Between the Reagan and Obama administrations, Joe Yanarella carved out a ham-and-egger journalism career with print publications like the Hudson Valley News in upstate New York and Wizard magazine. Then, in 2009, as the U.S. economy was trying to get out of reverse, he took over as editor in chief of Bleacher Report, a woebegone digital pub filled with aggregated sports content. If this sounds like a story of a baby boomer struggling in a world of digital natives, it is actually the complete opposite. Over the last six years, Yanarella reinvented himself and Bleacher Report, which today has ESPN and Sports Illustrated not only looking over their shoulders but in many cases trying to catch up with an editorial machine that's laser-focused on social and mobile. "We've gone from wanting to have 100 articles going up on the platform to a much different strategy," says Yanarella, Adweek's Digital Editor of the Year. (Bleacher Report is also Hottest Digital Sports Publication in our annual Hot List.) "Now we are focused on determining what our 10 to 15 best pieces of content are and finding the ways for them to best play on Snapchat, Facebook, Twitter, Instagram and mobile." Bleacher Report, which was acquired by Turner Sports in 2012 for a reported $200 million, has generated staggering stats under Yanarella's watch. Videos snagged 82 million views across all social platforms in September, a 560 percent jump over 2014. According to CrowdTangle, the site ranked No. 1 for... Continue reading at 'AdWeek'
[ AdWeek | 2015-11-30 00:00:00 UTC ]
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Most recently associate editor of FutureBook, Porter Anderson will join international publishing trade magazine Publishing Perspectives as editor-in-chief. The post Porter Anderson Joins Publishing Perspectives as Editor-in-Chief appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2016-01-25 00:00:00 UTC ]
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The American Booksellers Association and Civic Economics released a report on the devastating impact of online retailing on American communities in terms of lost state and local tax revenues. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-01-25 00:00:00 UTC ]
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Elizabeth McKenzie, author of 'The Portable Veblen,' talks to her editor, Ed Park, about the editing process. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-01-22 00:00:00 UTC ]
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And other musings on the start of the new year in magazine media. The post El Chapo, El Editor: Rolling Stone’s Necessary Risk appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2016-01-19 00:00:00 UTC ]
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What do readers in Africa and Asia really want? A new Worldreader report tracks millions of ebook downloads and reading trends across the regions. The post Worldreader Report Tracks Ebook Downloads in Asia and Africa appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2016-01-19 00:00:00 UTC ]
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Independent bookstores across the country are reporting a very positive year, with some stores citing double-digit growth in 2015. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-01-13 00:00:00 UTC ]
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McCabe the latest senior editorial figure to leave Bauer Media, and comes same day the company announced it was outsourcing the printing and distribution of its magazines Helen McCabe has resigned as editor-in-chief of the Australian Women’s Weekly after six years in the high-profile role at the... Continue reading at The Guardian
[ The Guardian | 2016-01-13 00:00:00 UTC ]
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In a fascinating talk, Ken Burns, Terry Tempest Williams, and Mark Kurlansky delved deep into the creative process. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-01-09 00:00:00 UTC ]
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Independent bookshops have reported robust Christmas trading, with 72% saying sales increased on last year, reflecting a buoyant market for indie bookshops amid the best Christmas for physical book sales in five years. Continue reading at The Bookseller
[ The Bookseller | 2016-01-08 00:00:00 UTC ]
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Blackwell’s continued the success of other brick and mortar retailers this Christmas, reporting a 3.1% like-for-like increase in sales over the festive period. Continue reading at The Bookseller
[ The Bookseller | 2016-01-07 00:00:00 UTC ]
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The original hashtag, created after the World Book Night failed to include BAME authors on its giveaway list, has rebranded as #ReadDiverse2016 to ‘celebrate diversity in all its forms’ for the whole year#DiverseDecember, last month’s celebration of writers of colour, was “hugely popular”... Continue reading at The Guardian
[ The Guardian | 2016-01-07 00:00:00 UTC ]
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With sales of ebooks slipping and print books enjoying a mild rebound, ebooks’ share of consumer spending on books has declined over the past two years. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-01-01 00:00:00 UTC ]
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As part of its ongoing effort to raise writers’ income, the Authors Guild is sending an open letter to members of the Association of American Publishers. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-01-01 00:00:00 UTC ]
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Cumbria booksellers are open for business in spite of the area seeing three bouts of flooding in less than a month. Continue reading at The Bookseller
[ The Bookseller | 2015-12-25 00:00:00 UTC ]
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Helen Huthwaite, editorial director at HarperCollins, has launched a project to provide manuscript services for aspiring authors in order to raise £30,000 for charity. Continue reading at The Bookseller
[ The Bookseller | 2015-12-22 00:00:00 UTC ]
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Max Porter's debut Grief is the Thing with Feathers (Faber), Man Booker winner A Brief History of Seven Killings (Oneworld) by Marlon James and Elena Ferrante's Neopolitan quartet (Europa) are among the titles highlighted by publishers as books that made their year, or that they wish they had... Continue reading at The Bookseller
[ The Bookseller | 2015-12-22 00:00:00 UTC ]
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Lisa Campbell has been made news editor of The Bookseller, reporting to Benedicte Page, deputy editor. Continue reading at The Bookseller
[ The Bookseller | 2015-12-22 00:00:00 UTC ]
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Sales fell 11.3% in the adult books segment compared to August 2014 and sales in the children's/young adult category dropped 5.8%, according to AAP's monthly StatShot report. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-12-18 00:00:00 UTC ]
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Sydney Morning Herald report taken down from website as editor-in-chief concedes they understated money paid out by Humpty Dumpty FoundationFairfax Media has apologised to the Humpty Dumpty Foundation, a children’s charity, for an article that underestimated the charity’s return on... Continue reading at The Guardian
[ The Guardian | 2015-12-18 00:00:00 UTC ]
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A former Financial Times digital editor has been appointed as the director of a new East London bookshop which intends to target millennials. Continue reading at The Bookseller
[ The Bookseller | 2015-12-18 00:00:00 UTC ]
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