Pan Mac restructures sales, marketing, publicity

Pan Macmillan has restructured its sales, marketing and publicity teams, creating a single... Continue reading at 'The Bookseller'

[ The Bookseller | 2013-01-09 00:00:00 UTC ]
News tagged with: #publicity teams #pan macmillan

Other Publishing stories related to: 'Pan Mac restructures sales, marketing, publicity'


How marketers are distributing 360-degree videos beyond YouTube and Facebook

In order to extend the reach of their VR content, brands like Google and Jack-In-The-Box are testing an approach of serving teaser content on a major publisher that directs viewers to their 360-degree video experience. And Agency Arnold Worldwide has been testing out the organic reach of new... Continue reading at Digiday

[ Digiday | 2016-09-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #organic reach #facebook appeared #vr content #major publisher


Game of Thrones book publication date 'not finalised'

George R R Martin's UK publisher HarperCollins has said "nothing has been finalised regarding the publication or the date" of the author's much anticipated sixth book in the A Song of Ice and Fire series, after reports surfaced that it would be published in March next year. Continue reading at The Bookseller

[ The Bookseller | 2016-09-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #fire series


Sales at B&N Down Over 6% in Q1

In its first earnings release since firing CEO Ron Boire last month, Barnes & Noble reported that sales fell 6.6% in its first quarter of 2017, which ended July 30. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-09-08 00:00:00 UTC ]
More news stories like this |


Books continue to buck national retail sales trend

Books continue to buck the national retail trend, with sales up 8.9% year-on-year in volume in August in comparison to the year before, where total UK retail sales were down 0.9% in the same period. Continue reading at The Bookseller

[ The Bookseller | 2016-09-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #9% year-on-year


Sales of Print Books Tumble at Wiley

Sales of print books took a beating at John Wiley in the first quarter ended July 31. The biggest decline was in the higher education segment, where sales of printed textbooks dropped 31%. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-09-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #john wiley #print books


Comics Sales Bounce Back at 2016 Diamond Summit

While comics sales have yet to fully recover from a shaky start this year--overall sales are down 2.2%--reps at the industry event said they expect sales to stabilize by the end of the year. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-09-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #comics sales #industry event


Head of Zeus hires booksellers to lead new sales team

Head of Zeus has established its own sales team to sell and market its books to independent and high street booksellers across the UK from the beginning of September. Continue reading at The Bookseller

[ The Bookseller | 2016-09-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sales team


My Job in 5: Giulia Mammana, marketing assistant, Maggioli

Describe your role I am a marketing and web marketing assistant at Maggioli Editore, one of the leading academic and professional publishers in Italy, producing both print and online books and magazines. As a marketing assistant, I perform a variety of daily tasks, including e-mail marketing,... Continue reading at The Bookseller

[ The Bookseller | 2016-09-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #marketing assistant #leading academic #professional publishers #online books


China ‘delivering sales growth’ for UK publishers

UK publishers said the demand for rights from Chinese publishers at BIBF “far exceeded expectations”, with children’s and illustrated books particularly in demand. Continue reading at The Bookseller

[ The Bookseller | 2016-09-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #uk publishers #chinese publishers #exceeded expectations #illustrated books


Dohle: PRH digital sales on 'positive path' following revenue decline

Overall digital sales at Penguin Random House are on a “positive path forward,” the company’s global c.e.o Markus Dohle has said in a letter to staff, despite the company’s first half results showing a decline due to lower ebook sales. Continue reading at The Bookseller

[ The Bookseller | 2016-09-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #markus dohle #revenue decline #digital sales


Sales, Earnings Fell by Double-Digits at PRH

A decline in ebook sales plus the lack of a mega-bestseller led to sales and earnings both falling by just over 10% at Penguin Random House in the first six months of 2016. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-08-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ebook sales #earnings fell


Beijing Book Fair: Market Opportunities for Everyone

Overseas exhibitors were happy to see that the huge Chinese book market remains positive and open with business opportunities for different segments of the industry. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-08-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #overseas exhibitors #business opportunities


Facebook Seizes Header Bidding to Challenge Google in Programmatic Ad Sales

A digital advertising battle royale is taking shape, as Facebook appears to be moving forward with plans to compete against Google for programmatic ad dollars that have historically been dominated by the search giant.Facebook has a simple strategy: bring advertiser demand from the Facebook... Continue reading at Advertising Age

[ Advertising Age | 2016-08-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #taking shape #moving forward #search giant #ad inventory #index exchange #audience network


Growing Chinese journals market 'too big to ignore', PA report says

The Chinese journals market is experiencing a huge shift to digital, while more English-language journals are being produced by Chinese publishers and Chinese researchers are beginning to make a deeper impact abroad, according to a report. Continue reading at The Bookseller

[ The Bookseller | 2016-08-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #huge shift #english-language journals #chinese publishers


Paris bookshops battle sales drop after terrorist attacks

English language bookshops in Paris are battling to offset declining sales after a marked drop in tourism to the city following the spate of terrorist attacks. Continue reading at The Bookseller

[ The Bookseller | 2016-08-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #terrorist attacks


São Paulo’s Book Fair: Brazil’s Bid for Hope in a Tough Market

Amid falling book production, sagging sales, low readership, and higher book prices, one of Brazil's key publishing events opens next week, the industry looking for ways forward. The post São Paulo’s Book Fair: Brazil’s Bid for Hope in a Tough Market appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-08-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book fair #tough market


Bookstore Sales Up 6.1% In First Half of 2016

A 5.0% rise in June bookstore sales over June 2015 ended a solid first half of 2016, in which bookstore sales increased 6.1% over the first half of 2015. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-08-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bookstore sales


McAleer leaves Walker after licensing team restructure

Helen McAleer is stepping down from her role as chief global development officer and m.d. of Walker Productions, which is part of the Walker Books Group. Continue reading at The Bookseller

[ The Bookseller | 2016-08-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #helen mcaleer #walker productions


Sales of Syrian culture anthology soar after woman held for reading it on plane

Syria Speaks, which made headlines after it led to a honeymooning airline passenger being questioned under the Terrorism Act, sees surge of interestThe publisher of a book about Syrian culture that hit the headlines last week, when a British Muslim woman was detained after being seen reading it... Continue reading at The Guardian

[ The Guardian | 2016-08-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #made headlines #syria speaks #syrian writers


Cursed Child racks up biggest single-week sales since Deathly Hallows

J K Rowling and Jack Thorne’s Harry Potter and the Cursed Child (Little, Brown) has become the fourth fastest-selling title of all time, with 847,886 copies worth £8.76m shifted through Nielsen BookScan's Total Consumer Market last week, making it 2016's biggest selling title of the year in just... Continue reading at The Bookseller

[ The Bookseller | 2016-08-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #deathly hallows #jack thorne #harry potter #cursed child #nielsen bookscan