Patterson to target new readers with brief 'BookShots'

James Patterson is to target new avenues for selling books with a series of shorter, cheaper novels he is calling BookShots, the New York Times has reported. Continue reading at 'The Bookseller'

[ The Bookseller | 2016-03-22 00:00:00 UTC ]
News tagged with: #james patterson #selling books

Other Publishing stories related to: 'Patterson to target new readers with brief 'BookShots''


Readers Remember Less on Kindles than on Paper

Can't remember the plot of that mystery you just read? A new study determines: maybe it's your Kindle's fault. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-08-21 00:00:00 UTC ]
More news stories like this |


Amazon launches credit card reader

Amazon has released a new device for local businesses to take credit and debit card transactions... Continue reading at The Bookseller

[ The Bookseller | 2014-08-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #local businesses


Lee Child: Amazon's Readers United letter 'disingenuous'

Amazon is using “authors as collateral damage and using customers as pawns”, author... Continue reading at The Bookseller

[ The Bookseller | 2014-08-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #lee child #collateral damage


Amazon vs Hachette: readers and authors take sides in publishing dispute

The tussle between Amazon and the publishing conglomerate has been raging since spring. Heres an update on the fightA corporate boxing match broke from the ring and swelled into all-out rumpus last weekend, as readers and authors took sides in Amazon and Hachettes fight over the publishing... Continue reading at The Guardian

[ The Guardian | 2014-08-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #online retailer #contract negotiations #giant corporations #lower price


Streaming of books threatens to sell readers down the river

Scholastic is the latest publisher to phase out downloading, meaning ebooks already purchased might become unreadableScholastic, the publisher of such children's book juggernauts as The Hunger Games and the Harry Potter series, announced recently that its Storia ebook shop would shortly be... Continue reading at The Guardian

[ The Guardian | 2014-08-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #streaming model #hunger games #ebook licensing #barnes noble


For $100,000, GQ Magazine's Most 'Elite' Readers Will Promote Your Brand

Here's the pitch Conde Nast's GQ magazine is giving marketers: Spend at least $100,000 with us and get access to 57 "elite" GQ readers who will help promote your brand across print and digital. The program, called GQ57, is the magazine's latest effort to tap digital-ad budgets by enlisting... Continue reading at Advertising Age

[ Advertising Age | 2014-08-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #conde nast #september issue #creative director


After exiting PCs, Sony pulls the plug on e-readers

Sony is stopping e-reader production following the transfer of its ebook business outside Japan to Canada’s Kobo.“Final production of the current Reader model, PRS-T3, was made at the end of May,” a spokeswoman for Sony in Tokyo wrote in an email Wednesday. “The product will continue to be... Continue reading at PC World

[ PC World | 2014-08-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ebook business #battery life


Barnes & Noble launches its Nook GlowLight e-reader in the UK for £89

Barnes & Noble isn't exactly a household name in the UK, but in the States it's a book-selling behemoth, with hundreds of stores complimenting a vast library of ebooks, as well as a line of readers to consume them on. In autumn 2012, B&N expanded... Continue reading at Engadget

[ Engadget | 2014-08-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #vast library


Quantcast Links Web and Mobile App Data for Ad Targeting

Quantcast is meshing consumer Web and mobile app behavior with an eye on making real-time ad buying more targeted. Its new data-reporting system, dubbed Audience Interests, is aimed at digital publishers and has recently been tested by BlogAds, the proprietor of highly trafficked... Continue reading at AdWeek

[ AdWeek | 2014-08-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #stronger case #latest iteration


Sony gives up on selling e-readers

Sony gives up selling its line of Reader devices for ebooks after failing to find a big enough market. Continue reading at BBC World

[ BBC World | 2014-08-05 00:00:00 UTC ]
More news stories like this |


Sony to cease production of e-reader devices

Sony will no longer produce e-reader devices because it is not "economically viable".... Continue reading at The Bookseller

[ The Bookseller | 2014-08-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #e-reader devices


Patterson's Rafe features on BAMB schoolbag

James Patterson has lent his support to the Books Are My Bag campaign, with a new bag for... Continue reading at The Bookseller

[ The Bookseller | 2014-08-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #james patterson #bag campaign


Deadline for Patterson indie grants approaches

The Booksellers Association has seen an “amazing response” to James Patterson’s... Continue reading at The Bookseller

[ The Bookseller | 2014-07-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #booksellers association #james patterson


Polansky Up at Reader's Digest

Debra Polansky has been named publishing director, books, at The Reader’s Digest Association. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-07-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digest association


Target Mobilizes Back-to-School Print Campaign With Image Recognition

Target wants to prove that traditional media like print and TV can drive e-commerce sales, highlighted in its new back-to-school marketing push. Target is launching a mobile app that works with the retailer’s fall print catalog to trigger sales for its Room Essentials collection, aimed at... Continue reading at AdWeek

[ AdWeek | 2014-07-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #architectural digest #real simple #mobile device #e-commerce site #drive sales


Mexico’s Manuvo: Building Book Apps for Spanish Readers

Award-winning Mexican app development studio Manuvo is at the forefront of building book apps for the Spanish-language market. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-07-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #spanish readers #spanish-language market


The literary World Cup: readers' best all-time teams

Could goalie Camus cope with an attack formed by Burroughs, Ballard and Bolaño? Guardian readers imagined football squads made from their favourite writers. As the World Cup comes to an end, we take a look at our best fictional elevens. But what team would you put your money on? Back when the... Continue reading at The Guardian

[ The Guardian | 2014-07-11 00:00:00 UTC ]
More news stories like this |


Amazon's battle with Hachette is a fight for readers, writers and retailers | Hugh Howey

As things stand, Hachette is making ebook discounts impossible, and almost everybody else stands to lose, writes Hugh HoweyNews: New Amazon terms amount to 'assisted suicide' for book industry, experts claimHow much should an ebook cost? And how should that money be split? These two questions... Continue reading at The Guardian

[ The Guardian | 2014-07-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ebook cost #publishing industry #sticking point #digital books


Indie Authors, Readers Show Support for Amazon

More than a thousand readers have signed a petition in support of Amazon in its dispute with Hachette. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-07-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #indie authors


Fisher-Price Targets Millennial Moms for the Royal Baby's Birthday

The idea of brands becoming publishers has been around for a couple years, as businesses have en masse created social media pages and content blogs to promote their wares. But few companies applied the concept as literally as Johnson & Johnson with its BabyCenter website, which actually... Continue reading at AdWeek

[ AdWeek | 2014-07-01 00:00:00 UTC ]
More news stories like this |