Nascar Tries Science-and-Math Push to Catch Kids' Interest During School

On the eve of the biggest event of the Sprint Cup Series, Nascar is beginning an effort to get kids more interested in science and math through auto racing.Timed to coincide with Sunday's 57th Daytona 500, the Nascar Acceleration Nation program will look to steer primary schoolers into a greater proficiency in the so-called STEM subject: science, technology, engineering, and math. The offensive includes a website, AccelerationNation.com; a classroom curriculum developed by Nascar in conjunction with education publisher Scholastic; and a 6,400-square foot mobile interactive unit to engage kids at the track.Acceleration Nation, of course, also represents a chance to infuse new blood into the sport's fan base. Most kids who are Nascar fans were indoctrinated by their parents and grandparents before them, but given the demographics of stock car fandom -- per Nielsen, 49% of Nascar enthusiasts are at least 55 years old -- it can't hurt to draw in a whole bunch of novices. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2015-02-20 00:00:00 UTC ]
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Tennessee Bill Gives State Veto Power Over School Library Collections

The bill, if signed, would vest members of the state’s textbook commission with the final decision on whether a challenged book can remain available in public school libraries. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-04-29 04:00:00 UTC ]
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15 Middle School Book Series to Delight Young Readers

No matter what the middle school reader in your life needs, there is definitely a book series to fill that void, including Front Desk by Kelly Yang and The Dragonet Prophecy (Wings of Fire #1) by Tui T. Sutherland. Continue reading at Book Riot

[ Book Riot | 2022-04-26 10:31:00 UTC ]
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A Picture Book About Unicorns Was Banned in an Ohio School District

A parent complained about the book because it had a rainbow on the cover, which they assumed meant it had LGBTQ content. Continue reading at Book Riot

[ Book Riot | 2022-04-14 14:03:15 UTC ]
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Amazon is bringing mobile games to its Amazon Kids+ service

Amazon is bringing two mobile games to its subscription-based entertainment platform for children. Known as Amazon Kids+, the $2.99 per month service has served as sort of a one-stop shop for kid-friendly books, TV shows, movies, games and more. The first game, Super Spy Ryan is a multiplayer... Continue reading at Engadget

[ Engadget | 2022-04-14 13:00:13 UTC ]
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'It's Okay To Be A Unicorn' Comes Under Fire In Ohio School District

Author Jason Tharp said a school principal told him last week that he could no longer read his book at a local school event. Continue reading at The Huffington Post

[ The Huffington Post | 2022-04-12 00:49:07 UTC ]
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France’s Scientific Publishers Back an ‘Open Science’ Report

The primary French publishing association, SNE, hails a new report on open access and science. The post France’s Scientific Publishers Back an ‘Open Science’ Report appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-04-08 22:44:08 UTC ]
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Congress Investigates Book Banning in Schools

At a three-hour hearing yesterday, the U.S. House of Representatives’ Subcommittee on Civil Rights and Civil Liberties investigated the jump in book bans in schools and the danger these bans mean for the protection of the First Amendment. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-04-08 04:00:00 UTC ]
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Report Finds 'Alarming Spike' In Book Bans In U.S. Schools

Over 1,000 books were banned in schools in the past year, with bans disproportionately targeting books on race and the LGBTQ community. Continue reading at The Huffington Post

[ The Huffington Post | 2022-04-07 19:26:40 UTC ]
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12 of the Most Anticipated Science Fiction/Fantasy Books Out In April

If you love science fiction and fantasy books, you need to have these new releases on your radar. Continue reading at Book Riot

[ Book Riot | 2022-04-05 10:34:00 UTC ]
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Congress to Hold Hearing on Book Bannings in Schools and Libraries

Maryland Congressman Jamie Raskin, chairman of the Subcommittee on Civil Rights and Civil Liberties, plans to hold a hearing April 7 to examine the wave of attempted book bannings in schools and libraries across the country. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-04-05 04:00:00 UTC ]
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New Science Fiction and Fantasy Novels 

These new science fiction and fantasy novels feature Icelandic horses, memory removal and romance in the multiverse. Continue reading at The New York Times

[ The New York Times | 2022-04-04 09:23:07 UTC ]
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7 Contemporary Horror Novels that Push Boundaries

The grocery store of all places was my initial indoctrination into the world of horror. As my father shuffled up and down the aisles, dutifully stacking groceries in the cart for our family, I would sneak away to the magazine section and my eye was always drawn to the shiny paperback display... Continue reading at Electric Literature

[ Electric Literature | 2022-03-31 11:00:00 UTC ]
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Play in the Elementary School Library

Libraries can provide joy and relief by offering a chance to play. Here are some of my favorite ways to include play in the school library. Continue reading at Book Riot

[ Book Riot | 2022-03-28 10:30:00 UTC ]
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Ted Cruz gave the nation a lesson on misreading kids books

Ted Cruz misinterpreted and misrepresented Black children's books as he questioned Ketanji Brown Jackson during her Supreme Court confirmation hearing. Continue reading at The Washington Post

[ The Washington Post | 2022-03-23 17:49:14 UTC ]
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ABC's 'Abbott Elementary' and Scholastic bringing free book fairs to two L.A. schools

ABC, home of freshman comedy 'Abbott Elementary,' has partnered with Scholastic to host free book fairs at seven Title 1 schools between March 14-18. Continue reading at Los Angeles Times

[ Los Angeles Times | 2022-03-11 21:00:48 UTC ]
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Her heart was broken — so she turned to science

To heal after an agonizing divorce, writer Florence Williams consulted researchers and communed with nature. Continue reading at The Washington Post

[ The Washington Post | 2022-03-11 13:00:37 UTC ]
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Abbott Elementary is bringing free book fairs to underfunded schools.

Critics and audiences are hailing the release of Abbott Elementary, ABC’s new workplace sitcom created by and starring Quinta Brunson (and, by the way, featuring a virtuosic comedic performance by Janelle James). Abbott Elementary, which received the highest comedy ratings since Modern Family’s... Continue reading at Literrary Hub

[ Literrary Hub | 2022-03-10 20:19:56 UTC ]
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Kids' Titles That Put the ‘Holy’ in ‘Holiday’

Religion children's publishers set their spring releases apart with a clear focus on the rituals and meaning of Easter, Passover, and Ramadan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-03-09 05:00:00 UTC ]
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No Kids' Nonfiction Bestsellers Lists from 'Times,' But Advocates Press On

A recently circulated petition asking the 'New York Times' to introduce three children's nonfiction lists has been declined. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-03-08 05:00:00 UTC ]
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Save $50 on Amazon’s kid-friendly Kindle e-readers, today only

Amazon makes child-friendly versions of its popular Kindle e-readers, and today only, you can get them for a whole lot less than usual. The regular Kindle Kids is $60 down from $110, and the Kindle Paperwhite Kids is $110 instead of $160. Both Kindle devices are at their all-time low prices.... Continue reading at PC World

[ PC World | 2022-03-04 15:07:26 UTC ]
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