Murdoch Seeks to Dent Google's Ad Dominance After YouTube Revolt

Rupert Murdoch is hoping that Google's pain might be his gain.Murdoch's News Corp. is introducing a service that it says can ensure online ads don't appear next to fake news or offensive videos, marking the latest salvo in the billionaire media mogul's long battle with the world's biggest search engine.News Corp.'s Storyful unit, which filters through the firehose of social media for publishers and brands, will track websites known as purveyors of fake news or extremist content and share that list with advertisers, who can use it to keep ads from appearing in controversial places. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2017-05-02 00:00:00 UTC ]
News tagged with: #fake news #latest salvo #long battle

Other news stories related to: "Murdoch Seeks to Dent Google's Ad Dominance After YouTube Revolt"


Rupert Murdoch says Los Angeles Times purchase not a sure thing

Now that Rupert Murdoch is spinning off News Corp.’s publishing properties into a separate company, media observers have identified the Los Angeles Times as a likely target for acquisition. Continue reading at Los Angeles Times

[ Los Angeles Times | 2013-01-15 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #separate company #rupert murdoch


Big Names Dominated Bestsellers in 2012

Parsing through the top 10 bestsellers of 2012 in a number of major publishing categories reads like a usual suspects list, as a small number of authors filled a large number of spots. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-01-11 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #large number #small number


Why Native Ads Are Bad News for Some Agencies

When Capital One set out to endear itself with entrepreneurs, it enlisted Forbes to create blog posts on its behalf about cybercrime and other scourges of small business. Likewise, UPS entrusted Fast Company to create custom infographics that ran on the business brand’s site. In both cases, it... Continue reading at AdWeek

[ AdWeek | 2013-01-08 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #online survey #signs point #due respect #content creation #zenith media


France Rejects Plan to Block Online Ads

The Internet service provider Free restored the ads after meetings with French online publishing and advertising groups, which had complained about a loss of revenue. Continue reading at The New York Times

[ The New York Times | 2013-01-07 00:00:00 UTC ]
More news stories like this |


The First Stirrings of Rupert Murdoch's New Company, Nickname: 'PubCo'

The leadership of the "new" News Corp., which is being referred to internally as "PubCo," continues to fall into place. Heading up communications for the standalone publishing company now led by longtime News Corp. lieutenant Robert ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-01-04 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #rupert murdoch


Women writers dominate Costa category wins

Hilary Mantel's Man Booker Prize-winning Bring Up the Bodies (Fourth Estate) has secured a... Continue reading at The Bookseller

[ The Bookseller | 2013-01-03 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #hilary mantel


Did Google Pay Belgian Newspapers a $6M Copyright Fee? Sure Looks Like It.

Europeans have been trying for years to force Google to prop up the continent’s’ struggling news publishers. A new deal in Belgium suggests they have finally succeeded. In a blog post on Wednesday, Google said it has resolved a ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-12-13 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #finally succeeded


Google, Belgian Newspapers Settle Copyright Link Dispute

Google Inc. (GOOG) reached a deal with Belgian newspaper publishers, resolving a six-year copyright battle that had blocked the owner of the world’s most-used search engine from publishing links to local newspapers. “We tur ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-12-13 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #local newspapers #search engine


Google Play Now Selling Books and Movies in Russia

A week after Apple opened the Russian iTunes Store, users can now download books and movies from the Russian Google Play Store. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2012-12-13 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #download books #selling books #google play


What’s Behind Kobo, Google and Amazon’s Simultaneous Brazil Launch?

In the rush to market in Brazil, three international ebook sellers staked their claim on the same day. Why? The reasons are clear, but perhaps a bit ephemeral. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2012-12-07 00:00:00 UTC ]
More news stories like this |


Amazon and Google shower content love on Brazil

Through the magic of pure coincidence (or not), Amazon and Google have spontaneously started offering ebooks in the land of Brazil. In addition, Amazon has also introduced its Kindle e-reader to the region (available over "the next few weeks") for the equivalent of $145. The Next Web notes that... Continue reading at Engadget

[ Engadget | 2012-12-06 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #android policesource #source links #mountain view #kindle e-reader


Rupert Murdoch pulls plug on 'the Daily,' first news app for iPad

Rupert Murdoch says News Corp. was not convinced the digital publishing experiment would be viable long-term. The firm also announces a sweeping restructuring.Rupert Murdoch has pulled the plug on News Corp.'s high-profile experiment to create a digital national newspaper. Continue reading at Los Angeles Times

[ Los Angeles Times | 2012-12-04 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #rupert murdoch #news app


In New Book, Google's Schmidt and Cohen Tackle Digital Challenges

Eric Schmidt, executive chairman of Google, and Jared Cohen, director of Google Ideas, will address the promises and pitfalls of a digitally connected world in a book titled “The New Digital Age: Reshaping the Future of People, Nations and Business,” due out on April 23 from Knopf. Continue reading at AllThingsD

[ AllThingsD | 2012-12-04 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #digital age #jared cohen #executive chairman #book titled #eric schmidt


Google Fires a Rare Public Salvo Over Aggregators

Google is fighting a proposal that would force it and other online aggregators to pay German newspaper and magazine publishers to display snippets of news in Web searches. Continue reading at The New York Times

[ The New York Times | 2012-11-29 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #display snippets #magazine publishers


Google Fights Foreign Attempts to Charge Fees for Newspaper Links

Google is taking on the German government with a new "Defend Your Net" campaign that aims to fight attempts there to pass a law that would allow German newspaper publishers to charge fees to Google for providing links to newspaper stories. ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-11-28 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #newspaper stories #german government


Nosy Crow to publish book of John Lewis Snowman ad

Children's publisher Nosy Crow has partnered with John Lewis to create a picture book of the... Continue reading at The Bookseller

[ The Bookseller | 2012-11-27 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #picture book #john lewis #publish book #nosy crow


Use FSS Google Books to download titles for offline reading

Google Books is great at helping you find interesting reads, and makes it easy to view them online from just about any device. The service isn’t quite as versatile when it comes to letting you download local copies in a format of your choice, unfortunately, but that’s where FSS Google Books... Continue reading at Betanews

[ Betanews | 2012-11-08 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #service isn #google books


Marie Claire to debut NFC technology for magazine ad

Marie Claire is to debut a near field communications (NFC)-enabled ad in its pages, after striking a deal with healthcare business Nuffield Health. Continue reading at Media Week

[ Media Week | 2012-11-07 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #marie claire


Gannett Unit To Produce Ads For The World Co.

Gannett Publishing Services has entered an agreement with The World Co. to produce print and digital ads for the family-owned Kansas media company through the Gannett Imaging and Ad Design Center, the company announced this week. The Des Moines, Iow ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-11-06 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #des moines #company announced #digital ads #produce print


Overseas imports dominate UAE book trade

The United Arab Emirates is punching above its weight in terms of the development of its book... Continue reading at The Bookseller

[ The Bookseller | 2012-11-05 00:00:00 UTC ]
More news stories like this |