New Hearst App Blends the Marketplace with the Newsroom

There have been tons of focus groups, studies and market research done on the topic: how do you intersect content and commerce? Continue reading at 'Folio Magazine'

[ Folio Magazine | 2011-03-24 00:00:00 UTC ]
News tagged with: #focus groups #market research

Other Publishing stories related to: 'New Hearst App Blends the Marketplace with the Newsroom'


Australian Daily Herald Sun Launches Hybrid iPad App, Created With WoodWing

The Herald Sun, Australia´s favorite daily newspaper – read by 1.3 million Victorians every weekday – has selected WoodWing´s multi-channel publishing system Enterprise and its Digital Publishing ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-07-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #herald sun


New app 'reinvents' London Encyclopaedia

A new app based on Pan Macmillan's The London Encyclopaedia is to be launched this week... Continue reading at The Bookseller

[ The Bookseller | 2012-07-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #app based #pan macmillan


Faber releases Shakespeare app

Faber's latest app, The Sonnets by William Shakespeare, has been released worldwide today via... Continue reading at The Bookseller

[ The Bookseller | 2012-06-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #latest app #william shakespeare


New App Publishing Platform for Niche Publishers

While big-name magazines have held a presence on Apple’s Newsstand since its inception, small to medium-sized publishers have had a harder time breaking through. Continue reading at Folio Magazine

[ Folio Magazine | 2012-06-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #niche publishers #medium-sized publishers


App Retention Increases, One-Time Usage Drops

As the app market evolves, a publisher’s success is measured less by the number of downloads and more by the engagement level and number of returning customers. Continue reading at Folio Magazine

[ Folio Magazine | 2012-06-28 00:00:00 UTC ]
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Hearst Relaunches ‘Elle Accessories’ Title

In another hopeful sign that the magazine industry—or, at least, some segments of it—may be turning an important corner, Hearst’s Elle brand is preparing to relaunch an extension, Elle Accessories, to include a projected 200-page, oversized print edition published twice per year, along with a Continue reading at Folio Magazine

[ Folio Magazine | 2012-06-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hopeful sign #elle brand


More Tablet Owners Want Free Apps, With Ads, Instead of Paid

Both the number of people who use tablets and usage per tablet user are exploding. But tablet users' appetite for paid apps isn't following the trend.   A new study commissioned by the Online Publishers Association found that 54% of tabl ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-06-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #free apps #tablet user #tablet users #study commissioned


What's Behind Amazon's Kindle App Tweak?

Today Amazon announced that it's improving the code behind its Kindle app for iOS and Android to allow support for graphic novels and children's illustrated comics. The iOS app is also being polished to alow better searches of your library of downloaded titles and to better fit the iPad's... Continue reading at Fast Company

[ Fast Company | 2012-06-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sparking speculation #kit eaton #fast company


Sony launches web store for e-Books, Android app also gets refresh

Sony has decided to join the web-based shopping party, launching an online reader store for its e-inked devices and companion apps. Any e-Books purchased will arrive ready-to-read on the Reader app or other suitably wireless device, with titles also working on any Adobe DRM-supported apps and... Continue reading at Engadget

[ Engadget | 2012-06-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #android app #reader app


Early News Apps Evolve Based on Lessons Learned, User Demands

When Apple introduced the iPad tablet in 2010, many newspaper publishers were eager to step up and create apps for the device. These early adopters recognized the tablet as an important medium to attract audiences and gain revenue, and they introduce ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-05-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ipad tablet #lessons learned #apple introduced #newspaper publishers #important medium #attract audiences #gain revenue


Hearst Magazines offloads Coast and Psychologies after seven years

Hearst Magazines UK is selling Coast and transferring its licence to publish Psychologies in the UK to Kelsey Publishing, the Kent-based publisher that acquired several IPC magazines in 2010. Continue reading at Media Week

[ Media Week | 2012-05-29 00:00:00 UTC ]
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Yahoo Shuttering Livestand iPad App

With bikini season approaching, Yahoo’s all about trimming the fat. Last month the company announced that it would lay off 2,000 employees as part of then-CEO Scott Thompson’s plan to create a “smaller, nimbler, more profitable” company. Now the company has opted to close its digital magazine... Continue reading at AdWeek

[ AdWeek | 2012-05-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #magazine companies #spend time


Future plc iPad App Sales Hit $5 Million Since Newsstand Debut

In its interim statement for its fiscal half-year ending March 2012, enthusiast publisher Future plc is reporting a quickly growing digital operation. Continue reading at Folio Magazine

[ Folio Magazine | 2012-05-24 00:00:00 UTC ]
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The State of App Advertising

In the heyday of print advertising, the rules seemed simpler. Competition from television, radio, and other forms advertising was a factor, but each medium was distinct—with its own attributes, value propositions, and measurements. The Web changed all that. Along with the suicidal dilemma of... Continue reading at Folio Magazine

[ Folio Magazine | 2012-05-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #print advertising


Hearst Hails the Age of the Tablet, Says Readers are Willing to Pay More for Tablet Editions

London, England – The World e-Reading Congress drew a number of influential speakers in London today, including Duncan Edwards, CEO of Hearst Magazines International, who highlighted the striking rise of tablet publishing. Hearst is ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-05-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tablet editions


PPA Conference: Digital takes up 80% of our time, says Hearst's Dolphin

Although print accounts for 80% of Hearst's revenues, the publisher is spending 80% of its time on the "huge potential" of digital, according to Ella Dolphin, publishing director of Hearst Magazines UK's young women's group. Continue reading at Media Week

[ Media Week | 2012-05-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ella dolphin #ppa conference #huge potential #young women


Why Publishers Don't Like Apps

By the time Apple released the iPad in April of 2010, just four months after Steve Jobs first announced his "magical and revolutionary" new machines in San Francisco, traditional publishers had been overtaken by a collective delusion. They be ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-05-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers don #steve jobs #traditional publishers


Web Journey Complete, FT Switching Off iOS App

The Financial Times is preparing to kill off its iPad and iPhone app for good, signalling its final conversion from executable-app to web-app publishing. The news publisher launched a HTML5 web app and pulled its iOS app off iTunes Store in mid-2011 ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-05-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ios app #iphone app #itunes store


3M launches its Cloud Library ebook lending service, hardware and apps in tow

Almost a year after it was first announced 3M's Cloud Library ebook lending service is getting a proper rollout. Introduced today at a beta site in St. Paul, the system is now ready for its kiosks, e-readers and apps to hit the hands and eyes of library patrons. The touch-based Discovery... Continue reading at Engadget

[ Engadget | 2012-04-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile device #android device #library systems


Profile creates interactive Frankenstein app

Profile Books is re-inventing the “choose your own adventure” genre for the digital... Continue reading at The Bookseller

[ The Bookseller | 2012-04-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #profile books