Between the Reagan and Obama administrations, Joe Yanarella carved out a ham-and-egger journalism career with print publications like the Hudson Valley News in upstate New York and Wizard magazine. Then, in 2009, as the U.S. economy was trying to get out of reverse, he took over as editor in chief of Bleacher Report, a woebegone digital pub filled with aggregated sports content. If this sounds like a story of a baby boomer struggling in a world of digital natives, it is actually the complete opposite. Over the last six years, Yanarella reinvented himself and Bleacher Report, which today has ESPN and Sports Illustrated not only looking over their shoulders but in many cases trying to catch up with an editorial machine that's laser-focused on social and mobile. "We've gone from wanting to have 100 articles going up on the platform to a much different strategy," says Yanarella, Adweek's Digital Editor of the Year. (Bleacher Report is also Hottest Digital Sports Publication in our annual Hot List.) "Now we are focused on determining what our 10 to 15 best pieces of content are and finding the ways for them to best play on Snapchat, Facebook, Twitter, Instagram and mobile." Bleacher Report, which was acquired by Turner Sports in 2012 for a reported $200 million, has generated staggering stats under Yanarella's watch. Videos snagged 82 million views across all social platforms in September, a 560 percent jump over 2014. According to CrowdTangle, the site ranked No. 1 for... Continue reading at 'AdWeek'
[ AdWeek | 2015-11-30 00:00:00 UTC ]
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This aspiring writer first started reading the Guardian when it was 20p in her students’ union and she’ll never forget meeting the writer of her favourite articleI am a 25-year-old aspiring writer at home with my husband and two cats, Florence and Tabitha, to keep me company. Originally from... Continue reading at The Guardian
[ The Guardian | 2015-12-18 00:00:00 UTC ]
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Tavani will join Putnam on February 8, after 15 years with Ballantine Bantam Dell. At BBD he worked with such authors as Justin Cronin and Steve Berry. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-12-16 00:00:00 UTC ]
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Publishers can use their content to create new revenue streams, from starting debates to Augmented Intelligence. The post Even Robots Need Something to Share appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2015-12-14 00:00:00 UTC ]
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Booksellers are feeling bullish heading into the final frenzied days of selling before Christmas following a raft of “strong publishing” and sales tracking nearly 10% ahead on the comparable figures from 2014, beating the national retail average. Continue reading at The Bookseller
[ The Bookseller | 2015-12-11 00:00:00 UTC ]
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The new venture may pick up where Pineapple—the print magazine Airbnb launched last year—left off.Pineapple, Airbnb's one-off print magazine, ended up publishing just one issue due to internal politics—but, according to the Wall Street Journal, it could make a comeback soon.Read Full Story Continue reading at Fast Company
[ Fast Company | 2015-12-10 00:00:00 UTC ]
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Presenter of the BBC's weekly "Meet the Author" programme, Nick Higham is leaving the show after six years at the show's helm on the BBC News Channel. Continue reading at The Bookseller
[ The Bookseller | 2015-12-10 00:00:00 UTC ]
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Greenberg, who is currently executive editor at Grand Central Publishing, will join Random House on January 11. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-12-10 00:00:00 UTC ]
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Total sales fell 4.5% at Barnes & Noble in the second quarter ended Oct. 31, 2015 compared to the same period last year and the net loss from continuing operations rose to $27.2 million from $5.1 million. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-12-03 00:00:00 UTC ]
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Two weeks have passed since the government in Bangladesh blocked access to Facebook, WhatsApp, Viber, and other social media sites. In Dhaka, some people have crowded into hotel lobbies to access private networks, while others are gaining access thro ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-12-03 00:00:00 UTC ]
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BizWest Media LLC has sold The Wyoming Business Report to APG Media of the Rockies LLC. In the wake of the deal, the Wyoming Business Report became the sister publication to several community newspapers in Wyoming, including the Wyoming Tribune Eagle ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-12-03 00:00:00 UTC ]
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The ebook market share in Germany shows slow growth in 2015, according to the German Publishers Association and research company GfK. The post Ebook Market Share in Germany Shows Slow Growth appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-12-02 00:00:00 UTC ]
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Fact of the day: USC's JuJu Smith-Schuster ranks sixth nationally among receivers, averaging 110 receiving yards per game. He has caught 68 passes, 10 for touchdowns. In The Times: Clay Helton's ability to keep USC on even keel has early beginnings John McKay and Tommy Prothro took USC-UCLA... Continue reading at Los Angeles Times
[ Los Angeles Times | 2015-11-27 00:00:00 UTC ]
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A study of Danish Facebook users published this month found foregoing Facebook for a week increased "life satisfaction" among participants. We went on our own seven-day social media diet to test the theory for ourselves. Continue reading at Stuff
[ Stuff | 2015-11-26 00:00:00 UTC ]
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Hot Key Books has signed three new authors for 2016, including Puffin Ireland editor Clare Hennessy and New York Times columnist Lisa Selin Davis. Continue reading at The Bookseller
[ The Bookseller | 2015-11-26 00:00:00 UTC ]
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Entertainment site to focus on social media as it challenges bigger rivalsDigital Spy has appointed Julian Linley, a former editor of Heat magazine, to the newly created role of editor-in-chief as the entertainment site challenges rivals such as BuzzFeed and Mashable.Linley, who launched... Continue reading at The Guardian
[ The Guardian | 2015-11-25 00:00:00 UTC ]
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Attended by over 10,000 people, the joint annual summit revealed an increase in title output at academic religion publishing houses as well as the launch of several new lines. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-11-25 00:00:00 UTC ]
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UK and Commonwealth rights for the Charlie Hebdo editor’s posthumous manifesto, Open Letter: On Blasphemy, Islamophobia and the True Enemies of Free Expression, have yet to be sold, it has been confirmed. Continue reading at The Bookseller
[ The Bookseller | 2015-11-19 00:00:00 UTC ]
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Google isn’t done with its attempts at running a social network. On Tuesday, the company gave Google+ a redesign focused on people getting together around shared interests.When Google+ launched in 2011, it was designed as a competitor to Facebook, focused on connecting people with their friends... Continue reading at PC World
[ PC World | 2015-11-18 00:00:00 UTC ]
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Pearson investors have “little visibility” on what the company may do in the next few months, one analyst has warned, while another has said further restructuring at the academic publisher was “almost inevitable.” Continue reading at The Bookseller
[ The Bookseller | 2015-11-14 00:00:00 UTC ]
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The UK independent publishing industry is strong and flourishing, according to the Independent Publishers Guild’s first Independent Publishing Report. Continue reading at The Bookseller
[ The Bookseller | 2015-11-13 00:00:00 UTC ]
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