If the sky isn’t exactly falling on the broadcast TV advertising model, it certainly seems to be a lot closer to the ground than it once was. The ongoing flight of younger viewers from linear television has made a hash of what’s traditionally been a week for sampling new shows and revisiting old favorites, and while the marketing money continues to roll right in, those brands investing in primetime programming are reaching an ever-diminishing subset of would-be consumers. According to the Nielsen live-plus-same-day data, the first week of the 2019-20 broadcast season was largely ignored by adults 18-49, as deliveries in the all-important demo fell 12 percent year-over-year to under a 1.4 rating. On average, the Big Four networks during Premiere Week drew just 1.75 million members of the advertiser-coveted group per night, down from nearly 2 million in the year-ago period. This rate of attrition is consistent with a trend that started well before veteran scripted series such as “NCIS” and “Grey’s Anatomy” splashed onto the scene; in three years, Premiere Week deliveries have fallen 28 percent; in five years, they’ve dropped 43 percent. Before we get into the particulars of the Sept. 23-29 doldrums, it’s worth noting that the networks last week set all sorts of unenviable ratings records, which naturally are a reflection of a cultural shift away from live TV viewing. For example, this year’s opener marked the first time one of the Big Four failed to average as much as a... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-10-02 20:09:24 UTC ]
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The Handmaid’s Tale has returned to the Weekly E-Book Ranking number one spot, as the previous week’s victor, John Grisham’s Camino Island, fell 15 places. Continue reading at The Bookseller
[ The Bookseller | 2017-06-30 00:00:00 UTC ]
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Paula Hawkins swam upstream and back into the Weekly E-Book Ranking number one spot, with Into the Water usurping Peter James’ Need You Dead. Continue reading at The Bookseller
[ The Bookseller | 2017-06-10 00:00:00 UTC ]
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Faber publisher Hannah Griffiths reveals why she moved to entertainment giant All3Media. Continue reading at The Bookseller
[ The Bookseller | 2017-05-27 00:00:00 UTC ]
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Paula Hawkins reclaims her crown at the top of the Weekly E-Book Ranking chart, while Ann Cleeves' latest Shetlands title Cold Earth moves into second place. Continue reading at The Bookseller
[ The Bookseller | 2017-02-17 00:00:00 UTC ]
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The Treasury has hit back at so-called "scaremongering" reports, reassuring businesses that the vast majority will see no change to their business rate bills in April. Continue reading at The Bookseller
[ The Bookseller | 2017-02-17 00:00:00 UTC ]
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After a four-week break, Paula Hawkins' The Girl on the Train (Transworld) has steamed back into the Weekly E-Ranking top spot, for a 13th non-consecutive week. Continue reading at The Bookseller
[ The Bookseller | 2016-12-16 00:00:00 UTC ]
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The presidential election campaign and Alex Baldwin’s impersonation of Donald Trump gave the season premiere of NBC’s “Saturday Night Live” a big ratings lift. Saturday’s 42nd season kickoff averaged a 5.8 rating in the overnight markets measured by Nielsen. The figure is 29% higher than the... Continue reading at Los Angeles Times
[ Los Angeles Times | 2016-10-02 00:00:00 UTC ]
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A plethora of new entries swept out the summer cobwebs on the Weekly E-Ranking, but Paula Hawkins and Jojo Moyes are still the most popular kids in the chart playground. Continue reading at The Bookseller
[ The Bookseller | 2016-09-09 00:00:00 UTC ]
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Pan Macmillan author Lucinda Riley’s The Seven Sisters series has been optioned for a multi-season TV series with LA production company Raffaella Productions. Continue reading at The Bookseller
[ The Bookseller | 2016-07-02 00:00:00 UTC ]
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Roald Dahl's Matilda may have her own stage show but Australian author Jacqueline Harvey's Alice-Miranda character has snaffled her first animated international television series. Continue reading at The Sydney Morning Herald
[ The Sydney Morning Herald | 2016-06-22 00:00:00 UTC ]
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Time Warner Cable will be televising Friday night's nonleague game between Gardena Serra and host Narbonne. Continue reading at Los Angeles Times
[ Los Angeles Times | 2015-09-15 00:00:00 UTC ]
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Nigella Lawson will return to television this autumn with a BBC TV series to accompany her latest cookery book, Simply Nigella: Food to Nourish Body & Soul (Chatto & Windus), BBC2 controller Kim Shillinglaw announced yesterday (21st April), as part of a raft of new programming for the... Continue reading at The Bookseller
[ The Bookseller | 2015-04-23 00:00:00 UTC ]
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Distinguished children’s author Allan Ahlberg [pictured] has declined the inaugural... Continue reading at The Bookseller
[ The Bookseller | 2014-07-10 00:00:00 UTC ]
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Festive special adds nearly 3 million viewers when timeshifted viewing is included, but Mrs Brown's Boys remains top showNearly 3 million people recorded the festive special of Doctor Who and watched it in the week after Christmas Day, with Downton Abbey among the other most popular timeshifted... Continue reading at The Guardian
[ The Guardian | 2014-01-02 00:00:00 UTC ]
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CEO Robert Guth's plan to bring RDA Holding Co. back from insolvency called for a drastic rate base reduction for it's flagship magazine, Reader's Digest. Continue reading at Folio Magazine
[ Folio Magazine | 2013-10-04 00:00:00 UTC ]
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US show "Today: is launching a new book club for the first time in more than ten years. The... Continue reading at The Bookseller
[ The Bookseller | 2013-08-20 00:00:00 UTC ]
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Bestselling authors Cormac McCarthy, Walter Isaacson, the late Nora Ephron, and Jennifer Egan are among the many authors represented by ICM Partners, whose book sales are boosted by the adaptation of their work to film and television, all under the watchful eyes of agents Ron Bernstein, Josie... Continue reading at Publishers Weekly
[ Publishers Weekly | 2012-08-17 00:00:00 UTC ]
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At least two of the big six publishers in the US are refusing to renew contracts with Amazon.com... Continue reading at The Bookseller
[ The Bookseller | 2012-04-11 00:00:00 UTC ]
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Measurement company Nielsen has long offered the industry standard for TV ratings, but can it do the same for the Web? Later this month, Nielsen will release a new service that measures online ad campaigns in a way thats similar to how branded ad campaigns are measured on television. Online... Continue reading at AdWeek
[ AdWeek | 2011-08-10 00:00:00 UTC ]
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Written By: Philip Stone Publication Date: Tue, 10/05/2011 - 15:50 Book sales bounced back after a dire seven days in the week of the Royal Wedding in which physical book sales plummeted to an eight-year low. According to Nielsen BookScan data, spending in the seven days to 7th May was up... Continue reading at The Bookseller
[ The Bookseller | 2011-05-10 00:00:00 UTC ]
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