This episode we talk to Will Lee, SVP/Head of Digital for the Meredith Entertainment Group, about how the PEOPLE and Entertainment Weekly teams are adapting digital content strategy and driving audience engagement during the pandemic. Plus, Lee addresses the industry-wide advertising struggle right now while looking ahead to new ways of scaling products, growing viewership, and attracting marketers. Continue reading at 'Publishing Executive'
[ Publishing Executive | 2020-05-04 12:34:44 UTC ]
News tagged with:
#digital content
TV networks are gearing up for their flashy presentations, which represnt the kick-off to negotiations with advertisers over fall prime-time programming.As has been the case over the past several years, plenty of other digital media companies and publishers are also vyying for marketers' TV... Continue reading at Advertising Age
[ Advertising Age | 2014-02-19 00:00:00 UTC ]
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#tv networks
#tv budgets
#handy calendar
#media company
Tezuka Productions and Digital Manga, Inc. have announced a deal to translate and digitally publish hundreds of volumes of manga by revered manga and anime creator Osamu Tezuka. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-02-19 00:00:00 UTC ]
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#digital manga
The "polymath" author will offer "unique insight into critical and commercial success across books, film, and T.V." Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-02-18 00:00:00 UTC ]
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#commercial success
A group of the world's leading press freedom bodies is calling on prime minister David Cameron to distance himself from the investigation into The Guardian over the leaks by the NSA whistleblower Edward Snowden.The seven organisations also want Cameron to urge parliament to repeal the statute... Continue reading at The Guardian
[ The Guardian | 2014-02-18 00:00:00 UTC ]
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#press freedom
Profits rose 32% in 2013 at S&S and more in this week's publishing news briefs. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-02-14 00:00:00 UTC ]
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This week, a retelling of Sleeping Beauty, true crime that calls to mind "In Cold Blood," and a massive engineering mistake. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-02-14 00:00:00 UTC ]
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#true crime
Magazine doubled e-edition sales to 22,000 in past year, ahead of rivals Stuff, GQ and BBC's Top GearGadget magazine T3 is the UK's most popular digital magazine, doubling e-edition sales to 22,000 in the past year, with GQ and BBC titles including Top Gear also making the top 10.T3 reported an... Continue reading at The Guardian
[ The Guardian | 2014-02-14 00:00:00 UTC ]
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Bauer's Closer, Hearst's Best and IPC's Now, and OK! all record double-digit falls, year on yearRichard Desmond's Star magazine has jumped into the top 10 biggest sellers in the women's weeklies market, after reporting a 16.5% sales surge in the second half of 2013.But there were double digit... Continue reading at The Guardian
[ The Guardian | 2014-02-13 00:00:00 UTC ]
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#latest report
#digital editions
#exact replica
#cover price
This week in children's apps, we feature one app that allows kids to travel the world with an international adventurer, two apps that explore the world of the dinosaurs, and another that takes users for a ride with a very famous cat. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-02-13 00:00:00 UTC ]
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#takes users
With the 2014 Winter Olympics here, many newsrooms are covering the games with their specific readers in mind. Maybe you’re a newspaper in a small town that has a local Olympian, or maybe you’re a niche sports site devoted to cove ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2014-02-12 00:00:00 UTC ]
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#digital publishing
#small town
2 years ago it was "nice to have" a mobile strategy for large and medium-sized companies. But today the reality is that a mobile strategy is a must-have for all businesses of all sizes. And the publishing industry is no exception. Toda ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2014-02-11 00:00:00 UTC ]
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#mobile strategy
#medium-sized companies
#publishing industry
New deals for Samantha Berger, Tom Angeleberger, Kathi Appelt, Jenny McLachlan, and others. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-02-11 00:00:00 UTC ]
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#rights report
#jenny mclachlan
Understanding why and how readers engage with the product will inform your marketing. Continue reading at Folio Magazine
[ Folio Magazine | 2014-02-11 00:00:00 UTC ]
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#digital magazines
To listen to the Audio Book Club discussion of The Group, click the arrow on the player below. Continue reading at Slate
[ Slate | 2014-02-07 00:00:00 UTC ]
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Just as the Dow Jones Industrial Average pulled back in January following large gains in 2013, the Publishers Weekly Stock Index also got off to a slow start in 2014. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-02-07 00:00:00 UTC ]
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#slow start
Digital—readers, advertising, revenue—is growing, but publishers are managing that growth in different ways depending on where their value propositions lie. For a news-driven operation, that could mean emphasizing speed and developing paid products in niche verticals. It could be offering... Continue reading at Folio Magazine
[ Folio Magazine | 2014-02-07 00:00:00 UTC ]
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#digital publishing
Sequential, a comics storefront app focused on literary graphic novels, has released a new version of the app with upgraded features in addition to offering three specially-enhanced titles from acclaimed U.K. comics publisher SelfMadeHero. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-02-07 00:00:00 UTC ]
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The Food and Drug Administration is rolling out an ambitious anti-smoking campaign designed to dissuade young people from picking up the habit by appealing to their vanity.DraftFCB is handling creative for the campaign, a two-year, $115 million campaign with the tagline "The Real Cost."... Continue reading at Advertising Age
[ Advertising Age | 2014-02-06 00:00:00 UTC ]
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#long wait
#real cost
#teen vogue
#bus shelters
The New York Times Company said it added digital subscribers and slowed its declines in print and digital advertising revenue during the fourth quarter of 2013, a year of transition for the newspaper publisher. For all of 2013, revenue from digital ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2014-02-06 00:00:00 UTC ]
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#fourth quarter
As they now become digital publishers, newspaper organizations have a glut of audience insight into what both readers want and advertisers want to know. “Newspapers … are among the most trusted brands for providing valuable a ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2014-02-06 00:00:00 UTC ]
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#digital advertising
#digital publishers
#trusted brands