Moving Toward A Hybrid Market

Even as more consumers buy dedicated digital reading devices and tablets, a hybrid market for books is developing in which readers will buy both print and digital books. That was one of the main conclusions from Verso Digital’s “2011 Survey of Book-Buying Behavior,” presented by the company’s Jack McKeown at last week’s ABA Winter Institute held in New Orleans. Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2012-01-20 00:00:00 UTC ]
News tagged with: #digital books #hybrid market #book-buying behavior

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Quercus makes Wise move for joint memoir

Quercus has signed Not That Kind of Love by actor Greg Wise and his late sister Clare. Continue reading at The Bookseller

[ The Bookseller | 2017-03-16 00:00:00 UTC ]
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Snapchat Receives Poor Grades From Marketers

It might be early days, but marketers are seeing little return when advertising on Snapchat. They also seem more interested in spending ad dollars on the company's newfound rival: Instagram.That's according to a series of studies published by RBC Capital Markets in partnership with Ad Age, where... Continue reading at Advertising Age

[ Advertising Age | 2017-03-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook-owned instagram #early days #studies published


Quarto’s ‘Scratch & Create’ Chases the Adult Coloring Book Market

Instead of coloring-in, adults—Quarto's team hopes—will want to scratch-off. The company has eight titles in the pipeline for this year. The post Quarto’s ‘Scratch & Create’ Chases the Adult Coloring Book Market appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-03-14 00:00:00 UTC ]
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BookMachine hires five for marketing arm

BookMachine is launching a marketing arm, BookMachine Works, and has hired five people from across the industry to staff it. Continue reading at The Bookseller

[ The Bookseller | 2017-03-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #marketing arm


London Digital 2017: Can Self-Publishing Crack the Academic Market?

PW talks to Daniel Berze, senior v-p of academic publishing for Glasstree, who says the traditional scholarly publishing model is broken—and self-publishing can help fix it. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-03-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #academic market #academic publishing


Sharon Bolton moves to Trapeze

Crime fiction author Sharon Bolton has signed a three-book deal with Trapeze after 10 years publishing with Transworld. Continue reading at The Bookseller

[ The Bookseller | 2017-03-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #three-book deal


New York Media Names New CRO and Publisher | People on the Move — 03.08.17

Mental Floss co-founders stepping down, VPs of communications named at People and EW, and more... The post New York Media Names New CRO and Publisher | People on the Move — 03.08.17 appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-03-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publisher people


Another Pressure Point in Bookselling: Delhi’s Textbook Market Nai Sarak

As do many parts of the international marketplace, India's book retail districts like Delhi's Nai Sarak face growing competition from online retail. The post Another Pressure Point in Bookselling: Delhi’s Textbook Market Nai Sarak appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-03-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #online retail


Market Focus Poland at London Book Fair: ‘We’ve Become Interesting Neighbors’

'We've ceased to be anonymous migrants,' says Dariusz Jaworski. London Book Fair attendees next week will be greeted by Books From Poland. The post Market Focus Poland at London Book Fair: ‘We’ve Become Interesting Neighbors’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-03-06 00:00:00 UTC ]
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Marketers are still into Facebook Live

Publishers may have been left questioning the viability of Facebook Live in recent months, but it’s a completely different story on the marketing side of the spectrum. The post Marketers are still into Facebook Live appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-03-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post marketers #facebook live #recent months #marketing side


Denmark’s Egmont Ends 27 Years in Russian Children’s Book Market

Despite its stance among the top three children's publishers in Russia, the Danish media corporation Egmont has sold its Russian operation to shareholders. The post Denmark’s Egmont Ends 27 Years in Russian Children’s Book Market appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-02-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post denmark #russian children #book market


'Strong publishing' boosts Scotland's market

Publishers and booksellers are “thrilled” with the news that the Scottish market has achieved growth for the second year in a row with 2016 value sales increasing 4.3% year-on-year. Continue reading at The Bookseller

[ The Bookseller | 2017-02-22 00:00:00 UTC ]
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Market Focus Poland programme revealed

A programme of author talks, panel discussions, live drawings and "translation slams" has been announced by London Book Fair as part of this year’s Market Focus Poland. Continue reading at The Bookseller

[ The Bookseller | 2017-02-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #author talks #panel discussions


Travel market rises as publishers innovate

Travel publishers promise innovation as print "finds its place" in the market, following second consecutive year of growth. Continue reading at The Bookseller

[ The Bookseller | 2017-02-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #consecutive year


Edinburgh Book Festival to move some events

Edinburgh International Book Festival is to move some events to a nearby street in a bid to reduce its impact on the private square where it holds most events. Continue reading at The Bookseller

[ The Bookseller | 2017-02-15 00:00:00 UTC ]
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Newsweek Lays Off Impoco and More | People on the Move — 02.14.17

A new digital editor joins Wired.com, while a style veteran joins a young magazine. The post Newsweek Lays Off Impoco and More | People on the Move — 02.14.17 appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-02-15 00:00:00 UTC ]
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Taking Risks and Moving Forward: Lessons From AMMC 2017

Technology, quality content, and risk-taking were the top lessons from this year's American Magazine Media Conference. The post Taking Risks and Moving Forward: Lessons From AMMC 2017 appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-02-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #taking risks #moving forward #quality content


Lisa Gardner moves to Century

Thriller writer Lisa Gardner is moving to Century from Headline. Publisher Selina Walker acquired two new novels from Gardner, in a "major" deal for UK and Commonwealth rights, excluding Canada. Continue reading at The Bookseller

[ The Bookseller | 2017-02-10 00:00:00 UTC ]
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Taipei Book Fair 2017: Taking the Pulse of Taiwan’s Book Market

The 25th edition of the Taipei International Book Fair takes place this week amid concerns of a decline in sales and the future for independent bookstores. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-02-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book market #25th edition #independent bookstores


Orion unveils restructured group marketing team

Orion Publishing Group has restructured its group marketing team, hiring several new people as part of a drive to deliver "more integrated" support for its individual imprints and authors.  Continue reading at The Bookseller

[ The Bookseller | 2017-02-03 00:00:00 UTC ]
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