Meet the Bleacher Report Editor Who Is Trouncing ESPN in Social Sharing

Between the Reagan and Obama administrations, Joe Yanarella carved out a ham-and-egger journalism career with print publications like the Hudson Valley News in upstate New York and Wizard magazine. Then, in 2009, as the U.S. economy was trying to get out of reverse, he took over as editor in chief of Bleacher Report, a woebegone digital pub filled with aggregated sports content. If this sounds like a story of a baby boomer struggling in a world of digital natives, it is actually the complete opposite. Over the last six years, Yanarella reinvented himself and Bleacher Report, which today has ESPN and Sports Illustrated not only looking over their shoulders but in many cases trying to catch up with an editorial machine that's laser-focused on social and mobile. "We've gone from wanting to have 100 articles going up on the platform to a much different strategy," says Yanarella, Adweek's Digital Editor of the Year. (Bleacher Report is also Hottest Digital Sports Publication in our annual Hot List.) "Now we are focused on determining what our 10 to 15 best pieces of content are and finding the ways for them to best play on Snapchat, Facebook, Twitter, Instagram and mobile." Bleacher Report, which was acquired by Turner Sports in 2012 for a reported $200 million, has generated staggering stats under Yanarella's watch. Videos snagged 82 million views across all social platforms in September, a 560 percent jump over 2014. According to CrowdTangle, the site ranked No. 1 for... Continue reading at 'AdWeek'

[ AdWeek | 2015-11-30 00:00:00 UTC ]
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Christopher Carduff, 'Wall Street Journal' Books Editor, Dies at 66

Carduff, who was named books editor at the 'Wall Street Journal' in 2017, was also a contributing editor for the Library of America Series and the publishing consultant to John Updike's literary trust. He died on August 14. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-08-17 04:00:00 UTC ]
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Report finds YouTube more popular than TikTok for young book buyers

Despite recent stories about the popularity of BookTok, Neilsen’s survey found more of those aged between 14-25 searched YouTube for new reads YouTube trumps TikTok as the most popular online platform for young people to discover new books, according to a report by Nielsen BookData.Nielsen,... Continue reading at The Guardian

[ The Guardian | 2023-08-07 14:48:11 UTC ]
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Share This Link 9 Times or Never Read a Good Book Again!

Share that link right now or ruin your reading life! Do it, do it now! Or, a brief history of chain letters. Continue reading at Book Riot

[ Book Riot | 2023-08-07 10:36:00 UTC ]
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The Emmys are reportedly delayed due to ongoing strikes

The Primetime Emmys won’t take place on September 18th, according toVariety. The publication reported on Thursday that vendors scheduled to work the event have been told the ceremony is delayed because of the writers’ and actors’ strikes that have shut down all Hollywood productions and... Continue reading at Engadget

[ Engadget | 2023-07-28 16:49:58 UTC ]
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When the Sensibility of Art Meets the Pragmatism of Science: A Conversation with Tlotlo Tsamaase, by Darlington Chibueze Anuonye

When the Sensibility of Art Meets the Pragmatism of Science: A Conversation with Tlotlo Tsamaase, by Darlington Chibueze Anuonye Interviews [email protected] Wed, 07/26/2023 - 15:13   Photo by Lorraine KinnearTlotlo Tsamaase’s science fiction... Continue reading at World Literature Today

[ World Literature Today | 2023-07-26 20:13:50 UTC ]
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IPG Lays Off Nine, Including Key Editors at Chicago Review Press

IPG CEO Joe Matthews told PW the company remains committed to its 50-year-old publishing programs but that "the current market" required adjustments. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-07-18 04:00:00 UTC ]
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Several top editors at Penguin Random House accept buyout offers

Some of publishing’s most celebrated and enduring editors are leaving their posts at Penguin Random House after accepting buyout packages Continue reading at ABC News

[ ABC News | 2023-07-17 23:33:55 UTC ]
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Rights Edition: Tokyo and Kansai Rights Meetings Announced

Two rights meetings are being restored to physical operations in November by Japan's Publishing Industry Foundation. The post Rights Edition: Tokyo and Kansai Rights Meetings Announced appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-07-14 19:34:33 UTC ]
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Writers' Guild of Great Britain Publishes Report on AI

Sixty-five percent of those responding to a survey conducted by the U.K. union that represents writers in such professions as books, film, and said that they believed that the increased use of AI will reduce their income from writing. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-07-13 04:00:00 UTC ]
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Why putting social workers in public libraries could help Montrealers in crisis

As more Quebecers come to libraries for services not found on the shelf, some librarians are calling for Montreal to follow the lead of other Canadian cities and hire social workers. Continue reading at CBC

[ CBC | 2023-07-10 08:00:00 UTC ]
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Germany’s 2022 Market Report: Turnover Down 1.9 Percent

The German book market faces a perplexing set of circumstances, resulting in an overall performance down -1.9 percent in 2022. The post Germany’s 2022 Market Report: Turnover Down 1.9 Percent appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-07-05 13:17:22 UTC ]
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Springer Nature Issues Its New ‘Progress Report’

Springer Nature's promotional 'progress report' on open access and more outlines strides amid challenges in a complex, competitive sector. The post Springer Nature Issues Its New ‘Progress Report’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-06-28 20:01:57 UTC ]
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French newspaper staff strike after ‘far-right personality’ made editor

Public figures back strike at Le Journal du Dimanche to protest against appointment of Geoffroy LejeuneActors, novelists and leftwing politicians have joined support for major strike action at France’s flagship Sunday newspaper, Le Journal du Dimanche, to protest against the appointment, ahead... Continue reading at The Guardian

[ The Guardian | 2023-06-27 15:32:49 UTC ]
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Report: Abu Dhabi’s Mubadala Backs the Hurowitz S&S Bid

Richard Hurowitz's reported bid for Simon & Schuster is said to be backed by the Abu Dhabi sovereign wealth manager Mabudala. The post Report: Abu Dhabi’s Mubadala Backs the Hurowitz S&S Bid appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-06-22 17:01:36 UTC ]
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Sarah Crichton Steps Down as Editor-in-Chief of Henry Holt

Sarah Crichton will "step back from her duties as editor-in-chief" at Henry Holt & Co., assuming the role of editor-at-large on July 5, Holt president and publisher Amy Einhorn has announced in a letter to staff. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-06-22 04:00:00 UTC ]
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Beijing International Book Fair Reports 2,500+ Exhibitors

In its first fully physical iteration since 2019, Beijing International Book Fair reports that it drew some 200,000 attendees in four days. The post Beijing International Book Fair Reports 2,500+ Exhibitors appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-06-21 12:25:27 UTC ]
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Legendary Knopf Editor Robert Gottlieb Dies at 92

Knopf executive v-p and publisher Reagan Arthur said it would be hard to name an editor who had a more lasting and profound impact on American letters than Gottlieb: "He had a vision not just for what worked on the page, but what worked in the marketplace." Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-06-14 04:00:00 UTC ]
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How a round-the-clock team turned the Jan. 6 Report into recorded history in 26 hours

The Jan. 6 Report could be reprinted or recorded by any publisher. So when Macmillan Audio got the draft, the race unfolded with the precision of a heist film. Continue reading at Los Angeles Times

[ Los Angeles Times | 2023-06-13 13:00:31 UTC ]
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Sharing Their Stories: Close-Up on 'Journeying in China'

A new essay collection aims to broaden readers’ perspectives on China and foster cross-cultural understanding. (Sponsored) Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-06-13 04:00:00 UTC ]
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Coffee House Press Names Executive Editor and Makes Additional Hires

Coffee House Press in Minneapolis is building up its staff after 30% of its employees resigned this past month. Jeremy Davies was named executive editor and three Texas booksellers have also recently joined the press. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-06-13 04:00:00 UTC ]
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