Welcome to another edition of Ad Age Sports Media Marketing Brief, a weekly roundup of news from every zone of the sports media spray chart, including the latest on broadcast/cable/streaming, sponsorships, endorsements, gambling and tech. Luck has nothing to do with it While Andrew Luck’s decision to walk away from football will have a profound effect on the NFL for the near term, the 29-year-old quarterback’s departure isn’t likely to shake up the national TV marketplace. The Luckless Colts this season are slated to appear in just three national broadcast windows, a light load that won’t leave the league’s network partners holding the ol’ ratings bag. After four weeks of regional coverage on CBS affiliates, Indianapolis faces its first national post-Luck test on Oct. 6, when it travels to Kansas City to take on MVP Patrick Mahomes and his high-flying Chiefs. A rematch of the Jan. 12 divisional round playoff that saw the Colts absorb a 31-13 loss, Mahomes’ wildly entertaining offensive attack should help NBC put up big numbers for this, its fifth “Sunday Night Football” broadcast of the fall campaign. (The Chiefs in 2018 ranked 10th among all NFL franchises in national TV windows, averaging 17.3 million viewers and a 10.1 household rating over the course of its six coast-to-coast appearances.) The only serious competition NBC will face on that autumn night will arrive in the form of the Major League Baseball playoffs. The third game of the National League Division... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-08-29 21:57:17 UTC ]
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Measurement's biggest player will not participate in the industry's latest effort to enable multiple currencies. The Joint Industry Committee (JIC)--formed earlier this year by OpenAP, along with a working committee of media agencies, premium video programmers, streaming platforms and trade... Continue reading at AdWeek
[ AdWeek | 2023-04-25 14:14:53 UTC ]
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Long a fixture of checkout queues and newsstand kiosks, the celebrity news publisher The National Enquirer will soon bring its salacious storytelling online for the first time in its 96-year-old history. The publisher, along with its sister sites Globe, National Examiner and The National... Continue reading at AdWeek
[ AdWeek | 2023-04-20 11:59:40 UTC ]
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“ALA calls on readers everywhere to show our commitment to the First Amendment by doing something concrete to preserve it,” said ALA president Lessa Kanani'opua Pelayo-Lozada. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-04-20 04:00:00 UTC ]
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Just a few short weeks after Nielsen CEO David Kenny told Adweek the company was "making real progress" on earning back its accreditation status, the Media Rating Council lifted its suspension imposed in 2021. Top line The MRC first stripped Nielsen's accreditation of its national ratings in... Continue reading at AdWeek
[ AdWeek | 2023-04-17 15:00:00 UTC ]
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The latest celebration of emerging literary talent brings thrills, charm and emotional punch to the page. But this new generation have taken an inward turn compared with the more worldly themes of bygone yearsEvery decade since 1983, an editor of the literary quarterly Granta has tasked a panel... Continue reading at The Guardian
[ The Guardian | 2023-04-16 06:00:03 UTC ]
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Ten years—ten years!—reliving JK Rowling’s journey from underdog pastiche to problematic bajillionaire seems like a lot, doesn’t it? And yet Max (formerly HBO Max) plans on sinking millions into a long-running reboot of the YA property. Obviously a lot happens in the books—frogs are eaten, naked... Continue reading at Literrary Hub
[ Literrary Hub | 2023-04-13 15:26:29 UTC ]
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Service formerly known as HBO Max, rebranded Max, will host live-action showThe Harry Potter TV series is officially a go at Max, the streaming service known until today as HBO Max.The Warner Bros Discovery CEO, David Zaslav, announced the new service, which combines the original HBO Max with... Continue reading at The Guardian
[ The Guardian | 2023-04-12 19:48:47 UTC ]
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While many Potterheads celebrated reports of HBO Max show, some feel it would be tainted by JK Rowling’s stance on genderAt Platform 9 3/4 in King’s Cross station, Harry Potter devotees from around the world gathered to take their picture in front of one of the book’s most celebrated... Continue reading at The Guardian
[ The Guardian | 2023-04-09 14:00:03 UTC ]
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The winners of the United States' '5 Under 35' honors are 34 or younger and are chosen by selectors for the National Book Foundation. The post US National Book Foundation Names Its ‘5 Under 35’ Winners appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2023-04-06 16:25:09 UTC ]
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Profound, big-hearted, and raw, the adaptation of bestselling book Tiny Beautiful Things is powerful television. Its writer talks grief, sorrow and being friends for life with Reese WitherspoonIn 2011, a little-known fortysomething author called Cheryl Strayed was about to become huge. She had... Continue reading at The Guardian
[ The Guardian | 2023-04-05 05:00:25 UTC ]
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Up and at ’em! The National Book Foundation announced the most recent crop of honorees under its 5 under 35 program, each of whom was chosen by a past winner. The titles include novels, and poetry and short story collections. Do give them a look! 2023 “5 under 35” honorees: Mateo... Continue reading at Literrary Hub
[ Literrary Hub | 2023-04-04 14:44:29 UTC ]
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Nielsen and rivals are challenged by homes that only stream to mobile devices, which are growing fast but not included in big data sets. Continue reading at Advertising Age
[ Advertising Age | 2023-03-27 14:00:00 UTC ]
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This year's National Book Critics Circle Awards, honoring books published in 2022, returned to its in-person format for the first time since 2019 to present awards to Joy Harjo, Hua Hsu, Ling Ma, and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-03-24 04:00:00 UTC ]
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A collection of fantastical short stories and a book of poems about escaping capitalist society were also among the 2022 winners. Continue reading at The New York Times
[ The New York Times | 2023-03-24 00:51:07 UTC ]
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NHS drama starring Ben Whishaw and Martin Freeman’s portrayal of troubled policeman each garner six awards nominationsBafta TV awards 2023: full list of nominationsThis Is Going to Hurt and The Responder jointly lead the 2023 TV Bafta nominations after being shortlisted in six categories. Adam... Continue reading at The Guardian
[ The Guardian | 2023-03-22 07:43:06 UTC ]
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Streaming promised us a world without cable contracts and the satisfaction of only paying for what we actually wanted to watch. But at what cost? Cutting the cord typically means you don’t get to watch local channels, live sports or certain “cable only” networks. If you want to get back some of... Continue reading at Engadget
[ Engadget | 2023-03-21 13:30:00 UTC ]
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Publisher Texas Monthly, which marked its 50th anniversary last month, grew its overall revenue by 39% in 2022, an uptick the privately owned media company attributed to its expanded number of advertising channels and an ongoing effort to cultivate new sources of revenue. The publisher increased... Continue reading at AdWeek
[ AdWeek | 2023-03-13 10:21:33 UTC ]
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March 10, 2023 | Ottawa warns charging patients for medically necessary services could cost provinces. Plus, an inside look at Canada’s busiest airport. Continue reading at CBC
[ CBC | 2023-03-11 02:00:00 UTC ]
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Toronto's Pearson Airport will be placing a "hard limit" on the number of flights arriving or departing during peak times ahead of March Break and the upcoming summer travel season. Continue reading at CBC
[ CBC | 2023-02-28 16:22:46 UTC ]
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Plex now has the capability to skip intros and credits, so you don't have to sit through them if you don't want to. The streaming media service has introduced its new "Skip Credits" feature, a couple of years after a similar feature debuted for intros, and it shows up as a button at the bottom... Continue reading at Engadget
[ Engadget | 2023-02-16 12:45:54 UTC ]
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