NowThis, the 4-year-old news and entertainment digital video service, has tapped a news progeny for a new series. Allison Williams, star of Girls and daughter of MSNBC news anchor Brian Williams, will take part in a multi-episode series about education called Edify. NowThis president Athan Stephanopoulos, on the job for five months, has done the research and revealed that education content "hit a chord with our demographic." NowThis boldly proclaims on its homepage that it doesn't have a homepage—"even the word sounds old," the site states. Instead, publishes all its short-form videos directly to Facebook, Twitter and Snapchat's Discover channel. At its first NewFronts presentation, at New York's New Museum Thursday night, Stephanopoulos explained to ad buyers how, even now, the digital media industry is "changing at light speed." After all, it was that rapid change that led former Huffington Post executives Ken Lerer and Eric Hippeau to found the company, first known as NowThisNews, in 2012. "A lot of people mention these changes to induce fear and say to you 'Trust us with your advertising budgets—we'll help you navigate these uncharted territories,'" he said. "We're not scared of these changes; we don't think you should be either." NowThis recently hired former MTV CMO Tina Exarhos as its first head of marketing, and says it gets more than 1.6 billion views a month and 8 billion monthly impressions. In addition to the Williams news, NowThis announced it... Continue reading at 'AdWeek'
[ AdWeek | 2016-05-13 00:00:00 UTC ]
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Puffin has acquired debut middle-grade series, The Accidental Diary of B.U.G, from author-illustrator talent Jen Carney in a "heated" six-figure auction. Continue reading at The Bookseller
[ The Bookseller | 2020-10-15 21:47:37 UTC ]
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Simon & Schuster has pre-empted debut author Alex Foulkes' Rules for Vampires middle-grade series. Continue reading at The Bookseller
[ The Bookseller | 2020-10-14 20:29:58 UTC ]
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Author Liz Pichon is spearheading an auction to raise money for the National Literacy Trust, as part of her latest book launch. Continue reading at The Bookseller
[ The Bookseller | 2020-10-14 15:05:27 UTC ]
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DK has announced plans to accelerate its growth in the education market and the appointment of Hilary Fine to the newly created role of education development director. Continue reading at The Bookseller
[ The Bookseller | 2020-10-14 04:44:13 UTC ]
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Penguin Random House has partnered up with PEN America, Out of Print, and When We All Vote to launch Book the Vote, which the publisher describes as a "nonpartisan initiative to protect free speech and ensure every voter’s right to participate in elections." Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-10-13 04:00:00 UTC ]
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This fall, New York Review Books will publish new editions of two major works by the late postmodernist author William Gaddis, 'JR' and 'The Recognitions.' Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-10-13 04:00:00 UTC ]
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Amazon Publishing is launching its first ever ad campaign for a celebrity in the UK, rolling out digital signage across 100 London bus stops for essay collection Nothing Like I Imagined by US actress Mindy Kaling. Continue reading at The Bookseller
[ The Bookseller | 2020-10-13 00:14:33 UTC ]
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Publishing consultant Robert Baensch recommends academic publishing events to watch during the 2020 Frankfurter Buchmesse. The post Robert Baensch’s Frankfurt Event Picks: Academic and Education appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-10-09 22:23:54 UTC ]
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Avon has snapped up Who Took Eden Mulligan? and one further book by Sharon Dempsey, marking the start of a “brilliantly crafted” Belfast-based crime series. Continue reading at The Bookseller
[ The Bookseller | 2020-10-09 14:20:32 UTC ]
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Walker Books has acquired Justyn Edwards’ debut middle-grade series in a three-book, six-figure deal. Continue reading at The Bookseller
[ The Bookseller | 2020-10-08 20:32:38 UTC ]
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Faber is to release new editions of two Kazuo Ishiguro novels, The Remains of the Day and Never Let Me Go, with fresh cover designs. Continue reading at The Bookseller
[ The Bookseller | 2020-10-07 20:06:02 UTC ]
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Simon & Schuster is to publish former West Indies Test cricketer Michael Holding's Why We Kneel, How We Rise. Continue reading at The Bookseller
[ The Bookseller | 2020-10-07 17:25:25 UTC ]
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William Collins has picked up debut writer J S Tennant’s “brilliantly original” history of Cuba. Continue reading at The Bookseller
[ The Bookseller | 2020-10-07 05:38:06 UTC ]
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Fox News has created Fox News Books and signed a three-book deal with HarperCollins, whose Broadside Books will oversee the imprint. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-10-07 04:00:00 UTC ]
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Penn State University Press will launch Graphic Mundi, a new nonfiction graphic imprint, in spring 2021. The new imprint will build on the press’s Graphic Medicine series and expand beyond healthcare into social justice, the environment, and human rights. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-10-07 04:00:00 UTC ]
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Nosy Crow has acquired three books in a new middle-grade series, S.T.E.A.L.T.H., from Jason Lokesh Rohan. Continue reading at The Bookseller
[ The Bookseller | 2020-10-06 00:42:59 UTC ]
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Libraries Week kicks off today (5th October), featuring behind the scenes looks at authors' bookshelves, a nationwide live reading of The Midnight Library by author Matt Haig (Canongate) and the launch of a Bonnier book club. Continue reading at The Bookseller
[ The Bookseller | 2020-10-05 05:45:33 UTC ]
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William Heinemann is publishing the first novel in almost 20 years from actor, writer and director Ethan Hawke: A Bright Ray of Darkness. Continue reading at The Bookseller
[ The Bookseller | 2020-10-05 04:15:41 UTC ]
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Thomas Nelson's Nelson Books imprint is partnering with bestselling author Lysa TerKeurst on COMPEL, a new author training and publishing program geared toward female Christian authors. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-10-05 04:00:00 UTC ]
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A campaign designed to help create visibility and generate book sales for emerging children's authors and illustrators of colour has been launched by BookTrust Represents and Waterstones children’s laureate Cressida Cowell. Continue reading at The Bookseller
[ The Bookseller | 2020-10-05 01:01:07 UTC ]
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