Publishers Can Now Use Video Ads Through Google’s AMP Pages

In its bid to make the mobile web faster--and more profitable--Google is adding more capabilities to its accelerated mobile pages to help publishers make more money and users waste less battery power. At its annual I/O developer conference this week, Google unveiled several updates for its AMP (Accelerated Mobile Pages) Ads initiative, including the ability... Continue reading at 'AdWeek'

[ AdWeek | 2017-05-20 00:00:00 UTC ]
News tagged with: #publishers make #video ads #amp pages #developer conference

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The Catholic Book Trade: Brand Loyalty for Niche Publishing

One area of publishing where brand loyalty reigns is in religious books, and Roman Catholic books in particular, largely resulting from market fragmentation. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-08-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #niche publishing #religious books


Programmatic Trends Depress Digital Ad Revenue at Meredith

Advertising technologies such as real-time bidding and automated auctions are driving digital revenue downward at Meredith Corp.'s National Media Group, which includes the company's magazines like Better Homes & Gardens as well as websites such as AllRecipes.com.Digital ad revenue fell 4% at... Continue reading at Advertising Age

[ Advertising Age | 2014-08-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital landscape #tom hardy #procter gamble #digital ads


Introducing BackTypo, A Self-Publishing Tool with Italian Flair

Giacomo D'Angelo, product manager at Narcissus.me describes how BackTypo promises to help authors build beautiful books simply and easily. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-07-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #product manager


Evernote turns your prose into published books

Looking to get that novel you've been plugging away at in your "spare time" published with ease? Well, Evernote now offers an option for doing just that, thanks to a partnership with FastPencil. The note-taking and productivity repository allows you... Continue reading at Engadget

[ Engadget | 2014-07-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #published books #spare time


With Five Days Until Independence, Six Measures of Tribune Publishing's Future

It's do or die time for Chicago Tribune and its sibling newspapers.On Aug. 4, Tribune Publishing Co. will be on its own, after parent Tribune Media Co. hives off its print properties. While Tribune Media will remain privately held, the new publishing company will start trading the next day on... Continue reading at Advertising Age

[ Advertising Age | 2014-07-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #start trading #tribune tower #baltimore sun


Informa Acquires Virgo Publishing

London-based events producer and academic publisher Informa plc has agreed to acquire Virgo Publishing, pending regulatory approval. Terms weren't disclosed. Continue reading at Folio Magazine

[ Folio Magazine | 2014-07-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #terms weren


Quentin Blake to publish 'inclusive' children’s book

Sir Quentin Blake has written and illustrated a children’s book for 5-7 year olds, The Five... Continue reading at The Bookseller

[ The Bookseller | 2014-07-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #quentin blake


Ad Age's 2014 Hispanic Fact Pack Is Out Now

Buoyed by marketers' growing interest in Hispanic millennials as consumers and trendsetters, the Hispanic media market continues to outpace overall growth in the U.S. ad industry. Ad Age's eleventh-annual Hispanic Fact Pack, distributed with the July 28 issue of the magazine, includes... Continue reading at Advertising Age

[ Advertising Age | 2014-07-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #growing interest #ad industry #ad spending #demographic change #digital edition


NZ Herald sorry for publishing photo of Jackass star instead of dead soldier

Newspaper took photo of the late Ryan Dunn from Facebook page of NZ-born Israeli killed in GazaA newspaper has apologised after mistakenly publishing a photograph of the late Jackass star Ryan Dunn to accompany a story about an Israeli soldier killed in Gaza.The error, on the front page of the... Continue reading at The Guardian

[ The Guardian | 2014-07-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #front page #zealand herald


Roads Publishing to Launch First U.S. List

Roads Publishing, a division of the Dublin-based luxury brand, Roads, is bringing its list of illustrated books to the U.S. and Canada for the first time this fall. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-07-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #illustrated books


Veitch bags agent after ad-van approach

Self-published author Richard Veitch has been signed by Joanna Swainson at Hardman and Swainson... Continue reading at The Bookseller

[ The Bookseller | 2014-07-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #joanna swainson


Laurie Kellogg: Portrait of a Self-Published Romance Writer

Laurie Kellogg has self-published nine romance novels since February 2012 and says she's making more money and having more fun than ever before in her life. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-07-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #romance novels


The Personal Touch It’s not only sales that publishers look for in a distributor

While publisher Roger Jänecke of Visible Ink says that the “first thing is sales and the second thing is sales” when considering distributors, it’s clear from speaking with him and other independent presses that the connection between a publisher and its distributor isn’t just a business... Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-07-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #independent presses #personal relationship


Mobile ad success helps Facebook deliver stunning Q2 results

Facebook has smashed all estimates in its earnings and revenue report this week, largely thanks to its robust mobile ad business. The results slapped down any niggling doubts among critics about the social network's ability to transform itself from a simple communication website to a... Continue reading at Betanews

[ Betanews | 2014-07-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad revenue #mobile devices


Comixology now offers DRM-free comic backups, but only from select publishers

When Amazon purchased Comixology, it was a herald of change: iOS users lost the ability to purchase comics in-app, Android users were gifted with a new purchasing system and, now,the digital book seller is going DRM-free. Sort of. Comixology CEO... Continue reading at Engadget

[ Engadget | 2014-07-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #select publishers #android users


Make the logo bigger? Publishers downsize

Facebook and Twitter may be giving publishers bigger audiences, but they're having the opposite effect on publishers' branding. The post Make the logo bigger? Publishers downsize appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2014-07-24 00:00:00 UTC ]
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Literary Agent to Re-Publish Author's 2004 Novel

Literary agent Marly Rusoff is re-releasing, through her publishing imprint Maiden Lane Press, a debut novel by Jonathan Odell. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-07-24 00:00:00 UTC ]
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3 ways agency calls for viewability will change ad buying

Agencies are pushing for transparency from publishers on all fronts, but viewability has by far become their most pressing priority. GroupM, the biggest digital media buyer in the U.S., announced it would shift its buying from open exchanges to private ones, in a push for greater transparency.... Continue reading at Digiday

[ Digiday | 2014-07-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #greater transparency #major players #sponsor content


Jack White's Third Man Records launches publishing wing

The innovative artist hopes to contribute to the 'thrilling independent American literary landscape' with his label's expansion White: 'I'm like Larry David, Alan Partridge and Chris Rock'Jack White's Third Man Records is expanding: the label will officially launch its new publishing wing next... Continue reading at The Guardian

[ The Guardian | 2014-07-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #alan partridge #chris rock #officially launch #publishing wing


Start Publishing Buys Whiskey Creek Press

A week after adding 795 titles in a deal with Mason Crest, Start Publishing has acquired Whiskey Creek Press and its main romance imprint, Torrid. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-07-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mason crest #start publishing