Murdoch Follows Strategy That Won Dow Jones: Pounce, Leak, Wait

Pounce. Leak. Wait.It's the strategy Rupert Murdoch has employed in his effort to acquire Time Warner, and similar to one that proved successful in the billionaire's last big, surprising media takeover.In 2007, when News Corp. was pursuing Wall Street Journal publisher Dow Jones -- which it eventually won for more than $5 billion -- Mr. Murdoch made a private approach to a reluctant target. Then, a leak helped Murdoch pressure the Dow Jones board to strike a deal. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2014-07-22 00:00:00 UTC ]
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Waiting for a Rights Bump From the NBAs

The Booker Prize moves sales, especially for the winner. Not only does the British literary prize matter to U.K. readers, but Americans apparently care as well. After Julian Barnes’s The Sense of an Ending was awarded the Booker last week, the author’s English publisher, Jonathan Cape, announced... Continue reading at Publishers Weekly

[ Publishers Weekly | 2011-10-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #jonathan cape


Dawson staff to wait on consultation decision

Written By: Lisa Campbell Publication Date: Tue, 18/10/2011 - 15:00 Dawson Books staff will have to wait longer to hear how they will be affected by the merger of their company with book wholesaler Bertrams, which was finalised last month. Any details about Dawson staff transferring to Norwich... Continue reading at The Bookseller

[ The Bookseller | 2011-10-18 00:00:00 UTC ]
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OUP creates group strategy post

Written By: Charlotte Williams Publication Date: Mon, 26/09/2011 - 08:50 Oxford University Press has appointed Casper Grathwohl to the newly-created role of senior vice-president, group strategy. Grathwohl, who is currently vice president of reference and digital publishing within OUP's... Continue reading at The Bookseller

[ The Bookseller | 2011-09-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #senior vice-president #group strategy #vice president #digital publishing #5th october #nigel portwood #group level #business units


ACE publishes first library strategy document

Written By: Benedicte Page Publication Date: Thu, 15/09/2011 - 08:55 Arts Council England (ACE) has released a document outlining its approach to library strategy. Culture, Knowledge and Understanding: Great Museums and Libraries for Everyone is said by ACE to be designed to provide certainty... Continue reading at The Bookseller

[ The Bookseller | 2011-09-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #long term


Parenting.com and TODAY.com Partner in Cross-Branding Strategy

Bonnier’s Parenting website announced its partnership with the TODAY show’s website; offering Parenting.com and Today.com users a wider breadth of content, and advertisers a greater reach for their campaigns. Continue reading at Folio Magazine

[ Folio Magazine | 2011-08-11 00:00:00 UTC ]
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Time Inc. Launches New Tablet Strategy

Time Inc. is making it easier for readers to access its magazines in digital form—the company announced Wednesday that it will make all 21 of its U.S. titles available on the iPad and other tablets by the end of the year. But consumers still won’t be able to buy subscriptions through a key sales... Continue reading at AdWeek

[ AdWeek | 2011-08-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #audit bureau #digital copies #digital editions #hold back


Rupert Murdoch's Disaster Is Already an E-Book

Vanity Fair gets a compilation into the Kindle and Nook stores: Twenty previously published stories for $4, heavy on the Michael Wolff. Continue reading at AllThingsD

[ AllThingsD | 2011-07-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #rupert murdoch #vanity fair #nook stores #michael wolff


John Blake signs Murdoch book

Written By: Neill Denny Publication Date: Thu, 21/07/2011 - 08:45 John Blake has signed a book by a journalist-turned-lawyer on the Rupert Murdoch story, for publication next February. Called The Rise and Fall of the Murdoch Empire the book will be written by John Lisners, who worked for... Continue reading at The Bookseller

[ The Bookseller | 2011-07-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #decade ago


Murdoch Books signs Olivia Newton-John cookbook

Written By: Graeme Neill Publication Date: Thu, 21/07/2011 - 09:00 Murdoch Books has bought a healthy living cookbook from "Grease" star Olivia Newton-John. Managing director Christine Jones bought US, UK, Australian and New Zealand rights from Louise Georgeson. LivWise will be published in... Continue reading at The Bookseller

[ The Bookseller | 2011-07-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #zealand rights #absolutely delighted


Terry Jones first Unbound author

Written By: Graeme Neill Publication Date: Tue, 19/07/2011 - 08:55 Former Monty Python star Terry Jones will become the first author to have his project published by the Unbound crowdfunded publishing project. His book, Evil Machines, comprises 13 tales parodying man's relationship with... Continue reading at The Bookseller

[ The Bookseller | 2011-07-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #terry jones


B&N Waits for the Digital Payoff

Although Barnes & Noble lost $74 million in the fiscal year ended April 30 and BN.com had negative EBITDA (earnings before interest, taxes, depreciation, and amortization) of $204.6 million, executives said they remain confident that the company's online/digital arm is on track to become a... Continue reading at Publishers Weekly

[ Publishers Weekly | 2011-06-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #remain confident


Kobo's Strategy Also Includes Hardware With Introduction of New Touch E-Reader

The bare bones e-reader that Kobo released in May 2010 was intended to help sell more of its ebooks. But now the company is also seeing the merits of pursuing a hardware strategy, which includes today's unveiling of an all-new touch-enabled device. Continue reading at AllThingsD

[ AllThingsD | 2011-05-23 00:00:00 UTC ]
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Content Marketing Institute Launches Strategy Consulting Services

The Content Marketing Institute (CMI) launched a strategy consulting practice today. The goal of the practice is to assist companies of all walks in creation of original content strategies that will be beneficial to their overall business. Continue reading at Folio Magazine

[ Folio Magazine | 2011-04-14 00:00:00 UTC ]
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Watching and Waiting in California

Because California is losing more Borders stores than any other state in the country, the region's booksellers are uniquely poised to find ways to turn the ramifications of the bankruptcy proceedings to their advantage. "In the long run, the indies will benefit because there will be fewer... Continue reading at Publishers Weekly

[ Publishers Weekly | 2011-04-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #borders stores #uniquely poised #find ways #bankruptcy proceedings #long run #hut landon #borders customers


Pan Mac acquires new title from Susanna Jones

Written By: Charlotte Williams Publication Date: Fri, 08/04/2011 - 12:36 Pan Macmillan has acquired world rights in a "superb" new novel from Susanna Jones, author of The Missing Person's Guide to Love. When Nights Were Cold is a "gripping tale of ambition and rivalry, madness and revenge in... Continue reading at The Bookseller

[ The Bookseller | 2011-04-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #gripping tale #sarah waters #pan mac


HarperCollins pays tribute to Wynne Jones

Written By: Caroline Horn Publication Date: Mon, 28/03/2011 - 15:21 HarperCollins has paid tribute to Diana Wynne Jones who passed away this weekend following a long illness. Victoria Barnsley, HarperCollins publisher and c.e.o., said: “Diana was one of our truly wonderful and much cherished... Continue reading at The Bookseller

[ The Bookseller | 2011-03-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #paid tribute #long illness #victoria barnsley


Amazon Appstore for Android Opens, Magazines Wait

With the recent reports from Bloomberg News that Android is one of the fastest operating systems currently on the market, it is no surprise that the system has introduced a new appstore in partnership with Amazon.com, Inc., which launched on Tuesday. "Custome Continue reading at Folio Magazine

[ Folio Magazine | 2011-03-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #recent reports #bloomberg news


Implementing a Mobile Strategy as an Independent Publisher

A b-to-b publisher shares lessons from its first app launch including mobilizing Web sites and implementing QR codes. Continue reading at Folio Magazine

[ Folio Magazine | 2011-03-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile strategy #independent publisher


Murdoch's iPad-Ready The Daily Debuts: 5 Things to Know

Can The Daily save journalism? The iPad-friendly e-newspaper officially rolls off the press (kinda) Wednesday. Here are five things to know about the News Corp. and Apple endeavor. Continue reading at PC World

[ PC World | 2011-02-02 00:00:00 UTC ]
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Juliet Rogers to leave Murdoch Books

Written By: Graeme Neill Juliet Rogers, chief executive of food and illustrated publisher Murdoch Books, is stepping down from the publisher with immediate effect after 10 years in charge. She will be replaced by Bruce Haslett, who ran the Time Magazine and Sports Illustrated businesses of... Continue reading at The Bookseller

[ The Bookseller | 2011-02-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #time magazine #murdoch books