Online publishers who use audience extension expect their revenues from this practice to at least double in 2014. And, more than half of digital ad buyers (54 percent) plan to spend more on the technique in the year ahead as a substitute for ad networks to assure that their brand advertising is associated with premium content. Sponsored by Audience Accelerator.The post Publishers’ Revenues From Audience Extension Poised to Double in 2014 appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2013-10-25 00:00:00 UTC ]
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Despite a troubled print advertising market, publishers still believe in the power of glossy paper and ink: They launched 114 magazines in the first half of 2012. That puts the year roughly on par with 2011, when 111 new titles appeared during the same period, according to online database... Continue reading at Crains New York
[ Crains New York | 2012-07-09 00:00:00 UTC ]
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While there has been some grumbling in the industry about the ethics and logistics when literary agents start acting as publishers, many firms are now offering a suite of services in this area. Only a handful of agencies are actually publishing titles by their clients through in-house divisions,... Continue reading at Publishers Weekly
[ Publishers Weekly | 2012-07-06 00:00:00 UTC ]
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Oxford University Press is the first publisher to announce it will be releasing a title... Continue reading at The Bookseller
[ The Bookseller | 2012-07-05 00:00:00 UTC ]
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In the fight between Apple, Amazon, the government, and publishers to set prices for electronic books, independents were overlooked. Now, they're banding together and voicing complaints. Continue reading at The Atlantic
[ The Atlantic | 2012-07-03 00:00:00 UTC ]
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Bloomsbury has completed the purchase of creative publishers Applied Visual Arts Publishing (AVA... Continue reading at The Bookseller
[ The Bookseller | 2012-07-02 00:00:00 UTC ]
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Cambridge University Press has seen its digital revenues rise 70% over the past year to account... Continue reading at The Bookseller
[ The Bookseller | 2012-06-29 00:00:00 UTC ]
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#digital revenues
Education publishers have given mixed reactions to news leaked last week (20th June) that... Continue reading at The Bookseller
[ The Bookseller | 2012-06-29 00:00:00 UTC ]
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News Corp. board backs splitting company's entertainment and publishing businesses Continue reading at MarketWatch.com
[ MarketWatch.com | 2012-06-28 00:00:00 UTC ]
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The chiefs of Europe's publishing houses will meet today (26th June) in Brussels at a round-... Continue reading at The Bookseller
[ The Bookseller | 2012-06-26 00:00:00 UTC ]
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Carlton Publishing Group arts imprint Goodman, which launched in 2009 and is headed by chairman... Continue reading at The Bookseller
[ The Bookseller | 2012-06-25 00:00:00 UTC ]
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Publishers should engage more with consumers by exposing the publishing process, delegates at the... Continue reading at The Bookseller
[ The Bookseller | 2012-06-22 00:00:00 UTC ]
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Further evidence of the rise of digital and the decline of print comes from the US where,... Continue reading at The Bookseller
[ The Bookseller | 2012-06-18 00:00:00 UTC ]
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Thirteen novels, including "The Good Earth,'' which won the Pulitzer Prize in 1932, will be published in ebook format by Open Road Integrated Media. Continue reading at The New York Times
[ The New York Times | 2012-06-18 00:00:00 UTC ]
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After posting significant gains in 2011, the 16 publishers highlighted in PW’s annual Twitter snapshot all continued growing in 2012, showing that the book activity on the social media platform is still increasing substantially. All told, the total number of Twitter followers across all 16... Continue reading at Publishers Weekly
[ Publishers Weekly | 2012-06-15 00:00:00 UTC ]
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Erotica is continuing to steam-up acquisition meetings, with 19th July a potential sweet spot as... Continue reading at The Bookseller
[ The Bookseller | 2012-06-15 00:00:00 UTC ]
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A Monster Calls (Walker Books) written by Patrick Ness and illustrated by Jim Kay, has become the... Continue reading at The Bookseller
[ The Bookseller | 2012-06-14 00:00:00 UTC ]
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HarperCollins has set up a global publishing programme, HarperCollins 360, which aims to make... Continue reading at The Bookseller
[ The Bookseller | 2012-06-13 00:00:00 UTC ]
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Publishers are confident that the draft Primary National Curriculum Programmes, released earlier... Continue reading at The Bookseller
[ The Bookseller | 2012-06-12 00:00:00 UTC ]
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AA Publishing has frozen commissions for new overseas travel guides, and will work with more... Continue reading at The Bookseller
[ The Bookseller | 2012-06-12 00:00:00 UTC ]
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Google has struck a deal with two French organizations representing authors and book publishers, ending years of litigation. Continue reading at PC World
[ PC World | 2012-06-11 00:00:00 UTC ]
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