‘Platforms are not forever’: Hearst’s Troy Young on platform-publisher relations

Troy Young, president of Hearst Magazines Digital Media, said social platforms need to share more of their financial success with publishers because creating great content is expensive. The good news, he said, is that platforms are paying more attention, creating teams to work more closely with publishers as content becomes a point of differentiation for them. If they don't, publishers like Hearst will deprioritize them. "What you’re seeing is little bit of boldness to say we deserve a bigger piece of revenue," he said. The post ‘Platforms are not forever’: Hearst’s Troy Young on platform-publisher relations appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2017-02-01 00:00:00 UTC ]
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Redmayne and Young join LBF board

Charlie Redmayne and David Young have both joined The London Book Fair Advisory Board, one of the... Continue reading at The Bookseller

[ The Bookseller | 2013-09-30 00:00:00 UTC ]
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Hearst's Dr. Oz Magazine Takes Shape as 'The Good Life,' Pitches Buyers

Hearst is likely to call its forthcoming Dr. Mehmet Oz magazine "The Good Life," according to two people familiar with the matter. The title will likely also include the celebrity physician's name, though it's unclear precisely how that will be presented.A Hearst spokeswoman declined to... Continue reading at Advertising Age

[ Advertising Age | 2013-09-28 00:00:00 UTC ]
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Advertising Week Video: How Publishers Can Use Data More Effectively

For digital publishers, effectively harnessing data can turn a large but poorly understood audience into the targets advertisers covet, or help predict when certain consumers will be most likely to buy. The Weather Company has figured this out -- noticing that drops in summer temperatures, for... Continue reading at Advertising Age

[ Advertising Age | 2013-09-26 00:00:00 UTC ]
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Thompson made T&H publishing director

Thames & Hudson has appointed Sophy Thompson to the new role of publishing director.... Continue reading at The Bookseller

[ The Bookseller | 2013-09-25 00:00:00 UTC ]
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Dropbox pushes to publish spy data request details

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[ PC World | 2013-09-24 00:00:00 UTC ]
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Ethiopians Complain Publishers are Out of Touch with Reality

Ethiopian readers lament that their publishing industry cynically puts out too many books people don't want and then charges too much for them. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-09-24 00:00:00 UTC ]
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Self-Publishing and the Industry: Implications and Impact

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[ Publishing Perspectives | 2013-09-24 00:00:00 UTC ]
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Profit drops 25% at Haynes amid publishing 'slowdown'

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[ The Bookseller | 2013-09-23 00:00:00 UTC ]
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[ AdWeek | 2013-09-23 00:00:00 UTC ]
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Canadian Publishing, 2013: A Time of Opportunity

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[ Publishers Weekly | 2013-09-23 00:00:00 UTC ]
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Children’s Publishing in Fall 2013: Focus on Canada 2013

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[ Publishers Weekly | 2013-09-20 00:00:00 UTC ]
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Children's Publishing in Fall 2013: Focus on Canada 2013

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[ Publishers Weekly | 2013-09-20 00:00:00 UTC ]
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[ Editor & Publisher | 2013-09-19 00:00:00 UTC ]
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Small publishers concerned over Man Booker changes

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[ The Bookseller | 2013-09-19 00:00:00 UTC ]
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Michael House Stepping Down as President, Publisher of Chicago Defender

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[ Editor & Publisher | 2013-09-18 00:00:00 UTC ]
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Johnson Publishing Gets Credit Infusion

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[ Folio Magazine | 2013-09-18 00:00:00 UTC ]
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[ Publishing Perspectives | 2013-09-18 00:00:00 UTC ]
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[ The Bookseller | 2013-09-17 00:00:00 UTC ]
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[ Los Angeles Times | 2013-09-16 00:00:00 UTC ]
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[ Publishing Perspectives | 2013-09-16 00:00:00 UTC ]
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