Moving Toward A Hybrid Market

Even as more consumers buy dedicated digital reading devices and tablets, a hybrid market for books is developing in which readers will buy both print and digital books. That was one of the main conclusions from Verso Digital’s “2011 Survey of Book-Buying Behavior,” presented by the company’s Jack McKeown at last week’s ABA Winter Institute held in New Orleans. Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2012-01-20 00:00:00 UTC ]
News tagged with: #digital books #hybrid market #book-buying behavior

Other Publishing stories related to: 'Moving Toward A Hybrid Market'


Today’s North American Manga Market: The Wins, The Losses, and Everything Else

North America is experiencing a manga boom. Here's a look at the industry's history with manga and its future. Continue reading at Book Riot

[ Book Riot | 2021-08-13 10:33:00 UTC ]
More news stories like this | News stories tagged with: #manga


‘No one even notices a banner ad anymore’: Marketers see post-pandemic value in out-of-home advertising

As digital media becomes saturated with too many players and ad spend diversification remains top of mind, marketers look to out-of-home as an alternative. The post ‘No one even notices a banner ad anymore’: Marketers see post-pandemic value in out-of-home advertising appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2021-08-12 04:01:00 UTC ]
More news stories like this | News stories tagged with: #digital media


China market turns frosty for Taiwan books, as tensions rise

These days, just being an author from Taiwan could dash your chances of getting a book published in China Continue reading at ABC News

[ ABC News | 2021-08-11 14:32:35 UTC ]
More news stories like this | News stories tagged with: #book published


Bloody Scotland festival to go ahead as hybrid event

Bloody Scotland International Crime Festival is to go ahead as a live event in September and it will also run a streaming service, thanks to funding from Creative Scotland. Continue reading at The Bookseller

[ The Bookseller | 2021-08-11 05:27:42 UTC ]
More news stories like this | News stories tagged with: #hybrid event #streaming service #creative scotland


NPD Sees the US Print Market Up in July, ‘Momentum Slowing’

The September reopening plan for Hachette Book Group is postponed, even as NPD Books charts a good July in US print–but questions ahead. The post NPD Sees the US Print Market Up in July, ‘Momentum Slowing’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-08-09 21:40:46 UTC ]
More news stories like this | News stories tagged with: #print market #npd sees


Octopus marketing and publicity restructure as Grindon and Brown step up

Octopus Publishing Group has announced promotions and a restructure in its publicity and marketing department with both Matt Grindon and Megan Brown stepping up to more senior roles.  Continue reading at The Bookseller

[ The Bookseller | 2021-08-09 20:07:57 UTC ]
More news stories like this | News stories tagged with: #announced promotions #marketing department #senior roles


England’s South Asian Desiblitz Literature Festival Plans a Hybrid Edition

The third staging of the Desiblitz Literature Festival in Birmingham will feature both published authors and workshop programming. The post England’s South Asian Desiblitz Literature Festival Plans a Hybrid Edition appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-08-09 19:04:35 UTC ]
More news stories like this | News stories tagged with: #post england #hybrid edition #published authors #literature festival


Hachette Cancels Plan to Reopen for Hybrid Work

Citing the spread of the Delta variant, Hachette Book Group has reversed a decision announced in July to reopen for in-person work at HBG offices this September. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-08-06 04:00:00 UTC ]
More news stories like this | News stories tagged with: #delta variant #hbg offices


US marketing tech company acquires Bloodhound Books

US-based marketing tech company Open Road Media (OR/M) has acquired UK e-book specialist indie Bloodhound Books for an undisclosed sum. Continue reading at The Bookseller

[ The Bookseller | 2021-07-27 20:12:24 UTC ]
More news stories like this | News stories tagged with: #e-book


The ‘Earthshot’ Prize Moves a Book Into Climate Crisis Channels

The 10-year Earthshot Prize for climate-crisis response efforts will see its companion book published in September in the United Kingdom. The post The ‘Earthshot’ Prize Moves a Book Into Climate Crisis Channels appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-07-21 18:51:28 UTC ]
More news stories like this | News stories tagged with: #united kingdom #book published


Bonnier appoints Power to head children's marketing and publicity

Bonnier Books UK has appointed Rob Power to head marketing and publicity for its children's and YA trade division. Continue reading at The Bookseller

[ The Bookseller | 2021-07-10 01:13:24 UTC ]
More news stories like this | News stories tagged with: #bonnier


HarperCollins Christian Publishing Centralizes Sales, Marketing

Doug Lockhart will oversee sales and marketing at HCCP in the newly created role of senior-v-p for sales and centralized marketing. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-07-09 04:00:00 UTC ]
More news stories like this |


Diamond moves to Quercus after 14 years with Pan Mac

Lucy Diamond is moving to Quercus in a new two-book deal after 14 years with Pan Macmillan.  Continue reading at The Bookseller

[ The Bookseller | 2021-07-07 07:46:47 UTC ]
More news stories like this | News stories tagged with: #pan mac #pan macmillan


S.A. Cosby’s new crime novel is provocative, violent — beautiful and moving, too

“Razorblade Tears” tells a powerful story of two fathers bound by a crime against their sons. Continue reading at The Washington Post

[ The Washington Post | 2021-07-03 12:00:00 UTC ]
More news stories like this | News stories tagged with: #powerful story


Albert Whitman Repairs Relationships, Moves into Multimedia

The Chicagoland publisher is dipping its toes into the multimedia market—even as it expands its workforce and works to fix the practices that hurt its relationships with a number of its authors last year. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-07-02 04:00:00 UTC ]
More news stories like this |


Pietsch Reveals HBG Hybrid Plan to Return to Office

Hachette Book Group CEO Michael Piestch revealed plans for staff to return to work at HBG offices in September under a hybrid working model. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-07-01 04:00:00 UTC ]
More news stories like this | News stories tagged with: #hbg offices


Russian Book Market: Paper Shortages and Prices Challenge Recovery

Despite having more than 20 percent of the world's forests, Russia is market with a paper shortage that means higher book prices. The post Russian Book Market: Paper Shortages and Prices Challenge Recovery appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-06-29 15:08:58 UTC ]
More news stories like this | News stories tagged with: #paper shortages #paper shortage #russian book


Rise of 'hybrid authors' as writers buy back their rights

The “rise of the hybrid author” was discussed at London Book Fair, with the prediction that writers will increasingly buy back rights to their own books from publishers.  Continue reading at The Bookseller

[ The Bookseller | 2021-06-24 22:00:58 UTC ]
More news stories like this | News stories tagged with: #hybrid authors #hybrid author


ABA Brings Back #BoxedOut Marketing Campaign

Ahead of Amazon's Prime Day sales event, set for June 21 and 22, the ABA is reviving its #BoxedOut campaign, which is aimed at highlighting the danger that Amazon's dominance of online retailing continues to pose for local communities and independent stores. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-06-18 04:00:00 UTC ]
More news stories like this | News stories tagged with: #local communities #independent stores


Faith Publishers Aim for Men’s Market

Father's Day may bring a sales spike to books for dad, but Christian publishers offer Bible study, prayer guides, parenting, and devotionals geared to male readers all year long. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-06-08 04:00:00 UTC ]
More news stories like this | News stories tagged with: #sales spike #male readers #year long