Marrying the craft of culture, marketing and technology serves as a true north for progress for brand execs attending Possible

The newly launched Possible conference held in Miami Beach this week focused on the importance of culture in the digital media and marketing ecosystem. Continue reading at 'Digiday'

[ Digiday | 2023-04-20 04:01:00 UTC ]
News tagged with: #marketing ecosystem #newly launched #miami beach #digital media

Other Publishing stories related to: 'Marrying the craft of culture, marketing and technology serves as a true north for progress for brand execs attending Possible'


Publishers defend American Dirt as claims of cultural appropriation grow

Jeanine Cummins’s novel, acclaimed by Oprah Winfrey, Stephen King and others, also faces scathing criticism from Latinx writersJeanine Cummins’s British publisher, Headline, is standing shoulder to shoulder with the American press that published her divisive thriller, declaring that it is proud... Continue reading at The Guardian

[ The Guardian | 2020-01-24 14:53:36 UTC ]
More news stories like this | News stories tagged with: #british publisher #backlash continues #sparked debate #american dirt #seven-figure sum #flatiron books #don winslow #film deal #book club


Amanda Yates Garcia on Writing to Find Her True Self

Amanda Yates Garcia is the guest. Her new memoir, Initiated: Memoir of a Witch, is available from Grand Central Publishing. Garcia is a writer, artist, professional witch, and the Oracle of Los Angeles. Her work has been featured in The Millions, The Los Angeles Times, Time Out, LA Weekly, GOOP,... Continue reading at Literrary Hub

[ Literrary Hub | 2020-01-15 09:47:42 UTC ]
More news stories like this | News stories tagged with: #memoir


Concern for children's book market as The Book People fails to find buyer

Trade figures have said the failure of The Book People to find a buyer, leading to 155 redundancies, could have ramifications for the children's book market.  Continue reading at The Bookseller

[ The Bookseller | 2020-01-14 05:00:29 UTC ]
More news stories like this | News stories tagged with: #book market #trade figures #book people #children's book


HMH Exec Buys Venerable Bookstore

Hannah Harlow, executive director of marketing of general interest books at Houghton Mifflin Harcourt, has bought the Book Shop of Beverly Farms in Beverly, Mass., together with her brother. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-01-14 05:00:00 UTC ]
More news stories like this | News stories tagged with: #book shop


Pushkin Press sells North American rights to Penguin for How to be a Fascist

Pushkin Press has sold North American rights to Penguin Books US for How to be a Fascist by Italian author and politician Michela Murgia. Continue reading at The Bookseller

[ The Bookseller | 2020-01-14 03:52:42 UTC ]
More news stories like this | News stories tagged with: #penguin books


Review: 'Uncanny Valley' serves up a biting slice of start-up life

'Uncanny Valley' by Anna Wiener is a biting, funny memoir from inside San Francisco's start-up culture. Continue reading at Los Angeles Times

[ Los Angeles Times | 2020-01-10 20:16:25 UTC ]
More news stories like this | News stories tagged with: #uncanny valley #anna wiener #funny memoir #memoir


Four digital media thought leaders on what’s next for marketers in the new year

To keep pace with 2020, marketers will be forced to not only stay on top of ever-changing news, data and regulations, but will also need to invest in dynamic problem-solving methods. The post Four digital media thought leaders on what’s next for marketers in the new year appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2020-01-08 21:27:51 UTC ]
More news stories like this | News stories tagged with: #year appeared #digital media


Book Culture stores in life or death battle

The embattled independent bookstore Book Culture on Columbus Avenue has been closed, after being served with an eviction notice by its landlord. The move, which took place Tuesday morning, also... To view the full story, click the title link. Continue reading at Crains New York

[ Crains New York | 2020-01-08 19:57:16 UTC ]
More news stories like this | News stories tagged with: #independent bookstore


German book market posts small 2019 rise

Even though the holiday season was below par, Germany’s book market narrowly avoided another major disappointment and finished the year on a positive note. Overall sales were up in 2019 by 1.4% in value. In volume they followed a recent pattern and were down marginally, by 0.4%. Continue reading at The Bookseller

[ The Bookseller | 2020-01-08 18:34:07 UTC ]
More news stories like this | News stories tagged with: #holiday season #positive note #book market


Marketing Consultancy Ebiquity Buys Complementary Platform Digital Decisions

Marketing consultancy firm Ebiquity has purchased Digital Decisions in a bid to further its digital media monitoring capabilities as it aims to better help brands evaluate their online media spend. The deal between the Europe-based pair will begin with an initial consideration of 700,000 euros... Continue reading at AdWeek

[ AdWeek | 2020-01-08 09:05:25 UTC ]
More news stories like this | News stories tagged with: #digital media


Russia’s Clever Media Group Eyes Asian Markets in the New Year

With ongoing operations in Europe and North America, the Russian children's book publisher will focus in 2020 on Japan, China, and Vietnam. The post Russia’s Clever Media Group Eyes Asian Markets in the New Year appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-01-08 06:30:30 UTC ]
More news stories like this | News stories tagged with: #post russia #year appeared #russian children #book publisher #children's book


How MyLondon Built a Hyperlocal News Brand From the Ground Up

When news publisher Reach plc launched a new title in December 2018, it was in many ways starting from scratch. Continue reading at Editor & Publisher

[ Editor & Publisher | 2020-01-07 17:45:53 UTC ]
More news stories like this | News stories tagged with: #news publisher


The paltry price paid for Unruly rattles the consolidating ad tech market

The $19 million shelled out for the Unruly transaction represents a sharp haircut from the $90 million upfront cash price News Corp paid for the company a little over four years ago. The post The paltry price paid for Unruly rattles the consolidating ad tech market appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2020-01-07 05:00:57 UTC ]
More news stories like this | News stories tagged with: #news corp


Unruly eyes faster growth in tough video ad market after News Corp sale

News Corp, which will get small stake in Tremor, has also entered into three-year partnership for outstream video. Continue reading at Media Week

[ Media Week | 2020-01-06 09:49:13 UTC ]
More news stories like this | News stories tagged with: #three-year partnership #news corp


‘Uncanny Valley’ charts a tech pilgrim’s progress

In her extraordinary new book, “Uncanny Valley,” Anna Wiener recounts what made her, a 25-year-old woman with an “affectedly analog” life in New York City, abandon her job at a literary agency in 2013 to work for tech startups, and what eventually — five years later — made her leave the... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2020-01-03 21:41:30 UTC ]
More news stories like this | News stories tagged with: #uncanny valley #literary agency


'Cultural trailblazer' Alasdair Gray dies aged 85

Writer and artist Alasdair Gray has died aged 85 with the trade paying tribute to the "cultural trailblazer" and his "forward-looking vision". Continue reading at The Bookseller

[ The Bookseller | 2019-12-29 14:08:36 UTC ]
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The financial system is supposed to serve the economy — not harm it

Nicholas Shaxson argues that big banks are thriving at the expense of everyone else. Continue reading at The Washington Post

[ The Washington Post | 2019-12-27 13:00:00 UTC ]
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How Bonnier is Finding Success with Branded Content

Amid a declining demand for display advertising and a rise in the use of ad blockers, many publishers turned to Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-12-20 16:09:39 UTC ]
More news stories like this | News stories tagged with: #finding success #branded content #display advertising #ad blockers #bonnier


Harrogate's author exclusion clause branded 'predatory' by rivals

Theakston Old Peculier Crime Writing Festival has expanded its author exclusion clause, banning special guest authors from appearing at other crime festivals, according to crime fiction event CrimeFest. Continue reading at The Bookseller

[ The Bookseller | 2019-12-20 06:06:55 UTC ]
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A Memoir That Serves as a Playbook for Your 20s

Audacious Brit Dolly Alderton explores a raucous decade of living and loving in her debut, 'Everything I Know About Love.' Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-12-20 05:00:00 UTC ]
More news stories like this | News stories tagged with: #memoir