Playboy Will Make Its NewFronts Debut in May Along With 5 Other Publishers

A 60-year-old publication will be one of the new kids on the NewFronts block in 2016. Playboy will be among the 37 presenters during the fifth Digital Content NewFronts, where publishers make their case for a slice of the $3 billion digital-video advertising pie. Joining Playboy as first-time presenters are Mashable, Hearst, WebMD, Woven Digital and Trusted Media Brands (formerly Reader's Digest). Amid reports of a possible sale and a flagging video business, Yahoo—one of the NewFronts' co-founders—will be among the presenters. Microsoft, another co-founder, dropped out after its 2013 presentation. The event could be a major opportunity for Playboy as it seeks a broader mix of advertisers. While the print magazine will stop publishing nude pictures in March, the digital side adopted a safe-for-work strategy in August 2014 and has seen positive early results. The Interactive Advertising Bureau, which handles logistics for the NewFronts, reports marketers spent roughly $3.3 billion on digital video in 2014, up 17 percent from the previous year. The IAB added an additional day to the 2016 NewFronts, which take place May 2 to May 13 at various venues in New York. The schedule has been full for about a month, the IAB said, with some companies relegated to a waiting list. "In previous years, everyone has wanted to be in week one," said Anna Bager, svp and general manager, mobile and video at IAB. "This year, there was no problem at all to sell week two." Throughout the... Continue reading at 'AdWeek'

[ AdWeek | 2015-12-08 00:00:00 UTC ]
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Publishers Say Audible’s ‘Captions’ Defense ‘Makes No Sense’

In filings made September 20, lawyers for publishers rejected Audible's suggestion that the dispute over Captions is a contract issue, and argued that the program, if allowed to include their works, would clearly infringe their copyrights and cause 'irreparable' harm. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-09-21 04:00:00 UTC ]
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Faber triumphs in ‘hard-fought’ five-publisher auction for historian’s debut

Faber & Faber triumphed in a "hard-fought" five-way auction to publish historian Edward Shawcross’s debut book. Continue reading at The Bookseller

[ The Bookseller | 2019-09-20 16:32:54 UTC ]
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Amazon Charts: Atwood doubles up as Cameron makes his debut

Margaret Atwood's The Testaments (Vintage) has held the Amazon Charts Most-Sold: Fiction number one for a second week, as former prime minister David Cameron makes his debut in the Most-Sold: Non Fiction chart on pre-orders alone.  Continue reading at The Bookseller

[ The Bookseller | 2019-09-18 09:32:13 UTC ]
More news stories like this | News stories tagged with: #amazon charts #margaret atwood #testaments vintage #fiction number #fiction chart


Cutting Print: Making It Work When Publishing Days Must Go

When a large U.S. newspaper cuts print publication days or curtails home delivery, headlines may scream media apocalypse. But for Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-08-27 15:09:04 UTC ]
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Gallic to publish graphic novel edition of Proust and Joncour's English debut

Gallic Books has announced two new projects, with a graphic novel adaptation of Proust and a new book from French author Serge Joncour. Continue reading at The Bookseller

[ The Bookseller | 2019-08-08 17:51:03 UTC ]
More news stories like this | News stories tagged with: #publish graphic #gallic books #french author #graphic novel


Chaplin to publish YA debut

Hampshire indie Chaplin Books is to publish The Road to Apple Dumpling Bridge, a YA debut in which woodland creatures run the world. Continue reading at The Bookseller

[ The Bookseller | 2019-08-05 11:54:36 UTC ]
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Hachette makes string of appointments from outside publishing in HR shake-up

Hachette has announced seven people are leaving its HR department to be replaced by new appointments, mainly from outside the publishing world, in a major shake-up. Continue reading at The Bookseller

[ The Bookseller | 2019-08-01 14:50:21 UTC ]
More news stories like this | News stories tagged with: #publishing world #hr department #hachette


Braithwaite, Rankin and Wesolowski make Amazon Publishing Readers’ Awards shortlist

Booker Prize longlistee Oyinkan Braithwaite has made the shortlist for the 2019 Amazon Publishing Readers’ Awards with Ian Rankin and Matt Wesolowski each bagging two nominations.  Continue reading at The Bookseller

[ The Bookseller | 2019-07-24 09:47:48 UTC ]
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Headline scoops Reynolds debut for six figures in 10-publisher auction

Headline has scooped the "beautifully original" debut from ex-snowboarder Allie Reynolds for six figures following a 10-publisher auction. Continue reading at The Bookseller

[ The Bookseller | 2019-06-23 19:44:19 UTC ]
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5 exciting L.A. book events that will make you sound even smarter at parties

Looking for great book events to get your brain going? We’ve got you covered with some great upcoming events including a tribute to the late Kevin Killian; two chances to catch the "Prince of Preschool Books” Hervé Tullet; a Gen X-themed reading; a book signing with Bobby Hundreds; and, last... Continue reading at Los Angeles Times

[ Los Angeles Times | 2019-06-21 14:30:00 UTC ]
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Watch a pastry chef try to make gourmet Doritos: Publisher’s Brief

Welcome to the latest edition of Ad Age Publisher’s Brief, our roundup of news from the world of content producers across digital and print. Got a tip? Send it our way. Joining us late? Here’s the previous edition. Today’s edition of Publisher’s Brief focuses on awesome content because, well,... Continue reading at Advertising Age

[ Advertising Age | 2019-05-30 19:11:41 UTC ]
More news stories like this | News stories tagged with: #cease publication #daily beast #latest issue #i-hsien sherwood #alfred maskeroni


BookExpo 2019: Julie Murphy Makes Her Middle Grade Debut

Murphy says that she was inspired to write for a younger age group because of the reception she received for 'Dumplin' ', which is about what it’s like to exist in a fatter body. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-05-30 04:00:00 UTC ]
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During BookExpo, London Book Fair’s CAMEO Awards Make a US Debut

The London Book and Screen Week's CAMEO Awards get their first outing in New York City with an award for a US audiobook adaptation during BookExpo. The post During BookExpo, London Book Fair’s CAMEO Awards Make a US Debut appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-05-23 05:30:08 UTC ]
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The Rundown: Search-focused publishers make for attractive acquisition targets

Unlike the crop of publishers that rode social distribution to easy scale several years ago, search-focused publishers rely on a much more stable and sustainable source of traffic. The post The Rundown: Search-focused publishers make for attractive acquisition targets appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-05-16 00:00:00 UTC ]
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NewFronts or TV upfronts? Lines blur as digital publishers mature

The themes of the 2019 Digital Content NewFronts all felt very familiar: Digital publishers spoke profusely about brand safety, original programming and scale. They are the same themes that will likely dominate the upfronts later this month, when TV networks pitch their new programming and ad... Continue reading at Advertising Age

[ Advertising Age | 2019-05-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #johnson johnson #ad formats #garett sloane


Cranachan Publishing signs debut author Joan Haig

Scottish publisher Cranachan has signed debut author Joan Haig to its middle-grade imprint, Pokey Hat, for her first title Tiger Skin Rug. Continue reading at The Bookseller

[ The Bookseller | 2019-04-09 00:00:00 UTC ]
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5 debut novelists you won’t want to miss at the L.A. Times Festival of Books

Every year, the Los Angeles Times Festival of Books brings some of the world's most acclaimed authors, artists and performers together for one unforgettable weekend. It's a chance for book-loving Angelenos to see, in the flesh, the writers who have educated and entertained them. This year's... Continue reading at Los Angeles Times

[ Los Angeles Times | 2019-04-09 00:00:00 UTC ]
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World Editions to publish Dieudonné’s debut

World Editions has scooped the English translation of Adeline Dieudonné’s debut Real Life, translated by Roland Glasser, with 18 foreign publishers snapping up translation rights. Continue reading at The Bookseller

[ The Bookseller | 2019-04-04 00:00:00 UTC ]
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Trapeze lands debut by mystery publishing professional

Trapeze has signed the debut novel of a dark family secret by a mystery publishing industry figure writing under the pseudonym Jessica Eames. Continue reading at The Bookseller

[ The Bookseller | 2019-03-19 00:00:00 UTC ]
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Industry Notes: SAGE Publishing Makes UK’s Index on Censorship Archive Free

The UK's quarterly 'Index on Censorship' has opened its 45-year archive to free readership, a response to an era of fake news and leadership lies. The post Industry Notes: SAGE Publishing Makes UK’s Index on Censorship Archive Free appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-02-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #fake news