have built up vast assets, from targeted advertising. It accounts for around 90% of Facebooks revenue... Continue reading at The Guardian
[ The Guardian | 2014-11-02 00:00:00 UTC ]
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Bonnier Publishing has acquired Igloo Books, saying the acquisition makes the publisher a "dominant force" in children's mass market publishing. Continue reading at The Bookseller
[ The Bookseller | 2014-11-01 00:00:00 UTC ]
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Cheltenham Literature Festival had a “record-breaking” 2014, with almost 140,000 tickets sold, up 7% from the year before. People from all bar three UK postcodes attended the festival, and both Saturdays of the 10-day event saw more than 20,000 in attendance. Meanwhile Waterstones, the... Continue reading at The Bookseller
[ The Bookseller | 2014-11-01 00:00:00 UTC ]
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Puffin has acquired the new children’s book from US actor and comedian B J Novak. The Book With No Pictures begins by suggesting that non-illustrated books seem serious and boring, but goes on to use words read aloud in an original and humorous way, in a shared reading experience illustrated in... Continue reading at The Bookseller
[ The Bookseller | 2014-11-01 00:00:00 UTC ]
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For companies like Google, facing problems with the law across Europe has become a common thing. The most recent example of this is now taking place in Spain, where the country's parliament just gave the go-ahead to what's being known as the "Google... Continue reading at Engadget
[ Engadget | 2014-10-31 00:00:00 UTC ]
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Hispanics are the fastest-growing ethnic group in the U.S., and they are not only growing in terms of numbers but also expanding their presence in regions across the country. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-10-31 00:00:00 UTC ]
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The Guadalajara International Book Fair (FIL), the most important publishing gathering in Ibero-America, will be held this year from Saturday, November 29, to Sunday, December 7, with thousands of attendees from around the world. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-10-31 00:00:00 UTC ]
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Founded by two publishing veterans, Librinova provides ebook creation and distribution services for self-published authors in France. The post Librinova: Answering the Call for Self-publishing in France appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2014-10-31 00:00:00 UTC ]
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Sales bumps after books are adapted as movies or TV shows are nothing new, but 'Gone Girl' author Flynn and 'Outlander' writer Gabaldon are seeing their older books reappear and hold steady on bestseller lists as well. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2014-10-30 00:00:00 UTC ]
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Tributes have been paid to author and former publisher Raleigh Trevelyan, who has died aged 91. Trevelyan, who passed away on October 23rd in Chelsea and Westminster Hospital, worked at Jonathan Cape and Michael Joseph, and also wrote a number of books for Faber, including a wartime memoir and... Continue reading at The Bookseller
[ The Bookseller | 2014-10-30 00:00:00 UTC ]
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Over the past two years Blurb has transitioned from small-scale custom publishing to a high-end, full service self-publishing operation. The post The Evolution of Blurb: Adding Distribution and Experts appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2014-10-30 00:00:00 UTC ]
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The number of UK publishers attending the Shanghai International Children’s Book Fair (CCBF) this year has nearly doubled, with 21 set to attend the November event, compared to 12 last year. The 2013 event was described as "storming" by UK publishers. Continue reading at The Bookseller
[ The Bookseller | 2014-10-30 00:00:00 UTC ]
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Given that links appear to be more clickable when shared on Facebook, online publishers have scrambled to become savvy gamers of Facebook’s News Feed, seeking to divine the secret rules that push some stories higher than others. But all this genuflection at the altar of Facebook’s algorithms may... Continue reading at Wired
[ Wired | 2014-10-30 00:00:00 UTC ]
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An industry panel on Amazon and its business tactics elicited a range of often contradictory responses. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-10-30 00:00:00 UTC ]
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As homepage traffic dwindles, some publishers are now creating content that’s designed specifically to live and be read or viewed on social platforms like Facebook and Twitter. But there are risks. The post The publishers that put their content directly on social platforms appeared first on... Continue reading at Digiday
[ Digiday | 2014-10-30 00:00:00 UTC ]
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Literary agent Andrew Wylie has said he believes the era of publishers cowering and giving in to Amazon is at an end, comparing the online retail giant to terror group ISIS. Continue reading at The Bookseller
[ The Bookseller | 2014-10-30 00:00:00 UTC ]
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Books in Browsers V demonstrated various efforts by Silicon Valley to help the publishing industry explore new digital opportunities. The post Silicon Valley Through the Prism of Publishing appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2014-10-29 00:00:00 UTC ]
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The dismantling of German retailing group Douglas by its American owners Advent International is gathering pace, and with it speculation that a sale of the Douglas-owned book chain Thalia is imminent, possibly even this year. The largest brick-and-mortar bookseller in the German-speaking... Continue reading at The Bookseller
[ The Bookseller | 2014-10-29 00:00:00 UTC ]
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