Dispiriting pivots, layoffs by attrition and a diminished brand doomed the venture-backed news publisher, reportedly soon to be sold for pennies on the dollar. The post Pivoting to nowhere: How Mic ran out of radical makeovers appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2018-11-30 00:00:00 UTC ]
Executives at digital news publisher Mic managed to lay off nearly the entire company and secure a new owner all in one day. The company, which launched with a splash as a go-to news source for millennials, is officially being sold to Bryan Goldberg's Bustle Digital Group. Sources say a... Continue reading at AdWeek
[ AdWeek | 2018-11-30 00:00:00 UTC ]
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Digital news publisher and suddenly-strapped-for-cash Mic is in sales talks, according to sources familiar with the matter who speculated that Bustle Digital Group (BDG) or its founder, Bryan Goldberg, might end up buying it. Mic was founded in 2011 and has largely targeted millennials, covering... Continue reading at AdWeek
[ AdWeek | 2018-11-29 00:00:00 UTC ]
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New information in an updated court filing against Facebook has prompted publishers to reconsider the extent of the miscalculation they made when reallocating resources to video teams in an effort to capitalize on the potential of social video. The unredacted court filings, part of an ongoing... Continue reading at AdWeek
[ AdWeek | 2018-10-19 00:00:00 UTC ]
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The Winnetka Public Library, outside Chicago, underwent a stunning transformation—and other libraries can, too. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-10-12 00:00:00 UTC ]
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Cengage c.e.o. Michael Hansen says his firm’s new "Netflix for textbooks" subscription model is "a radical solution" for the US market which he "hopes and believes" others will emulate. Continue reading at The Bookseller
[ The Bookseller | 2018-10-12 00:00:00 UTC ]
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Guardian art critic Jonathan Jones has authored a "radically new story of British Art" for Laurence King Publishing. Continue reading at The Bookseller
[ The Bookseller | 2018-09-08 00:00:00 UTC ]
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A comic book fan redesigns X-Men's niqab-wearing superhero to reflect realistic, modern dress. Continue reading at BBC News
[ BBC News | 2018-08-29 00:00:00 UTC ]
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Even Snapchat publishers are switching to video.Hearst's Sweet, the first Snapchat-only media property, is closing its daily digital magazine, but the brand will be kept alive with a new show under that name. Other video titles will be available as well. The publisher has fired some staff as a... Continue reading at Advertising Age
[ Advertising Age | 2018-08-24 00:00:00 UTC ]
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The oral tradition has been a part of the human condition for as long as we have been communicating. If you lost your audience after the first hour of “The Epic of Gilgamesh,” you could forget about a return engagement. Authors now sit in comfy studios and need not memorize their stories. But can... Continue reading at Los Angeles Times
[ Los Angeles Times | 2018-06-07 00:00:00 UTC ]
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A children's book published by a tiny independent publisher has beaten off competition from authors such as Malala Yousafzai and Gill Lewis to win the Little Rebels Children's Book Award for Radical Fiction. Continue reading at The Bookseller
[ The Bookseller | 2018-06-03 00:00:00 UTC ]
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Mic isn’t alone in trying to survive the distributed media landscape, but other publishers have been further ahead in increasing traffic to their own sites. The post Mic faces an uncertain future in a post-Facebook world appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-04-30 00:00:00 UTC ]
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The millennial-aimed publisher has cut its editorial output by two-thirds and now measures videos and stories based on time spent rather than view counts. The post After years of chasing Facebook traffic, Mic goes for ‘deliberate distribution’ appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-04-25 00:00:00 UTC ]
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Uncertainty about subscriptions, frustration about Apple News and Facebook, and confusion about video are some of the biggest issues on publishers' minds. The post ‘You can’t just pivot into a subscription’: Overheard at the Digiday Publishing Summit appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-03-26 00:00:00 UTC ]
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And the audio format features guest turns from RuPaul, Jim Parsons, Jesse Tyler Ferguson, and John Lithgow. All sales go to The Trevor Project. What: A Day in the Life of Marlon Bundo, an alternate version of the Pence family children’s book, Marlon Bundo’s Day in the Life of the Vice... Continue reading at Fast Company
[ Fast Company | 2018-03-19 00:00:00 UTC ]
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Verso Books was named the Frankfurter Buchmesse Trade Publisher of the Year at the 2018 IPG Independent Publishing Awards for its marketing and audience engagement. The post ‘Radical’ Verso Wins IPG’s Frankfurter Buchmesse Trade Publisher of the Year appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-03-09 00:00:00 UTC ]
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Digiday surveys of publisher executives found that nearly all are planning on producing more video in the coming year, but less than they initially expected. The post European publishers’ pivot to video continues, albeit less aggressively appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-03-08 00:00:00 UTC ]
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When it launched in 2013, Regan Arts, backed by industry veteran Judith Regan, got off to a promising start. But, after rounds of staff reductions, softening print book sales, and a number of canceled projects, publishing insiders claim something is wrong. Regan, through her lawyer, claimed it's... Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-02-09 00:00:00 UTC ]
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Execs from ALM and Trusted Media Brands on the strategic, cultural, and organizational aspects of embracing the new reality. The post Pivot to Digital: How Two Legacy Publishers Are Embracing Their Futures appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2018-02-01 00:00:00 UTC ]
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Despite lingering uncertainties, systemic shifts over the past year offer a silver lining for magazine media. The post Publishers Still Have Plenty of Questions Amidst Facebook’s Latest Pivot appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2018-01-29 00:00:00 UTC ]
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In this week’s Rundown, we examine why digital publishers may not find quick profits in TV. The post The Rundown: The pivot to TV isn’t easy appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-01-24 00:00:00 UTC ]
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