Moving Toward A Hybrid Market

Even as more consumers buy dedicated digital reading devices and tablets, a hybrid market for books is developing in which readers will buy both print and digital books. That was one of the main conclusions from Verso Digital’s “2011 Survey of Book-Buying Behavior,” presented by the company’s Jack McKeown at last week’s ABA Winter Institute held in New Orleans. Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2012-01-20 00:00:00 UTC ]
News tagged with: #digital books #hybrid market #book-buying behavior

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To All the Libraries I’ll Miss When I (Finally) Move

Six years after moving to D.C. and deciding it's not for me, there’s still something holding me back from leaving: the libraries. Continue reading at Book Riot

[ Book Riot | 2020-10-19 10:30:00 UTC ]
More news stories like this | News stories tagged with: #libraries


Publishing Perspectives Talks: Italian Book Market Narrows Losses to 7 Percent

The Italian Publishers Association joins us today at Frankfurter Buchmesse Special Edition talking about its 'New Books From Italy' program. The post Publishing Perspectives Talks: Italian Book Market Narrows Losses to 7 Percent appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-10-15 15:25:47 UTC ]
More news stories like this | News stories tagged with: #frankfurter buchmesse #publishers association #book market


Frankfurt Report: Italian Book Market Narrows Its Losses

The Italian Publishers Association's Ricardo Franco Levi and his staff in Milan report on progress in one of Europe's hardest hit markets. The post Frankfurt Report: Italian Book Market Narrows Its Losses appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-10-15 15:25:47 UTC ]
More news stories like this | News stories tagged with: #publishers association's #book market


DK pursues education market with Hilary Fine appointment

DK has announced plans to accelerate its growth in the education market and the appointment of Hilary Fine to the newly created role of education development director. Continue reading at The Bookseller

[ The Bookseller | 2020-10-14 04:44:13 UTC ]
More news stories like this | News stories tagged with: #announced plans


ABA Kicks Off New Marketing Campaign

As Amazon's yearly two-day sales initiative, Prime Day, winds down on Wednesday, the ABA is launching a new marketing campaign, Boxed Out, that features provocative installations in front of six independent bookstores urging readers to avoid Amazon and shop local. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-10-14 04:00:00 UTC ]
More news stories like this | News stories tagged with: #marketing campaign #prime day #shop local


Celaya on the boom in audio content in Spanish-speaking markets

Javier Celaya is the founder and c.e.o. of Dosdoce.com, a member of the executive board of the Digital Economy Association of Spain, as well as head of institutional relations at the Spanish Digital Publishing Association (Aselid). He talks to Tom Tivnan. Continue reading at The Bookseller

[ The Bookseller | 2020-10-14 01:37:55 UTC ]
More news stories like this | News stories tagged with: #audio content #tom tivnan #digital publishing


Chinese market suffering from 'major' reduction in ISBNs, warns Nurnberg at FBF

The Chinese marketplace is “suffering" from the government’s continued crackdown on the number of ISBNs being issued to publishers of foreign writers, agent Andrew Nurnberg has told Frankfurt Book Fair attendees. Continue reading at The Bookseller

[ The Bookseller | 2020-10-13 21:06:46 UTC ]
More news stories like this | News stories tagged with: #foreign writers #book fair


Your favorite modern horror movies, reimagined as ’70s mass market paperbacks.

Yesterday, on Twitter, Elizabeth Belsky, a senior marketing manager at Hachette Books, shared her “little personal project of the month: reimagining modern horror films as trade paperbacks from the ’70s and ’80s.” And um, they’re incredibly awesome—the perfect blend of nostalgic design and... Continue reading at Literrary Hub

[ Literrary Hub | 2020-10-13 14:47:47 UTC ]
More news stories like this | News stories tagged with: #hachette books #trade paperbacks #literary hub #hachette


Arrow signs Ainsworth's 'moving' adult debut

Cornerstone imprint Arrow has acquired the debut adult novel from Carnegie-nominated children's author Eve Ainsworth.   Continue reading at The Bookseller

[ The Bookseller | 2020-10-12 22:48:23 UTC ]
More news stories like this | News stories tagged with: #adult debut #debut adult #children's author


Neville moves to Zaffre in new thriller deal

Thriller author Stuart Neville is moving from Harvill Secker to Zaffre Books in a two-book deal. Continue reading at The Bookseller

[ The Bookseller | 2020-10-07 02:17:26 UTC ]
More news stories like this | News stories tagged with: #zaffre books #harvill secker


Erskine advises on marketing to children at Bookseller Children's Conference

Companies need to ensure their brands come across as useful, direct and friendly if they want to appeal to children, according to James Erskine, m.d. of specialist marketing agency Rocket.  Continue reading at The Bookseller

[ The Bookseller | 2020-09-30 19:09:45 UTC ]
More news stories like this | News stories tagged with: #bookseller children #bookseller


Future Beijing book fairs will be hybrid, say organisers

Organisers of the Beijing International Book Fair say future editions of the event will be a hybrid of digital and physical elements after the 2020 online Smart BIBF was hailed as a success. Continue reading at The Bookseller

[ The Bookseller | 2020-09-30 18:51:42 UTC ]
More news stories like this | News stories tagged with: #future editions


YA sees 43% boost post-lockdown as children's market swells

Young Adult books saw a huge 43% rise in post-lockdown sales by value as the children's sector as a whole swelled to 33% of the market once shops reopened. Continue reading at The Bookseller

[ The Bookseller | 2020-09-28 00:01:16 UTC ]
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Barbara Marcus reveals trends in 'robust' US children's market

The US children's market has seen huge growth this year with increasing focus on books by people of colour and by celebrities, Barbara Marcus, president and publisher of Random House Children's Books in the US, has said. Continue reading at The Bookseller

[ The Bookseller | 2020-09-27 21:41:42 UTC ]
More news stories like this | News stories tagged with: #huge growth #barbara marcus #random house


Kassabova moves to Jonathan Cape in two-book deal

Prize-winning writer Kapka Kassabova is moving to Jonathan Cape in a two-book deal, with first title, Elixir, exploring the human hunger for healing and a search for a cure. Continue reading at The Bookseller

[ The Bookseller | 2020-09-24 14:09:10 UTC ]
More news stories like this | News stories tagged with: #jonathan cape


Dan Halpern Moving to Editor-at-Large at Ecco

Dan Halpern, who founded Ecco in 1971 and sold it to HarperCollins in 1999, is transitioning from the role of president and publisher of the imprint to editor-at-large. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-09-18 04:00:00 UTC ]
More news stories like this | News stories tagged with: #harpercollins


Hodder pre-empts 'moving' family memoir The Lost Café Schindler

Hodder & Stoughton has pre-empted a "unique" and "meticulously researched" family memoir, The Lost Café Schindler by Meriel Schindler, centred on a family business and spanning two centuries and two world wars. Continue reading at The Bookseller

[ The Bookseller | 2020-09-15 04:29:57 UTC ]
More news stories like this | News stories tagged with: #hodder pre-empts #family memoir #hodder stoughton #hodder #memoir


Sahota moves to Harvill Secker with 'extraordinary' new novel

Sunjeev Sahota is moving to Harvill Secker with “extraordinary” new novel China Room, reuniting him with deputy publishing director Kate Harvey. Continue reading at The Bookseller

[ The Bookseller | 2020-09-14 15:11:20 UTC ]
More news stories like this | News stories tagged with: #harvill secker #sunjeev sahota #publishing director


M G Leonard moves to Walker Books for new series

Walker Books has signed M G Leonard's new middle-grade series, launching with Twitch in June 2021.  Continue reading at The Bookseller

[ The Bookseller | 2020-09-14 04:55:35 UTC ]
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What Brands Can Learn From NASA’s Marketing of the Apollo Missions

The fear of nuclear annihilation during the Cold War was so palpable that a common joke at the time was: "What do you want to be if you grow up?" In the late 1950s, 60% of American children suffered nightmares about it. Hollywood didn't help. During the 1950s, science fiction crossed to the dark... Continue reading at AdWeek

[ AdWeek | 2020-09-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #cold war #late 1950s #dark side #science fiction