After a challenging 2021-22 upfront, buyers have higher hopes for this year's marketplace. But the 2022-23 upfront will be unlike any other, with at least one megamerger on the horizon, the continued erosion of linear ratings, and massive measurement upheaval as multiple media companies craft alternatives to Nielsen metrics. Dani Benowitz, president of Magna, and... Continue reading at 'AdWeek'
[ AdWeek | 2022-05-11 14:10:39 UTC ]
News tagged with:
#media buyers
#bouncing back
#nielsen
After a challenging 2021-22 upfront, buyers have higher hopes for this year's marketplace. But the 2022-23 upfront will be unlike any other, with at least one megamerger on the horizon, the continued erosion of linear ratings, and massive measurement upheaval as multiple media companies craft... Continue reading at AdWeek
[ AdWeek | 2022-05-11 14:10:39 UTC ]
More news stories like this | News stories tagged with:
#media buyers
#bouncing back
#nielsen
After falling in April, bookstore sales rose 6% in May over 2022, rising to $650 million from $613 million a year ago. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-07-18 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#$650 million
#bookstore sales
With attendance back to pre-pandemic levels, there was lots of energy at publishing’s premiere children’s fair. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-03-10 05:00:00 UTC ]
More news stories like this | News stories tagged with:
#book fair
#bologna children
#bounce back
#pre-pandemic levels
#children's book
Last year's bookstore sales increased to prepandemic levels, according to preliminary estimates from the U.S. Census Bureau. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-02-17 05:00:00 UTC ]
More news stories like this | News stories tagged with:
#preliminary estimates
#census bureau
#bookstore sales
Annual investment doubles as production industry races to replenish libraries depleted by the pandemicThe UK film and TV industry has bounced back spectacularly from the pandemic with a record £5.6bn spent making blockbusters such as Mission: Impossible 7 and big-budget dramas including... Continue reading at The Guardian
[ The Guardian | 2022-02-04 13:52:58 UTC ]
More news stories like this | News stories tagged with:
#tv industry
#coronavirus shut
#libraries
The pandemic, coupled with the protests that followed George Floyd’s murder in Minneapolis last year, has transformed the Twin Cities bookselling scene in the last 20 months. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-11-19 05:00:00 UTC ]
More news stories like this | News stories tagged with:
#george floyd
The publicity and marketing campaign for Paul McCartney’s The Lyrics (Allen Lane) has featured in a major advertising campaign, including 100 bus adverts running across London, Manchester and Liverpool. Continue reading at The Bookseller
[ The Bookseller | 2021-11-08 19:32:40 UTC ]
More news stories like this | News stories tagged with:
#paul mccartney
#live events
#media blitz
While exhibitor and visitor numbers are expected to be well down on pre-pandemic figures, a number of trade professionals have indicated to The Bookseller that they will return to the Frankfurt Book Fair. But what will the new hybrid fair look like? Continue reading at The Bookseller
[ The Bookseller | 2021-10-01 09:11:26 UTC ]
More news stories like this | News stories tagged with:
#bounce back
#visitor numbers
#trade professionals
#bookseller
The main measurement companies, Nielsen and Comscore, say they're trying to update and change metrics, but buyers remain frustrated by the lack of progress. The post A ‘constant merry-go-round’: Nielsen and Comscore say the right things, but aren’t progressing fast enough for media buyers... Continue reading at Digiday
[ Digiday | 2021-09-30 19:04:53 UTC ]
More news stories like this | News stories tagged with:
#media buyers
#nielsen
News Corp co-chairman declines Senate communications committee invitation. Plus: Daily Telegraph names and shames ‘index case’Lachlan Murdoch will be en route to reopen Fox News offices in Los Angeles on Monday when the Senate media inquiry reconvenes to consider YouTube’s temporary ban on Sky... Continue reading at The Guardian
[ The Guardian | 2021-09-03 03:21:06 UTC ]
More news stories like this | News stories tagged with:
#media inquiry
#weekly beast
#lachlan murdoch
#en route
#temporary ban
#australian arm
#media company
#news corp
CAMP had to shift from brick-and-mortar to a strategy that more directly resembles a digital publisher with a penchant for e-commerce. The post ‘A retail media company’: How CAMP wants its online content to eventually drive customers back to stores appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2021-02-03 05:01:00 UTC ]
More news stories like this | News stories tagged with:
#stores appeared
#online content
#directly resembles
#digital publisher
CAMP had to shift from brick-and-mortar to a strategy that more directly resembles a digital publisher with a penchant for e-commerce. The post ‘A retail media company’: How CAMP wants its online content to eventually drive customers back to stores appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2021-02-03 05:01:00 UTC ]
More news stories like this | News stories tagged with:
#stores appeared
#online content
#directly resembles
#digital publisher
After the withdrawal of Bauer Media last year, the industry appeared to be on its death bed – but not for longAt 8.31am on a Thursday, Henry Oliver received a text message from his employer, alerting him to a company-wide Zoom call in 29 minutes’ time.The day was 2 April 2020, a week into New... Continue reading at The Guardian
[ The Guardian | 2021-01-16 19:00:40 UTC ]
More news stories like this | News stories tagged with:
#bauer media
#industry appeared
#text message
#national lockdown
#remote working
#magazine publishing
In the U.S. and around the world, the third quarter of 2020 wasn't a pretty one for traditional advertising revenue. But digital media is looking up. According to Magna's latest quarterly advertising forecast, U.S. linear advertising revenues for 2020 (which include linear TV, linear radio,... Continue reading at AdWeek
[ AdWeek | 2020-12-07 02:00:00 UTC ]
More news stories like this | News stories tagged with:
#bouncing back
#digital media
After more than 20 years in production, Oprah Winfrey's eponymous magazine O, The Oprah Magazine, will reconsider how often it prints in 2021. The magazine, which launched in 2000 in conjunction with Hearst Magazines, was an expansion of Winfrey's "Live your best life" motto. It is scheduled for... Continue reading at AdWeek
[ AdWeek | 2020-07-28 19:52:06 UTC ]
More news stories like this | News stories tagged with:
#oprah winfrey
#oprah magazine
#media buyers
#hearst magazines
#hearst
Welcome to the latest edition of Ad Age Publisher's Brief, our roundup of news from the world of content producers across digital and print. Got a tip? Send it our way. Joining us late? Here's the previous edition.The news from Cupertino: "Apple's string of new subscription services pushes... Continue reading at Advertising Age
[ Advertising Age | 2019-03-26 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#meredith magazines
#great opportunity
#troy young
#hearst magazines
#daily beast
Time Warner Investments was one of the most prominent backers of publishing, video and advertising technology companies. The post WarnerMedia shuts investment arm that backed Mic, Mashable and other digital media startups appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-01-25 00:00:00 UTC ]
More news stories like this |
A personalised picture book offering buyers seven different pronouns, as well as different skin tones and hair colours, has exceeded its kickstarter funding target within 12 hours. Continue reading at The Bookseller
[ The Bookseller | 2018-08-30 00:00:00 UTC ]
More news stories like this |
Adweek recently caught up with BuzzFeed CEO Jonah Peretti and chief revenue officer Lee Brown about the state of the digital publisher, the challenges of a changing industry and where they see the company in the years ahead. We also chatted with them about the evolution of Tasty in the three... Continue reading at AdWeek
[ AdWeek | 2018-08-21 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#years ahead
#digital publisher
#changing industry
With all four major categories posting increases in the week ended July 22, 2018, unit sales of print books were up 6% from the comparable week last year at outlets that report to NPD BookScan. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-07-27 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#print books