Meet the Bleacher Report Editor Who Is Trouncing ESPN in Social Sharing

Between the Reagan and Obama administrations, Joe Yanarella carved out a ham-and-egger journalism career with print publications like the Hudson Valley News in upstate New York and Wizard magazine. Then, in 2009, as the U.S. economy was trying to get out of reverse, he took over as editor in chief of Bleacher Report, a woebegone digital pub filled with aggregated sports content. If this sounds like a story of a baby boomer struggling in a world of digital natives, it is actually the complete opposite. Over the last six years, Yanarella reinvented himself and Bleacher Report, which today has ESPN and Sports Illustrated not only looking over their shoulders but in many cases trying to catch up with an editorial machine that's laser-focused on social and mobile. "We've gone from wanting to have 100 articles going up on the platform to a much different strategy," says Yanarella, Adweek's Digital Editor of the Year. (Bleacher Report is also Hottest Digital Sports Publication in our annual Hot List.) "Now we are focused on determining what our 10 to 15 best pieces of content are and finding the ways for them to best play on Snapchat, Facebook, Twitter, Instagram and mobile." Bleacher Report, which was acquired by Turner Sports in 2012 for a reported $200 million, has generated staggering stats under Yanarella's watch. Videos snagged 82 million views across all social platforms in September, a 560 percent jump over 2014. According to CrowdTangle, the site ranked No. 1 for... Continue reading at 'AdWeek'

[ AdWeek | 2015-11-30 00:00:00 UTC ]
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Italy’s Torino Book Fair Reports 220,000+ Visitors

The five-day Torino Book Fair closed on May 13 after hosting some 4,300 professional meetings and the Aficionado Award celebration. The post Italy’s Torino Book Fair Reports 220,000+ Visitors appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-05-15 18:57:20 UTC ]
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This Times Square breastfeeding ad for lactation cookies was taken down, sparking a social media debate

The campaign, featuring pregnant and near-nude celebrity cookbook author Molly Baz, was deemed indecent by a billboard company ahead of Mother’s Day. In case you missed it, last week, Times Square was the home of a 45-foot billboard featuring an image of pregnant celebrity cookbook author Molly... Continue reading at Fast Company

[ Fast Company | 2024-05-14 22:45:00 UTC ]
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World Literature Today Announces 2024 Student Translation Prize Winners, by the Editors of WLT

World Literature Today Announces 2024 Student Translation Prize Winners, by the Editors of WLT News and Events [email protected] Tue, 05/14/2024 - 16:27 Lucy Coleman and Madeline Jones, winners of the 2024 Student Translation PrizesWorld Literature... Continue reading at World Literature Today

[ World Literature Today | 2024-05-14 21:27:38 UTC ]
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Bookwire Releases a Report on Spanish-Language Digital Book Markets

Representing Bookwire customers in Spanish-language markets, this report finds strong performance of both ebooks and audiobooks. The post Bookwire Releases a Report on Spanish-Language Digital Book Markets appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-05-13 21:33:03 UTC ]
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Meet the novelists who are re-analyzing HBO’s Girls.

For the past two years, the novelist Alice Elliott Dark has been sending out missives on the writing and reading life via her popular weekly Substack, “Alice on Sunday.” But this March, Dark applied her platform to a curious task: recapping and analyzing old episodes of HBO’s Girls.  The project... Continue reading at Literrary Hub

[ Literrary Hub | 2024-05-13 18:56:54 UTC ]
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AI Challenges, Freedom to Read Top AAP Annual Meeting Discussions

Strategies to rein in illegal copying of copyrighted materials to fuel generative and efforts to defend freedom of expression were front and center at this year's annual meeting of the Association of American Publishers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-05-13 04:00:00 UTC ]
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‘I have my iPhone, X and a brain in my head’: Ukrainian journalist and social media star Illia Ponomarenko

Ahead of the publication of his raw account of the Russian invasion, the reporter talks about capturing the conflict in real time – and when the war will come to an endIllia Ponomarenko was mulling over the idea of writing a book about the war in his home country, Ukraine. He decided to ask his... Continue reading at The Guardian

[ The Guardian | 2024-05-11 10:00:23 UTC ]
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The NYPD’s ‘unprofessional’ social media posts are under investigation

The investigation was requested by City Council Speaker Adrienne Adams and the Legal Aid Society. New York City’s watchdog agency has launched an investigation into allegations that the city’s police department improperly used its official social media accounts to target public officials and... Continue reading at Fast Company

[ Fast Company | 2024-05-09 14:19:00 UTC ]
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Publishers Association Blasts the UK Government’s Response to AI Report

'This report is a call to action for government' on the UK market's AI policy, says the Publishers Association's  Dan Conway in London. The post Publishers Association Blasts the UK Government’s Response to AI Report appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-05-08 00:00:35 UTC ]
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Innovators Share 'Disruptive' Ideas at PubU 2024

Panelists from She Writes Press, Microcosm Publishing, Kickstarter, and Cake Creative spoke to the Independent Book Publishers Association's theme of 'Rise and Disrupt' at its annual conference last weekend. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-05-02 04:00:00 UTC ]
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AANHPI consumers want better brand representation, Nielsen reports

As companies around the country roll out plans to honor May as Asian American, Native Hawaiian and Pacific Islander Heritage Month, a new report out Wednesday suggests members of those communities are paying more attention than ever to representation Continue reading at ABC News

[ ABC News | 2024-05-01 18:38:04 UTC ]
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BMI Report Examines Book Printing in 2024

The Book Manufacturers Institute’s annual state of the industry report sees manufacturing returning to a more normal business pattern in 2024, with digital printing playing a larger role in making the manufacturing process more efficient. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-04-23 04:00:00 UTC ]
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Double The Book Bans In Half The Time: PEN America’s Latest Book Ban Report

PEN's new report shows that book bans continue to rise and continue to target books by or about queer people and people of color. Continue reading at Book Riot

[ Book Riot | 2024-04-16 12:05:00 UTC ]
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New PEN America Report Finds School Book Bans at Record Levels

The report, 'Banned in the USA: Narrating the Crisis,' reports 4,349 book bans recorded from July to December 2023, with more book bans recorded during the first half of the current school year than in all of the last school year. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-04-16 04:00:00 UTC ]
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BISG Looks to the Future at Annual Meeting

A return to doing industry research and broadening the organization's ties to such industry key players as literary agents and authors are part of the Book Industry Study Group's new three-year initiative. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-04-16 04:00:00 UTC ]
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Invitation to Participate in WLT’s 2024 Readership Survey, by The Editors of WLT

Invitation to Participate in WLT’s 2024 Readership Survey, by The Editors of WLT News and Events [email protected] Fri, 04/12/2024 - 16:29 Every few years, we formally ask readers to take a few minutes to tell us about themselves and to share their... Continue reading at World Literature Today

[ World Literature Today | 2024-04-12 21:29:26 UTC ]
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Springer Nature Group’s New Sustainability Report: Efforts ‘On Track’

Springer Nature's latest sustainability report includes workforce discussion and governance, risk, and compliance points. The post Springer Nature Group’s New Sustainability Report: Efforts ‘On Track’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-04-10 23:09:00 UTC ]
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First US Anthology Celebrates Literary Translators’ Work from Nineteen Languages, by The Editors of WLT

First US Anthology Celebrates Literary Translators’ Work from Nineteen Languages, by The Editors of WLT News and Events [email protected] Mon, 04/08/2024 - 14:33 The first US anthology celebrating the breadth of literary translators’ work debuts... Continue reading at World Literature Today

[ World Literature Today | 2024-04-08 19:33:31 UTC ]
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Some Spotify plans are reportedly getting more expensive soon

Fish swim, birds fly and streaming services increase their prices. That’s (mostly) the way of things. After maintaining the same pricing for Premium for a long time, Spotify looks set to increase it twice within a year in some countries. According to Bloomberg, Spotify Premium will be around $1... Continue reading at Engadget

[ Engadget | 2024-04-03 14:30:13 UTC ]
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AAP Preliminary Report Puts Religion Book Sales up 7.8% in 2023

Sales of religious books at companies that report results to the Association of American Publishers’ StatShot program rose 7.8% last year over 2022, hitting $819.7 million. It was the largest increase among all publishing categories. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-04-02 04:00:00 UTC ]
More news stories like this | All news stories tagged with: #religion book #publishing categories #american publishers #report results #religious books