Murdoch Follows Strategy That Won Dow Jones: Pounce, Leak, Wait

Pounce. Leak. Wait.It's the strategy Rupert Murdoch has employed in his effort to acquire Time Warner, and similar to one that proved successful in the billionaire's last big, surprising media takeover.In 2007, when News Corp. was pursuing Wall Street Journal publisher Dow Jones -- which it eventually won for more than $5 billion -- Mr. Murdoch made a private approach to a reluctant target. Then, a leak helped Murdoch pressure the Dow Jones board to strike a deal. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2014-07-22 00:00:00 UTC ]
News tagged with: #proved successful

Other Publishing stories related to: 'Murdoch Follows Strategy That Won Dow Jones: Pounce, Leak, Wait'


Bridget Jones up for book award

Bridget Jones: Mad About the Boy is nominated for the best popular fiction prize at the National Book Awards. Continue reading at BBC News

[ BBC News | 2013-11-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bridget jones #book award


Junie B. Jones author Barbara Park dies at 66

Barbara Park, author of the Junie B. Jones series of childrens' books has died, her publisher Random House announced. Park, 66, had ovarian cancer.Barbara Park, author of the Junie B. Jones series of childrens' books has died, her publisher Random House announced. Park, 66, had ovarian cancer. Continue reading at Los Angeles Times

[ Los Angeles Times | 2013-11-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ovarian cancer


UK indies: 'We won't stock Kindle'

Independent booksellers on both sides of the Atlantic have reacted with suspicion towards news of... Continue reading at The Bookseller

[ The Bookseller | 2013-11-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #uk indies #independent booksellers


Study: Programmatic Strategies Adopted by 85 Percent of Advertisers and 72 Percent of Publishers

 Programmatic buying is exploding according to a recent IAB and Winterberry Group study. However, the study also shows that some hurdles are slowing adoption rates. Continue reading at Folio Magazine

[ Folio Magazine | 2013-11-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #programmatic buying


Amazon intros Kindle First for those who can't wait a month for the new Gloria Gaynor book

Waiting another month for that new inspirational Gloria Gaynor book? You'll survive, most likely -- but just in case, Amazon's debuting a new program called Kindle First. Customers can get early access to new titles for $1.99 - or for free, if they're a member of the exclusive club that is... Continue reading at Engadget

[ Engadget | 2013-11-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #early access #exclusive club


Bridget Jones: care factor zero

A week round up of our top book reviews, with authors Helen Fielding, Tim Winton and Susan Wyndham falling under the reading light.     Continue reading at The Sydney Morning Herald

[ The Sydney Morning Herald | 2013-11-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bridget jones #tim winton


Digital Strategies: Automating Rights and Permissions

Robert Kasher, a consultant with Firstsource and digi-EXPress, argues that automating publishing rights and permission should be a priority for the digital age. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-10-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital strategies #digital age


New Bridget Jones book fails to impress

Reviewers label latest book sad, desperate and irrelevant - but readers beg to differ.     Continue reading at The Sydney Morning Herald

[ The Sydney Morning Herald | 2013-10-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #irrelevant - #readers beg


New Bridget Jones fails to impress

Reviewers label latest book sad, desperate and irrelevant - but readers beg to differ.     Continue reading at The Sydney Morning Herald

[ The Sydney Morning Herald | 2013-10-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #irrelevant - #readers beg


How Trome’s Ladder Brand Strategy Made it the World’s Largest Spanish-Language Newspaper

In much of the INMA network worldwide, the focus is on big news brands producing life-changing, business-building journalism that transforms democracies and speaks truth to power. Yet among the other 99% of news publishers worldwide, the challeng ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-10-15 00:00:00 UTC ]
More news stories like this |


Bridget Jones is pick of Super Thursday hits

Helen Fielding's new Bridget Jones novel, Mad About the Boy (Jonathan Cape), has become one... Continue reading at The Bookseller

[ The Bookseller | 2013-10-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bridget jones #helen fielding


Bridget Jones: first-day sales 'topped 46,000'

First day sales in the UK for Bridget Jones: Mad About the Boy by Helen Fielding topped 46,000... Continue reading at The Bookseller

[ The Bookseller | 2013-10-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bridget jones #first-day sales #day sales


Time Inc. Is Ready to Launch Its Ambitious New Video Strategy

Last November, then-Time Inc. CEO Laura Lang announced that the company was gearing up to launch a digital video unit complete with new studios and programming, plus a new leader in former Meredith video exec J.R. McCabe, Time Inc.’s first svp, video. It wasn’t exactly a revolutionary move—other... Continue reading at AdWeek

[ AdWeek | 2013-09-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #live show #mobile space


B&N Not Selling Retail Business; Outlines New Strategies

In a conference call B&N executives cited the importance of device production to content providers, pointed to the advantages of its physical stores in conjunction with digital distribution and outlined new strategies to address mounting Nook Media losses. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-08-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #content providers #physical stores #digital distribution


Lloyd-Jones wins Found in Translation Award

Polish translator Antonia Lloyd-Jones has been announced as the winner of the 2012 Found in... Continue reading at The Bookseller

[ The Bookseller | 2013-07-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #translation award


Bridget Jones cover revealed

Jonathan Cape has revealed the cover for Helen Fielding's forthcoming Bridget Jones novel,... Continue reading at The Bookseller

[ The Bookseller | 2013-07-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #jonathan cape #helen fielding


Kobo's newest e-reader leaks, photos show Aura-inspired design

Leaked photos of the next e-reader to join the Kobo family have appeared online today, and from the looks of it, the company isn't out to reinvent the wheel. We rummaged around in the FCC filings to confirm that it'll come with a 6-inch screen and a 1,500mAh battery, which bests the 1,000mAh one... Continue reading at Engadget

[ Engadget | 2013-07-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #microsd slot #stay tuned #ebook reader


Jill Jones appointed at Bloomsbury

Former Cengage Learning c.e.o. Jill Jones has been appointed as an independent non-executive... Continue reading at The Bookseller

[ The Bookseller | 2013-07-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #cengage learning #independent non-executive


Oneworld signs Bridget Jones spoof

Oneworld has acquired humour book Bridget and Joan’s Diary. It will be released on the same... Continue reading at The Bookseller

[ The Bookseller | 2013-07-23 00:00:00 UTC ]
More news stories like this |


James Jones reissue for Penguin

Penguin Modern Classics is reissuing James Jones’ From Here to Eternity to coincide with a... Continue reading at The Bookseller

[ The Bookseller | 2013-07-22 00:00:00 UTC ]
More news stories like this |