NowThis to Launch Education Series With Actress Allison Williams

NowThis, the 4-year-old news and entertainment digital video service, has tapped a news progeny for a new series. Allison Williams, star of Girls and daughter of MSNBC news anchor Brian Williams, will take part in a multi-episode series about education called Edify. NowThis president Athan Stephanopoulos, on the job for five months, has done the research and revealed that education content "hit a chord with our demographic." NowThis boldly proclaims on its homepage that it doesn't have a homepage—"even the word sounds old," the site states. Instead, publishes all its short-form videos directly to Facebook, Twitter and Snapchat's Discover channel. At its first NewFronts presentation, at New York's New Museum Thursday night, Stephanopoulos explained to ad buyers how, even now, the digital media industry is "changing at light speed." After all, it was that rapid change that led former Huffington Post executives Ken Lerer and Eric Hippeau to found the company, first known as NowThisNews, in 2012. "A lot of people mention these changes to induce fear and say to you 'Trust us with your advertising budgets—we'll help you navigate these uncharted territories,'" he said. "We're not scared of these changes; we don't think you should be either." NowThis recently hired former MTV CMO Tina Exarhos as its first head of marketing, and says it gets more than 1.6 billion views a month and 8 billion monthly impressions. In addition to the Williams news, NowThis announced it... Continue reading at 'AdWeek'

[ AdWeek | 2016-05-13 00:00:00 UTC ]
News tagged with: #ad buyers #rapid change

Other Publishing stories related to: 'NowThis to Launch Education Series With Actress Allison Williams'


NowThis to Launch Education Series With Actress Allison Williams

NowThis, the 4-year-old news and entertainment digital video service, has tapped a news progeny for a new series. Allison Williams, star of Girls and daughter of MSNBC news anchor Brian Williams, will take part in a multi-episode series about education called Edify. NowThis president Athan... Continue reading at AdWeek

[ AdWeek | 2016-05-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad buyers #rapid change


Actress Viola Davis Launches JVL Media

Davis, her husband Julius Tennon, and publisher Lavaille Lavette are launching JVL Media, a new publisher and packager focused on diverse and underrepresented voices. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-04-18 04:00:00 UTC ]
More news stories like this | News stories tagged with: #underrepresented voices


W.W. Norton Launches Norton Shorts Series

The Norton Shorts series will comprise slim volumes—all less than 200 pages—written on a variety of topics by scholars for the general public. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-09-15 04:00:00 UTC ]
More news stories like this | News stories tagged with: #general public


Ed PR launches free series of online salons for publicity hopefuls

Books and culture PR agency ed public relations has launched a series of free online "salons" to demystify the role publicists play within the industry. Continue reading at The Bookseller

[ The Bookseller | 2022-01-08 13:28:05 UTC ]
More news stories like this | News stories tagged with: #free online


Tiny Tree lands series of educational picture books by Winstanley

Tiny Tree Children’s Books has landed a new series of educational picture books written and illustrated by teacher and social entrepreneur Alex Winstanley to help children understand long-term health conditions.  Continue reading at The Bookseller

[ The Bookseller | 2021-12-15 06:26:42 UTC ]
More news stories like this | News stories tagged with: #books written


Bad Form launches series of workshops to demystify publishing industry

Bad Form is launching a series of free events to demystify the publishing industry for people from Black, Asian and racialised communities. Continue reading at The Bookseller

[ The Bookseller | 2021-09-24 03:18:13 UTC ]
More news stories like this | News stories tagged with: #free events


Univ. of Nebraska Press Launches LGBTQ+ Fiction Series

The University of Nebraska Press is launching Zero Street, a series dedicated to novels and short story collections written by LGBTQ+ authors and featuring LGBTQ+ characters and/or themes. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-09-15 04:00:00 UTC ]
More news stories like this | News stories tagged with: #nebraska press #series dedicated #lgbtq+ authors


Carty-Williams to create Queenie drama series for Channel 4

Channel 4 has commissioned Candice Carty-Williams to create a drama series based on her hit novel Queenie (Trapeze).  Continue reading at The Bookseller

[ The Bookseller | 2021-08-24 10:55:19 UTC ]
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Galbraith series hits audiobook milestone ahead of paperback launch

J K Rowling's Cormoran Strike series, written under the name Robert Galbraith, have hit an audiobook milestone for Little, Brown ahead of the fifth novel's paperback release. Continue reading at The Bookseller

[ The Bookseller | 2021-06-21 11:49:14 UTC ]
More news stories like this | News stories tagged with: #paperback launch #robert galbraith #paperback release #audiobook


Biblioasis Launches Bookseller Series

The Ontario-based publisher and independent bookstore has soft-launched a series of chapbooks by booksellers, for booksellers, aimed at sparking discussion and debate about important issues in the trade. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-04-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #independent bookstore #bookseller


Irish Cultural Centre launches free literary interview series

The Irish Cultural Centre in London is launching a series of literary interviews, Northern Irish Voices, this weekend which will form part of its spring 2021 cultural programme.  Continue reading at The Bookseller

[ The Bookseller | 2021-04-09 11:48:14 UTC ]
More news stories like this | News stories tagged with: #form part


Bookshop UK is launching a series of online events.

The UK arm of Bookshop.org, the online retailer that partners with indie bookstores, has a new initiative on the way: it’s launching a series of online events for its customers as well as customers of unaffiliated indies. For the first event on March 23rd, Bookshop is partnering with Faber to... Continue reading at Literrary Hub

[ Literrary Hub | 2021-03-11 19:42:27 UTC ]
More news stories like this | News stories tagged with: #online events #uk arm #online retailer #indie bookstores #march 23rd #bookshop


Columbia, Howard University to Launch Black Studies Book Series, Diversity Program

Columbia University Press, in collaboration with Howard University and Columbia University, is launching a new Black studies book series, with plans to also recruit and train students for the book industry. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-03-03 05:00:00 UTC ]
More news stories like this | News stories tagged with: #columbia university #book industry


S&S launches Hendra and Linnet picture book series

Simon & Schuster Children’s Books is to launch a new picture book series from author and illustrator team Sue Hendra and Paul Linnet. Continue reading at The Bookseller

[ The Bookseller | 2021-02-10 19:30:20 UTC ]
More news stories like this | News stories tagged with: #paul linnet #book series #picture book


Pearson launches guidelines to tackle gender stereotypes in its education materials

Pearson has committed to tackling gender bias and stereotyping in education, unrolling "first of its kind" gender equality guidelines for the resources it produces.  Continue reading at The Bookseller

[ The Bookseller | 2020-11-23 00:36:36 UTC ]
More news stories like this | News stories tagged with: #education materials #pearson


Yale University Press Launches Black Lives Series

In early 2022, Yale University Press will debut Black Lives, a series of brief biographies of Black individuals who profoundly shaped history. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-11-17 05:00:00 UTC ]
More news stories like this | News stories tagged with: #black individuals


Trigger to launch new mental health series in 2021

Specialist mental health publisher Trigger Publishing is launching a new book series next year, focusing on "empowering people to help others with their mental health". Continue reading at The Bookseller

[ The Bookseller | 2020-11-09 07:44:22 UTC ]
More news stories like this | News stories tagged with: #mental health #book series


Triumph Books, Sports Illustrated Partner to Launch Sports Book Series

Sports book publisher Triumph Books is partnering with Authentic Brands Group, owner of the Sports Illustrated brand, to produce a series of frontlist titles based around the venerable sports magazine and its associated properties. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-09-22 04:00:00 UTC ]
More news stories like this | News stories tagged with: #triumph books #sports book


S&S to launch Sperring and Hunt picture book series

Simon & Schuster Children's UK is to publish two rhyming picture books by author Mark Sperring and illustrator Matt Hunt, with the first out next year. Continue reading at The Bookseller

[ The Bookseller | 2020-08-25 22:03:02 UTC ]
More news stories like this | News stories tagged with: #picture book


Women's Prize sponsor Baileys launches free Reclaim Her Name series

In collaboration with the Women's Prize for Fiction, sponsor Baileys is re-releasing free e-books of classic works using the real names of female writers who originally published under male pseudonyms. Continue reading at The Bookseller

[ The Bookseller | 2020-08-12 02:14:44 UTC ]
More news stories like this | News stories tagged with: #classic works #real names #female writers #originally published #male pseudonyms