Murdoch Seeks to Dent Google's Ad Dominance After YouTube Revolt

Rupert Murdoch is hoping that Google's pain might be his gain.Murdoch's News Corp. is introducing a service that it says can ensure online ads don't appear next to fake news or offensive videos, marking the latest salvo in the billionaire media mogul's long battle with the world's biggest search engine.News Corp.'s Storyful unit, which filters through the firehose of social media for publishers and brands, will track websites known as purveyors of fake news or extremist content and share that list with advertisers, who can use it to keep ads from appearing in controversial places. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2017-05-02 00:00:00 UTC ]
News tagged with: #fake news #latest salvo #long battle

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Google Expands Carrier Billing for Digital Content

Google said Wednesday that customers can now charge more types of Android content to their cell phone bill, including music, movies, books and apps. Google is partnered with a number of carriers globally, including T-Mobile in the U.S., with Sprint coming soon. Continue reading at AllThingsD

[ AllThingsD | 2012-05-02 00:00:00 UTC ]
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The American Prospect Seeks $500,000 to Avoid Closure

The American Prospect is looking to raise half a million dollars this month, and gain $700,000 worth of pledged support for the new fiscal year starting in July, in order to avoid suspending publication, cutting back frequency or complete closure. Continue reading at Folio Magazine

[ Folio Magazine | 2012-05-02 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #million dollars #raise half


Hunger Games and Fifty Shades dominate top ten

The three novels that comprise E L James' much-discussed Fifty Shades trilogy were the three... Continue reading at The Bookseller

[ The Bookseller | 2012-05-02 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #hunger games


Rupert Murdoch is 'not fit' to run News Corporation, claim MPs

Rupert Murdoch is "not fit" to have "stewardship of a major international company", while his son James showed "wilful ignorance" over phone hacking, according to a Select Committee report published today. Continue reading at Media Week

[ Media Week | 2012-05-01 00:00:00 UTC ]
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'Steve Jobs' and 'The Help' dominate reading lists in many American cities

Data gathered by Nielsen BookScan for The Daily Beast show many of the same titles are popular in American cities – but exceptions include 'Heaven Is For Real' and 'The Great Gatsby.' Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2012-04-30 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #great gatsby #nielsen bookscan #data gathered #american cities #steve jobs


Google News Headline Error Creates Controversy For ABC Anchor

On Wednesday morning (Apr. 18), ABC News’ senior White House correspondent Jake Tapper fell victim to one of the lesser-known perils of online publishing. Filing a story on a recent Romney campaign attack on President Obama (the Romney team dug up a quote from Obama’s memoir where the President... Continue reading at AdWeek

[ AdWeek | 2012-04-19 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #search engines


Wiley seeks piracy trial

John Wiley has filed papers in New York demanding a trial by jury of four defendants accused of... Continue reading at The Bookseller

[ The Bookseller | 2012-04-19 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #john wiley


Pricing and digital dominate at LBF

Publisher concerns over whether the ebook agency model can survive globally in the wake of the... Continue reading at The Bookseller

[ The Bookseller | 2012-04-18 00:00:00 UTC ]
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The Coming Book Wars: Apple vs. Amazon vs. Google vs. the U.S.

Unresolved conflicts among publishers, sellers, libraries, and the U.S. Justice Department cloud the future of the publishing industry. Continue reading at The Atlantic

[ The Atlantic | 2012-04-17 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #publishing industry


Apple and four publishers seek EC deal; Penguin does not

Five of the companies under investigation in Europe over ebook pricing have made representations... Continue reading at The Bookseller

[ The Bookseller | 2012-04-12 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #ebook pricing


Google shuts down reseller scheme for UK bookshops too

Google has told UK bookshops that it is shutting its reseller programme, and has invited the... Continue reading at The Bookseller

[ The Bookseller | 2012-04-11 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #uk bookshops


IAB's New Standardization Tools Just Might Mean You Won't See That Beer Ad Ten Times in a Row

The Interactive Advertising Bureau is addressing a problem that's plagued tech-centric industries since the first Mac-vs.-Dos argument: standardization. The problem has become acute for Web video, an industry enjoying meteoric growth, and the growing pains that come with that growth. So the IAB... Continue reading at AdWeek

[ AdWeek | 2012-04-11 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #tech companies #good time #ad break


Advertisers Recycle Print Ads For Tablets

With Conde Nast, Hearst and Meredith launching their own digital newsstand in the form of Next Issue Media, it’s clear that magazine publishers are counting on tablets for future growth. Forecasts predicting rapid tablet adoption abound. e ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-04-09 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #future growth #magazine publishers #issue media #digital newsstand #conde nast


YouTube Co-Founders Silently Introduce Magazine Publishing App, Zeen

YouTube co-founders Chad Hurley and Steve Chen have a new project up their sleeves under their parent company, AVOS. Within the last 24 hours, the duo launched a landing page for their latest project, Zeen. AVOS is responsible for acquiring Delicious ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-04-09 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #landing page #latest project


Bad new for independent bookstores: Is Google becoming "another Amazon"?

Google will end its Google eBooks reseller program which allowed independent bookstores to sell ebooks through Google's platform. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2012-04-07 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #sell ebooks #independent bookstores


Google pulls plug on partnership with independent bookstores

The nation's independent bookstores got another bit of bad news Thursday: Google Inc.is closing the books on them. Continue reading at Los Angeles Times

[ Los Angeles Times | 2012-04-06 00:00:00 UTC ]
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Media Decoder Blog: In a Blow to Independent Bookstores, Google to Discontinue Reseller Program

Google said the program, which allowed independent bookstores to sell ebooks through their Web sites, was not a success. Bookstores said it was a valuable platform that allowed them to give customers something they wanted. Continue reading at The New York Times

[ The New York Times | 2012-04-06 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #give customers #web sites #sell ebooks #independent bookstores


Google Offers Publishers a Way to Monetize Content With Surveys

Google has announced a new way for online news publishers to gate access to their premium content, by requiring would-be readers to fill in a survey first. Continue reading at PC World

[ PC World | 2012-03-30 00:00:00 UTC ]
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Hearst appoints Swan as head of ad operations

Hearst Magazines UK has appointed Richard Swan to be its head of advertising operations for its digital business. Continue reading at Media Week

[ Media Week | 2012-03-29 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #digital business


Google Play to launch in France

Google is about to launch ebooks on the Google Play entertainment portal in France, according to... Continue reading at The Bookseller

[ The Bookseller | 2012-03-21 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #launch ebooks #google play