Between the Reagan and Obama administrations, Joe Yanarella carved out a ham-and-egger journalism career with print publications like the Hudson Valley News in upstate New York and Wizard magazine. Then, in 2009, as the U.S. economy was trying to get out of reverse, he took over as editor in chief of Bleacher Report, a woebegone digital pub filled with aggregated sports content. If this sounds like a story of a baby boomer struggling in a world of digital natives, it is actually the complete opposite. Over the last six years, Yanarella reinvented himself and Bleacher Report, which today has ESPN and Sports Illustrated not only looking over their shoulders but in many cases trying to catch up with an editorial machine that's laser-focused on social and mobile. "We've gone from wanting to have 100 articles going up on the platform to a much different strategy," says Yanarella, Adweek's Digital Editor of the Year. (Bleacher Report is also Hottest Digital Sports Publication in our annual Hot List.) "Now we are focused on determining what our 10 to 15 best pieces of content are and finding the ways for them to best play on Snapchat, Facebook, Twitter, Instagram and mobile." Bleacher Report, which was acquired by Turner Sports in 2012 for a reported $200 million, has generated staggering stats under Yanarella's watch. Videos snagged 82 million views across all social platforms in September, a 560 percent jump over 2014. According to CrowdTangle, the site ranked No. 1 for... Continue reading at 'AdWeek'
[ AdWeek | 2015-11-30 00:00:00 UTC ]
News tagged with:
#big fish
Francesca Pathak is leaving Cornerstone after five years to become senior commissioning editor for crime and thrillers at Orion Fiction. Continue reading at The Bookseller
[ The Bookseller | 2016-08-15 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#join orion
Like many of its magazine publishing peers, Time Inc. has spent the past few years furiously working to reposition itself as a multiplatform media company. In the last year alone, the company has acquired big-name digital brands (like xoJane and HelloGiggles), launched several of its own... Continue reading at AdWeek
[ AdWeek | 2016-08-09 00:00:00 UTC ]
More news stories like this |
Describe your role I am the senior assistant commissioning editor for the psychology and social work team at Oxford University Press. My role is to take newly commissioned titles from the idea stage through to handover to production. That means working with authors and enabling them to write... Continue reading at The Bookseller
[ The Bookseller | 2016-08-09 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#highest quality
Glamour UK has seen a growth spurt in the last six months, thanks to new social media formats like Facebook Live, as well as internal restructuring. While the number of employees in the edit team has stayed at 25, a few new key hires have come on board to direct the growth on platforms. No... Continue reading at Digiday
[ Digiday | 2016-08-08 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#beauty tips
#digital team
#internal restructuring
#facebook live
#growth spurt
As you enjoy the last of the summer sun, you need a great book to bring out to the lawn chair or for the weekend trip. Need some inspiration? These are the titles Amazon editors say are the best to be released this month. Here's the full list with thoughts from Amazon senior editor Chris Schluep. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2016-08-04 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#full list
#great book
To listen to the Audio Book Club discussion of Harry Potter and the Cursed Child, click the arrow on the player below. Continue reading at Slate
[ Slate | 2016-08-04 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#harry potter
#cursed child
Contrasts and comparisons, challenges and opportunities: a group of English-language children's book editors share their observations of the Germany market following their summer German Book Office tour. The post International Editors Observe Trends in the German Book Market appeared first on... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2016-08-02 00:00:00 UTC ]
More news stories like this |
The cast of 'Suicide Squad' discuss the latest DC heroes to jump from the comic book page to the silver screen. Continue reading at BBC World
[ BBC World | 2016-08-02 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#silver screen
#suicide squad
James L. Mairs, an editor at W. W. Norton & Company since August 1963, died of heart failure on July 26. He was 77. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-08-01 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#heart failure
#norton company
Sales for the first six months of 2016 fell 6.6% at Hachette Book Group compared to the first six months of 2015, but earnings rose 180%. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-07-28 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#sales drop
Verizon is reportedly nearing a deal to purchase Yahoo for close to $5 billion, bringing to an end a months-long bidding process for a now-ailing company that was once an Internet trailblazer. The sale is still being deliberated, but could be announced early next week, according to Bloomberg.... Continue reading at Los Angeles Times
[ Los Angeles Times | 2016-07-22 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#$5 billion
Picador is to publish an “extraordinarily gripping” debut novel by former Faber editor Kate Murray-Browne. Continue reading at The Bookseller
[ The Bookseller | 2016-07-22 00:00:00 UTC ]
More news stories like this |
Even more big changes are afoot at Time Inc. in the wake of last week's executive reorg, with InStyle's Ariel Foxman announcing today via WWD that he plans to step down as editorial director. Foxman, who has been with the brand for nearly eight years, will officially exit on Aug. 4 after closing... Continue reading at AdWeek
[ AdWeek | 2016-07-19 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#digital circulation
#combined print
#telling stories
#explore opportunities
#past couple
#top job
The modern shelter magazine builds a new platform in pursuit of a fresh media model. The post Dwell Reimagines Itself as a Social Network appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2016-07-19 00:00:00 UTC ]
More news stories like this |
We'd like to build bridges between the writing development sector and the publishing industry, to address diversity and to build new readers for contemporary writing, writes Claire Malcolm of New Writing North. Continue reading at The Bookseller
[ The Bookseller | 2016-07-14 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#writing north
#contemporary writing
#publishing industry
#diverse voices
#build bridges
Four aspiring editors have earned their place on Penguin Random House's entry-level recruitment programme, The Scheme. Continue reading at The Bookseller
[ The Bookseller | 2016-07-13 00:00:00 UTC ]
More news stories like this |
Most comic book superheroes are Europeans or white Americans but one artist in South Africa has been trying to change that. Continue reading at BBC World
[ BBC World | 2016-07-13 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#south africa
When Stellene Volandes was promoted in March from Town & Country’s executive style director to editor in chief, she knew that the magazine’s 170-year legacy was one of its greatest strengths. That history comes to life in T&C’s offices, headquartered on the 33rd floor of the Hearst Tower... Continue reading at AdWeek
[ AdWeek | 2016-07-13 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#feel comfortable
Time Out is building out its social content distribution strategy, pinpointing Tumblr video, Facebook Live and Snapchat as priorities for growth. The publisher's internal mantra of "Discover, Look, Share," which it applies to all its online content, translates well to tools like Facebook's... Continue reading at Digiday
[ Digiday | 2016-07-08 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#online content
#facebook live
At first glance, the new memoir I'm Your Biggest Fan: Awkward Encounters and Assorted Misadventures in Celebrity Journalism just looks like a breezy collection of stories about Hollywood stars from People magazine executive editor Kate Coyne. Continue reading at Stuff
[ Stuff | 2016-07-07 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#hollywood stars
#biggest fan