NowThis to Launch Education Series With Actress Allison Williams

NowThis, the 4-year-old news and entertainment digital video service, has tapped a news progeny for a new series. Allison Williams, star of Girls and daughter of MSNBC news anchor Brian Williams, will take part in a multi-episode series about education called Edify. NowThis president Athan Stephanopoulos, on the job for five months, has done the research and revealed that education content "hit a chord with our demographic." NowThis boldly proclaims on its homepage that it doesn't have a homepage—"even the word sounds old," the site states. Instead, publishes all its short-form videos directly to Facebook, Twitter and Snapchat's Discover channel. At its first NewFronts presentation, at New York's New Museum Thursday night, Stephanopoulos explained to ad buyers how, even now, the digital media industry is "changing at light speed." After all, it was that rapid change that led former Huffington Post executives Ken Lerer and Eric Hippeau to found the company, first known as NowThisNews, in 2012. "A lot of people mention these changes to induce fear and say to you 'Trust us with your advertising budgets—we'll help you navigate these uncharted territories,'" he said. "We're not scared of these changes; we don't think you should be either." NowThis recently hired former MTV CMO Tina Exarhos as its first head of marketing, and says it gets more than 1.6 billion views a month and 8 billion monthly impressions. In addition to the Williams news, NowThis announced it... Continue reading at 'AdWeek'

[ AdWeek | 2016-05-13 00:00:00 UTC ]
News tagged with: #ad buyers #rapid change

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Chatto scores biography of Vaughan Williams song

Chatto & Windus has scored The Captain’s Apprentice: Biography of a Song by Caroline Davison, to publish for the 150th anniversary of composer Ralph Vaughan Williams’ birth. Continue reading at The Bookseller

[ The Bookseller | 2021-01-07 02:19:34 UTC ]
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The Biggest Differences Between Bridgerton and the Book Series That Inspired It

The Netflix series’ most controversial scene is even more disturbing in the novels. Continue reading at Slate

[ Slate | 2021-01-05 21:50:38 UTC ]
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Duchess of Cornwall launches Reading Room book club

The Duchess of Cornwall has launched a book club-style online hub of reading recommendations and author interviews on Instagram. Continue reading at The Bookseller

[ The Bookseller | 2021-01-03 13:08:55 UTC ]
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YUPL launches Creative Access internship

Yale University Press London (YUPL) is launching an internship, to run for six months from early spring. Continue reading at The Bookseller

[ The Bookseller | 2020-12-22 23:18:15 UTC ]
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Everything With Words acquires new series from Lambert

Indie publisher Everything with Words has acquired a "beautifully written and compelling" children's series by Richard Lambert. Continue reading at The Bookseller

[ The Bookseller | 2020-12-22 20:33:51 UTC ]
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Women's Prize podcast ends second series with Kim Cattrall

Kim Cattrall has rounded off the second series of the "Women's Prize Podcast", picking books by Toni Morrison and Margaret Atwood among her top titles. Continue reading at The Bookseller

[ The Bookseller | 2020-12-22 18:58:43 UTC ]
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Help! My Son Is Trans. Is It Wrong to Read the Harry Potter Series to His Younger Brother?

We used to love these books, but he told me he doesn't want me to support J.K. Rowling now in any way. Continue reading at Slate

[ Slate | 2020-12-22 11:00:00 UTC ]
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Farrago launches online e-book shop

Duckworth imprint Farrago has this week launched its own online shop for e-book readers. Continue reading at The Bookseller

[ The Bookseller | 2020-12-21 13:25:47 UTC ]
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To All the Off-Brand Series I’ve Loved Before

The Magic Attic Club. The Cheetah Girls. Do you remember these junior varsity of lesser known nostalgic children's book series? Continue reading at Book Riot

[ Book Riot | 2020-12-21 11:33:00 UTC ]
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In Jamaica, Rebel Women Lit Launches the Caribbean Readers’ Awards

Book club and literary community Rebel Women Lit aims to ‘showcase the amazing range’ of Caribbean literature with the newly launched Caribbean Readers' Awards. The post In Jamaica, Rebel Women Lit Launches the Caribbean Readers’ Awards appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-12-18 19:25:33 UTC ]
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15 Of The Best Historical Fiction Series

Find the best historical fiction series that both engages and entertains, with lively and diverse characters. Continue reading at Book Riot

[ Book Riot | 2020-12-18 11:38:00 UTC ]
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Launching a Book During a Pandemic

Author Laura Treacy Bentley recommends using some ingenuity when hosting a virtual live book event. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-12-18 05:00:00 UTC ]
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Spiegel and Grau Launch Indie House

Cindy Spiegel and Julie Grau are starting their own publishing company, after seeing their eponymous imprint shuttered by Penguin Random House in a reorganization at the company late last year. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-12-18 05:00:00 UTC ]
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Denver Indie Bookstore Launches BookBar Press with Debut Release

Independent Denver bookstore BookBar has launched its new publishing division, BookBar Press, with the publication of an anthology of micro-plays written by area playwrights. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-12-15 05:00:00 UTC ]
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S&S pre-empts 'laugh-out-loud' graphic novel series

Simon & Schuster Children’s Books has pre-empted full-colour graphic novel series Kitty Quest by cartoonist Phil Corbett. Continue reading at The Bookseller

[ The Bookseller | 2020-12-09 21:07:48 UTC ]
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Black History Matters scoops 2020 ALCS Educational Writers' Award

Black History Matters: The Story of Black History, From African Kingdoms to Black Lives Matter by historian Robin Walker has been crowned the winner of the 2020 ALCS Educational Writers’ Award. Continue reading at The Bookseller

[ The Bookseller | 2020-12-09 12:12:03 UTC ]
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Earnings Dive at Barnes & Noble Education in Q2

A 22% decline in sales in its retail division led to a 79% drop in net income at Barnes & Noble Education in the second quarter ended October 31, 2020, compared to last year. Textbook sales fell and general merchandise revenue took a big hit. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-12-08 05:00:00 UTC ]
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OUP launches 'gift of words' campaign

Oxford University Press (OUP) has launched a campaign to highlight the inspiring power of words, involving authors and illustrators such as Anthony McGowan and Lauren Child sharing the quotes they would "gift" to children at Christmas.  Continue reading at The Bookseller

[ The Bookseller | 2020-12-08 00:25:09 UTC ]
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YA author James launches The Climate Fiction Writers League

Author Lauren James has established The Climate Fiction Writers League, a group of over 50 international published authors writing about climate change.  Continue reading at The Bookseller

[ The Bookseller | 2020-12-07 22:31:59 UTC ]
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Groff follows Fates and Furies with Matrix for William Heinemann

William Heinemann is publishing Matrix, a new novel by Lauren Groff and her first since her New York Times-bestselling Fates and Furies. Continue reading at The Bookseller

[ The Bookseller | 2020-12-07 04:09:09 UTC ]
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