Nielsen Strikes Measurement Deal With Amazon for Thursday Night Football

Even though Thursday Night Football is moving exclusively to Prime Video this season, marketers won't be in the dark about how many viewers are watching the games--and their ads. Nielsen and Amazon have signed a three-year agreement to measure Prime Video's NFL Thursday Night Football streaming broadcasts. This is the first time a streaming service... Continue reading at 'AdWeek'

[ AdWeek | 2022-08-16 12:15:00 UTC ]
News tagged with: #prime video #three-year agreement #streaming service #nielsen

Other Publishing stories related to: 'Nielsen Strikes Measurement Deal With Amazon for Thursday Night Football'


Nielsen Strikes Measurement Deal With Amazon for Thursday Night Football

Even though Thursday Night Football is moving exclusively to Prime Video this season, marketers won't be in the dark about how many viewers are watching the games--and their ads. Nielsen and Amazon have signed a three-year agreement to measure Prime Video's NFL Thursday Night Football streaming... Continue reading at AdWeek

[ AdWeek | 2022-08-16 12:15:00 UTC ]
More news stories like this | News stories tagged with: #prime video #three-year agreement #streaming service #nielsen


Amazon strikes deal with Nielsen to measure NFL 'Thursday Night Football' ratings

E-commerce giant wants to give advertisers familiar ratings but hints it will also leverage purchase data. Continue reading at Advertising Age

[ Advertising Age | 2022-08-16 12:15:00 UTC ]
More news stories like this | News stories tagged with: #e-commerce giant #nielsen


Nielsen won’t force Amazon’s data into ‘Thursday Night Football’ ad deals this year

Following a contentious meeting last week, Nielsen won't change panel currency used to write deals but will make Amazon first-party data part of offering. Continue reading at Advertising Age

[ Advertising Age | 2023-09-07 20:12:10 UTC ]
More news stories like this | News stories tagged with: #nielsen


Titles to Be Restored After Bookwire, Amazon Strike New Deal

In a March 13 statement, Bookwire officials said that, while they were unable to share terms of the new agreement, "relisting of the e-book titles" on Amazon, following their delisting earlier this week during tense negotiations, "is expected shortly." Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-03-14 04:00:00 UTC ]
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Nielsen brings next-gen measurement to market—but isn't using it for deals yet

Long-awaited Nielsen One is ready to use, but not ready for trading as VAB call it a 'work in progress.' Continue reading at Advertising Age

[ Advertising Age | 2023-01-04 12:00:00 UTC ]
More news stories like this | News stories tagged with: #nielsen


Nielsen Can Now Measure (Some) Amazon Prime Video Ratings

Two years after Nielsen rolled out its SVOD Content Ratings to measure viewership for Netflix programs, the company is expanding the service to also cover Amazon Prime Video. The SVOD Content Ratings tool will now measure audiences for Amazon Prime Video content through connected televisions and... Continue reading at AdWeek

[ AdWeek | 2019-10-21 16:54:19 UTC ]
More news stories like this | News stories tagged with: #measure audiences #nielsen


Esports makes a deal with Nielsen to measure its audience

The esports industry, notorious for its lack of reliable streaming viewer figures, is trying to get its act together and provide third-party ratings to make its broadcasts attractive for rights buyers and advertisers. Companies like Tencent Holding Ltd.’s Riot Games and World of Warcraft’s... Continue reading at Advertising Age

[ Advertising Age | 2019-09-26 18:44:54 UTC ]
More news stories like this | News stories tagged with: #competitive gaming #grown immensely #super bowl #—bloomberg news #nielsen


Carol Mason strikes new four-book deal with Amazon Publishing

Amazon Publishing has signed four new books from women’s fiction author Carol Mason. Continue reading at The Bookseller

[ The Bookseller | 2018-09-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #four-book deal #amazon publishing


Amazon strikes first deal with Caskie Mushens for concentration camp mystery

Amazon Publishing has bought a "captivating" debut novel about a secret letter sown into a German concentration camp uniform in its first deal with literary agency Caskie Mushens. Continue reading at The Bookseller

[ The Bookseller | 2018-06-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #caskie mushens #amazon publishing


S&S strikes 'version of agency' deal with Amazon

Simon & Schuster in the US and Amazon have signed a new multiyear deal which is a "return to a version of agency" and is also “economically advantageous for both Simon & Schuster and its authors”. An email from Carolyn Reidy (pictured), president and c.e.o. at Simon & Schuster, said... Continue reading at The Bookseller

[ The Bookseller | 2014-10-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #agency pricing #multiyear deal #simon schuster #digital books #limited exceptions #ebook pricing


Amazon strikes print deal with HMH

Amazon.com has struck a print licensing agreement with Houghton Mifflin Harcourt, which will... Continue reading at The Bookseller

[ The Bookseller | 2012-01-25 00:00:00 UTC ]
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Amazon Prime Day 2024: Everything we know about the July sale and Amazon deals to shop now

This year’s Amazon Prime Day is coming soon, so it’s a good time to start thinking about the things you’ll want to look for once the deal wave hits. Everything from gadgets to clothes to household necessities will be on sale during the event, and if you’re a Prime member, you’ll have access to... Continue reading at Engadget

[ Engadget | 2024-06-12 14:55:47 UTC ]
More news stories like this | News stories tagged with: #smart speaker #dirt cheap #microsd cards #robot vacuums #deal noted #product page #avoid distractions #sticky note #dedicated wishlist #originally added #gaming gear #yahoo life #kindle


Nielsen Announces Launch of Nielsen One Ads for Campaign Measurement

Nielsen is hitting the (ad) campaign trail. On Wednesday, the measurement and data giant announced the upcoming launch of Nielsen One Ads, a platform all about campaign measurement. According to Nielsen, the offering, available in the U.S. on Jan. 11, will provide a consistent, comparable and... Continue reading at AdWeek

[ AdWeek | 2023-01-04 12:00:00 UTC ]
More news stories like this | News stories tagged with: #upcoming launch #nielsen


Nielsen Expands Nielsen One Alpha by Adding End-to-End Measurement

Nielsen One isn't fully rolling out until December, but the measurement company is gearing up with an expanded rollout of Nielsen One Alpha, its early version of the offering. The cross-platform tool is designed to enable publishers and marketers to transact on a single metric across linear and... Continue reading at AdWeek

[ AdWeek | 2022-06-15 13:00:00 UTC ]
More news stories like this | News stories tagged with: #early version #measurement company #cross-platform tool #enable publishers #single metric #digital platforms #nielsen


Amazon Prime Day 2024: The best deals to shop ahead of Prime Day and everything we know so far about the sale in July

Amazon Prime Day 2024 is almost here, so it’s a good time to start thinking about the things you’ll want to look for once the deal wave hits. Everything from gadgets to clothes to household necessities will be on sale during the event, and if you’re a subscriber, you’ll have access to all of the... Continue reading at Engadget

[ Engadget | 2024-06-23 14:31:27 UTC ]
More news stories like this | News stories tagged with: #kindle #yahoo life #prices change #full details #gaming gear #browser extensions #receiving emails #price-drop alerts #decent deal #originally added #dedicated wishlist #sticky note #avoid distractions #product page #deal noted


Amazon Prime Day 2024: The best deals to shop ahead of the Prime Day sale and everything we know so far

Amazon Prime Day 2024 will be here soon, which means Prime members will have a ton of sales and deals to sift through during a brief period next month. Prime Day deals typically do not discriminate: everything from clothing to shoes to household essentials can be discounted, and that includes... Continue reading at Engadget

[ Engadget | 2024-06-21 17:00:37 UTC ]
More news stories like this | News stories tagged with: #kindle #yahoo life #prices change #full details #gaming gear #include gadgets #browser extensions #receiving emails #price-drop alerts #decent deal #originally added #dedicated wishlist #sticky note #avoid distractions #product page


Amazon Prime Day 2024: Deals to shop ahead of Prime Day and everything we know about the summer sale

Amazon Prime Day 2024 is coming soon, and if history is any indication, it will bring a swath of discounts on everything from gadgets to clothes to household necessities. If you’re a Prime member, you’ll have access to all of the Amazon Prime Day deals, which is great in theory, but it will... Continue reading at Engadget

[ Engadget | 2024-06-20 15:00:37 UTC ]
More news stories like this | News stories tagged with: #kindle #yahoo life #prices change #full details #product page #deal noted #microsd cards #dirt cheap #smart speaker #black friday #record-low prices #kindle e-readers #echo speakers #safely bet #started pushing


Amazon Prime Day 2024: The best deals to shop ahead of Prime Day and everything to know about the sale in July

This year’s Amazon Prime Day is coming soon, so it’s a good time to start thinking about the things you’ll want to look for once the deal wave hits. Everything from gadgets to clothes to household necessities will be on sale during the event, and if you’re a Prime member, you’ll have access to... Continue reading at Engadget

[ Engadget | 2024-06-18 16:00:37 UTC ]
More news stories like this | News stories tagged with: #started pushing #safely bet #echo speakers #kindle e-readers #record-low prices #black friday #smart speaker #dirt cheap #microsd cards #deal noted #product page #full details #prices change #yahoo life #kindle


Amazon Prime Day 2024: Deals to shop ahead of Prime Day and everything we know about the sale in July

Amazon Prime Day 2024 will be here soon, which means Prime members will have a ton of sales and deals to sift through during a brief period next month. Prime Day deals typically do not discriminate: everything from clothing to shoes to household essentials can be discounted, and that includes... Continue reading at Engadget

[ Engadget | 2024-06-14 16:00:36 UTC ]
More news stories like this | News stories tagged with: #started pushing #safely bet #echo speakers #kindle e-readers #record-low prices #black friday #smart speaker #dirt cheap #microsd cards #deal noted #product page #full details #prices change #yahoo life #kindle