Publishers stress authenticity is key to social media success

Publishers should help authors to identify their digital skills, but social media is “not the most important thing”, writers and industry insiders have told The Bookseller. Authors should feel comfortable with any digital activity they are asked to undertake, using tweeting, blogging and other online platforms to build an audience, rather than explicitly becoming a tool to sell books. Continue reading at 'The Bookseller'

[ The Bookseller | 2015-05-19 00:00:00 UTC ]
News tagged with: #digital skills #important thing #industry insiders #feel comfortable #digital activity #online platforms #sell books

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UK’s Blake Freeman Johnson Media: ‘An Original Cyber Publishing Concept’

Put together by three former key players in the UK's Bonnier Publishing, Blake Freeman Johnson Media is to focus mostly on nonfiction. The post UK’s Blake Freeman Johnson Media: ‘An Original Cyber Publishing Concept’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-11-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post uk #key players #bonnier publishing


Richard Charkin: How Do We Measure Commercial Success in Publishing?

It's 'the building up of publishing assets,' not cash reserves, says Richard Charkin, that finally adds up to a publishing house's worth. The post Richard Charkin: How Do We Measure Commercial Success in Publishing? appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-10-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing assets #richard charkin


‘There’s nothing easy about social’: Weed publishers try to work around digital hurdles

Facebook lifted a ban on cannabis companies surfacing in search results, but weed publishers still struggle to gain awareness on the network. The post ‘There’s nothing easy about social’: Weed publishers try to work around digital hurdles appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-10-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #search results


Books News: Penguin Random House Merges Two of its Successful Publishing Lines

Gina Centrello, president and publisher of Random House, will oversee the merged publishing lines of Random House and the Crown Publishing Group. Continue reading at The New York Times

[ The New York Times | 2018-10-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #books news #gina centrello #random house


LadBible takes over social media rival UniLad

Takeover exposes financial challenges in face of success on FacebookUniLad has been bought by its arch-rival internet company LadBible following a takeover process that laid bare the financial challenges facing online publishers.The two British companies – who were competitors but have an... Continue reading at The Guardian

[ The Guardian | 2018-10-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #biggest publishers #viral videos


Arctic Circle Publishing: Inhabit Media Makes Its Frankfurt Debut

Deciding to open foreign rights sales as 'something we needed to do for our authors,' the Inuit-owned publishing house Inhabit Media has staged its arrival at Frankfurter Buchmesse, on the ramp up to Canada's stint as Guest of Honor in 2020. The post Arctic Circle Publishing: Inhabit Media Makes... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-10-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #frankfurt debut #frankfurter buchmesse


These Print And Digital Publishers Are Redefining What It Means to Be a Media Brand in 2018

It's been a remarkable year for journalism and storytelling, as legacy media outlets continue to find their new identities in this rapidly evolving digital era. Others have had to nimbly reimagine themselves after being acquired by new owners, all while strategizing for the future with new... Continue reading at AdWeek

[ AdWeek | 2018-10-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital publishers #media brand #revenue streams #media executives


Hodder to publish bedtime stories for stressed adults

Hodder & Stoughton is publishing Bedtime Stories for Stressed Out Adults - a collection of “soothing and consoling best loved stories and poems aimed to calm an anxious mind before sleep”. Continue reading at The Bookseller

[ The Bookseller | 2018-09-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hodder stoughton #adults - #anxious mind


Attorney general announces review of social media platforms following Capitol Hill hearing

Lawmakers on Capitol Hill questioned top executives at Facebook and Twitter on Wednesday about their companies’ ability to thwart foreign interference, and hinted that industry regulations may be coming. The “size and reach of your platforms demand that we, as policy-makers, do our job, to ensure... Continue reading at Los Angeles Times

[ Los Angeles Times | 2018-09-05 00:00:00 UTC ]
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Publishers praise 'successful' BIBF

After a "frantic" few days at the Beijing International Book Fair (BIBF) last week, UK publishers have reported a successful fair with their Chinese counterparts hungry for content, but also increasingly on the lookout for audio and film and TV rights.  Continue reading at The Bookseller

[ The Bookseller | 2018-09-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers praise #uk publishers #tv rights


Political Publishing: Byline Media Launches Its New Issues-Driven Press

Established to let journalists publish books quickly about current political issues, the UK's independent press Byline Media will feature its first book–on responses to injustice–at its annual festival opening Friday. The post Political Publishing: Byline Media Launches Its New Issues-Driven... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-08-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #political publishing


1517 Media Reorganizes Imprints, Names New Publisher

1517 Media hired a new v-p and publisher, Jill Braithwaite, to lead its newly organized trade imprints, 1517 Media-Books.Additionally, the company announced a new business development venture featuring partnerships with smaller publishers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-06-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #company announced #smaller publishers


‘I feel optimistic about the future of news’: Google’s Richard Gingras says the company’s success depends on the health of publishers

Google's vp of news says the company wants to enable the success of news publishers, but that direct payments come with pitfalls. The post ‘I feel optimistic about the future of news’: Google’s Richard Gingras says the company’s success depends on the health of publishers appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-06-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers appeared #richard gingras


BookCon 2018: Social Media Poetry Explosion

Poetry is going viral, and the poets of [Dis]Connected can tell you why Social media poetry is suddenly everywhere: on Instagram, Facebook, Twitter, and increasingly in print, too. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-06-02 00:00:00 UTC ]
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BookExpo 2018: Is Social Media Poetry Just a Trend?

Is social media poetry on Instagram, tumblr, and other platforms here to stay, or is it a passing fad, like coloring books? Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-05-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #coloring books


How Publishers Are Keeping Their Social Strategies As Fresh As Their Feeds

Esquire, This Old House and Roast illustrate how they stay on brand and relevant in spite of constant change. The post How Publishers Are Keeping Their Social Strategies As Fresh As Their Feeds appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2018-05-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #social strategies


In a tough ad climate, small publishers are finding success in small donations

Publishers are finding readers are willing to make small-dollar donations to support news operations. The post In a tough ad climate, small publishers are finding success in small donations appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-05-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #small publishers #finding success


Ebury to publish parenting book to tackle social anxiety

Ebury Publishing imprint Vermilion has acquired a new coaching book for parents called Why Will No One Play With Me in a mid-five figure deal. Continue reading at The Bookseller

[ The Bookseller | 2018-05-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #figure deal


Publishers are finding (modest) success with Facebook groups

Publishers are figuring out what Facebook groups are useful for: shaping editorial strategy, generating leads, audience research and more. The post Publishers are finding (modest) success with Facebook groups appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-05-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post publishers #facebook groups


Czech Republic’s Children’s Publisher Albatros Media Buys Vyšehrad

Already estimated to hold some 17 percent of the Czech wholesale book market, Albatros Media this spring continues broadening its acquisitions portfolio by buying the country's oldest publisher, gaining access to the adult nonfiction market in the process. The post Czech Republic’s Children’s... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-04-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #czech republic #oldest publisher