NowThis, the 4-year-old news and entertainment digital video service, has tapped a news progeny for a new series. Allison Williams, star of Girls and daughter of MSNBC news anchor Brian Williams, will take part in a multi-episode series about education called Edify. NowThis president Athan Stephanopoulos, on the job for five months, has done the research and revealed that education content "hit a chord with our demographic." NowThis boldly proclaims on its homepage that it doesn't have a homepage—"even the word sounds old," the site states. Instead, publishes all its short-form videos directly to Facebook, Twitter and Snapchat's Discover channel. At its first NewFronts presentation, at New York's New Museum Thursday night, Stephanopoulos explained to ad buyers how, even now, the digital media industry is "changing at light speed." After all, it was that rapid change that led former Huffington Post executives Ken Lerer and Eric Hippeau to found the company, first known as NowThisNews, in 2012. "A lot of people mention these changes to induce fear and say to you 'Trust us with your advertising budgets—we'll help you navigate these uncharted territories,'" he said. "We're not scared of these changes; we don't think you should be either." NowThis recently hired former MTV CMO Tina Exarhos as its first head of marketing, and says it gets more than 1.6 billion views a month and 8 billion monthly impressions. In addition to the Williams news, NowThis announced it... Continue reading at 'AdWeek'
[ AdWeek | 2016-05-13 00:00:00 UTC ]
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The Booksellers Association (BA) is releasing a new Summer Books catalogue, giving indies a bespoke marketing and sales resource. Continue reading at The Bookseller
[ The Bookseller | 2021-02-02 04:45:50 UTC ]
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A bookseller in Wetherby, West Yorkshire, has launched a crowdfund to donate books to children who receive free school meals. Continue reading at The Bookseller
[ The Bookseller | 2021-01-28 17:56:42 UTC ]
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Hachette UK is launching the Feminist Book Box, a subscription service intended to highlight the best in feminist writing and storytelling across its 10 divisions, including Hodder & Stoughton, Little, Brown and Orion. Continue reading at The Bookseller
[ The Bookseller | 2021-01-28 01:29:39 UTC ]
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While undoubtedly personal, Tyson’s memoir offers an accounting of how far we’ve come — and how far we still must go. Continue reading at The Washington Post
[ The Washington Post | 2021-01-27 15:38:06 UTC ]
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Set in Brighton Beach in 1968, the novel follows three characters involved in a wacky film production. Continue reading at The Washington Post
[ The Washington Post | 2021-01-26 13:00:00 UTC ]
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Beginning May 1, Independent Publishers Group will bring field sales in-house and discontinue using commission sales reps, as it has in the past. The new team will cover the East and West Coasts, as well as the Midwest. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-01-26 05:00:00 UTC ]
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Egmont Books has created Paper Beach, a community art project backed by events with authors to help children learning at home and connect them with one another. Continue reading at The Bookseller
[ The Bookseller | 2021-01-26 04:03:45 UTC ]
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The Hollywood Reporter announced this morning that a new Harry Potter series is in early development at HBO Max. Though HBO Max and Warner Bros. said in a statement that “there are no Harry Potter series in development at the studio or on the streaming platform,” multiple sources have confirmed... Continue reading at Literrary Hub
[ Literrary Hub | 2021-01-25 18:25:26 UTC ]
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Publishers have reported a slowdown in sales in the secondary schools market while teachers lack clarity on how GCSE, AS and A-Level students will be assessed this year. Continue reading at The Bookseller
[ The Bookseller | 2021-01-24 22:50:14 UTC ]
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Netflix has greenlit a YA drama series produced by See-Saw Films based on Alice Oseman’s Young Adult graphic novel series Heartstopper, published by Hodder Children’s Books. Continue reading at The Bookseller
[ The Bookseller | 2021-01-20 20:54:50 UTC ]
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Penguin Classics is launching a podcast series, "On The Road with Penguin Classics", intended inspire new readers to discover old titles. Continue reading at The Bookseller
[ The Bookseller | 2021-01-20 10:24:42 UTC ]
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Do you like the Best American series? Of course you do! Each book in the annual series showcases of best short fiction and nonfiction in a given year, from short stories to essays, travel writing, to food writing. Each volume’s series editor selects notable works from hundreds of magazines,... Continue reading at Literrary Hub
[ Literrary Hub | 2021-01-19 15:00:26 UTC ]
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BBC Two's weekly book club series “Between the Covers”, hosted by Sara Cox, is returning for a second series this spring. Continue reading at The Bookseller
[ The Bookseller | 2021-01-18 14:17:16 UTC ]
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Online classroom platform Oak National Academy is launching a new virtual library in partnership with the National Literacy Trust. Continue reading at The Bookseller
[ The Bookseller | 2021-01-17 12:35:54 UTC ]
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Endpaper Entertainment is a new content development company focused on producing original stories in a variety of media, formats and genres and is being led by Rich Johnson and Syndee Barwick. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-01-15 05:00:00 UTC ]
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Barr’s new book weaves history and personal experience to argue that the patriarchal concept “Biblical Womanhood” has left a trail of sin and destruction. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-01-13 05:00:00 UTC ]
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BookLife Elite will offer public libraries access to a curated collection of unlimited, simultaneous-use indie e-books, meaning library readers can access the books instantly—no holds lists. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-01-13 05:00:00 UTC ]
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Digital media company Pondr Global launched its flagship site, called iPondr, on Monday. The site is focused on national stories that aren't quite breaking news. It launched with verticals including "Dimensions of Health," "Women at Work," and "The Great Rural" and stories on subjects like... Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2021-01-12 12:00:09 UTC ]
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The Independent Publishers Guild is launching a virtual international publishing forum, which will take place on 9th–10th March 2021. Continue reading at The Bookseller
[ The Bookseller | 2021-01-07 12:41:14 UTC ]
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Publishers Weekly will launch a new American publishing trade fair. The U.S. Book Show will run virtually May 26-28 and will offer events and programming for the domestic and international publishing industry, including booksellers, librarians, publishers, and self-published authors. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-01-07 05:00:00 UTC ]
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