Marrying the craft of culture, marketing and technology serves as a true north for progress for brand execs attending Possible

The newly launched Possible conference held in Miami Beach this week focused on the importance of culture in the digital media and marketing ecosystem. Continue reading at 'Digiday'

[ Digiday | 2023-04-20 04:01:00 UTC ]
News tagged with: #marketing ecosystem #newly launched #miami beach #digital media

Other Publishing stories related to: 'Marrying the craft of culture, marketing and technology serves as a true north for progress for brand execs attending Possible'


Bookouture promotes Crow and hires in marketing and non-fiction

Bookouture has promoted Alex Crow, currently head of digital marketing, to the post of digital marketing director, with Crow also joining Bookouture’s leadership team. Rob Chilver is also joining Bookouture from Headline. Continue reading at The Bookseller

[ The Bookseller | 2020-06-24 13:05:34 UTC ]
More news stories like this | News stories tagged with: #digital marketing #leadership team


Throwing a Red Flag on Progressive Christianity

Alisa Childers says believers 'can’t change the core tenets of Christianity and still say we’re Christians.' Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-06-24 04:00:00 UTC ]
More news stories like this | News stories tagged with: #progressive christianity


Bonnier Books UK to launch Ollerton as fiction brand

Ex-special forces soldier turned TV star Matthew "Ollie" Ollerton is publishing a debut thriller with Bonnier Books UK. Continue reading at The Bookseller

[ The Bookseller | 2020-06-24 00:04:04 UTC ]
More news stories like this | News stories tagged with: #bonnier


Lockdown learning helps education market rise as study guides’ sales surge

Though Nielsen has been unable to provide volume sales throughout the lockdown, the presence of multiple study guides in the bestseller lists points to a relative purple patch for the education sector. Continue reading at The Bookseller

[ The Bookseller | 2020-06-19 11:00:02 UTC ]
More news stories like this | News stories tagged with: #study guides #sales surge #education sector #bestseller lists #nielsen


Lockdown learning helps education market rise as study guides’ sales surge

Though Nielsen has been unable to provide volume sales throughout the lockdown, the presence of multiple study guides in the bestseller lists points to a relative purple patch for the education sector. Continue reading at The Bookseller

[ The Bookseller | 2020-06-18 19:58:31 UTC ]
More news stories like this | News stories tagged with: #study guides #sales surge #education sector #bestseller lists #nielsen


Welbeck appoints Brown as VP of sales and marketing for US

Welbeck has appointed Kim Brown, formerly of Parragon Books, as vice president of sales and marketing for North America. Continue reading at The Bookseller

[ The Bookseller | 2020-06-18 18:08:56 UTC ]
More news stories like this | News stories tagged with: #parragon books #vice president


China Bestsellers April 2020: A Watchful Market, a Reawakening Chart

As extensive coronavirus testing continues, China's book market charts a restart in April, with 'Higashino Heat' for a favorite Japanese author. The post China Bestsellers April 2020: A Watchful Market, a Reawakening Chart appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-06-11 09:56:41 UTC ]
More news stories like this | News stories tagged with: #book market


Bookstat chart: Sorry I Missed You aims true for the top spot

Suzy Krause’s Sorry I Missed You (Lake Union) posted straight to the top of the Bookstat e-book chart for the week ending 6th June. Continue reading at The Bookseller

[ The Bookseller | 2020-06-10 20:33:24 UTC ]
More news stories like this | News stories tagged with: #bookstat chart #e-book


Publishers Evolve Marketing to Keep Subscribers Brought in During Pandemic

Digital and print media companies wondering how best to keep new subscribers who signed up during the pandemic will need to prove to readers that their publication is invaluable after the crisis. The Covid-19 pandemic has led to an uptick in subscribers at a variety of news organizations,... Continue reading at AdWeek

[ AdWeek | 2020-06-10 16:18:57 UTC ]
More news stories like this | News stories tagged with: #covid-19 pandemic #news organizations #print media


Hachette Children's hosts 'open days' for picture book creators in North and Scotland

Hachette Children’s Group will host two virtual open days to discover picture book writers and illustrators from the North of England and Scotland. Continue reading at The Bookseller

[ The Bookseller | 2020-06-10 07:22:21 UTC ]
More news stories like this | News stories tagged with: #hachette children #hachette #picture book


Refinery29 EIC Steps Down After Former Staffers Allege “Toxic” Culture

[caption id="attachment_103803" align="alignright" width="164"] Christene Barberich[/caption] Refinery29 co-founder Christene Barberich is stepping down from her role as global editor-in-chief of the 15 year-old women's lifestyle site to make way for a replacement, she revealed on Instagram... Continue reading at Folio Magazine

[ Folio Magazine | 2020-06-08 17:01:08 UTC ]
More news stories like this | News stories tagged with: #hey @refinery29 #$400 million #eventually return #eller apologized #sinha-roy accused #hollywood reporter #freelance journalist #hiring freeze #wide range #original mission #divergent points #immediately begin #transitionary period #barberich implied


Pandemic Progress Report

We checked in with a number of publishers and educational companies to see how their distance learning efforts are going, and what summer and a new school year might look like. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-06-05 04:00:00 UTC ]
More news stories like this | News stories tagged with: #educational companies #school year


HMP Global’s CEO on Serving Healthcare Professionals in a Pandemic

Largely as a matter of necessity, publishers and events organizers have aggressively increased their output of webinars and other forms of virtual events since March to keep constituents engaged and make up for lost revenue amid an ongoing inability to hold in-person gatherings. For HMP Global,... Continue reading at Folio Magazine

[ Folio Magazine | 2020-06-04 18:25:16 UTC ]
More news stories like this | News stories tagged with: #identify opportunities #high standards #events business #live events #challenging time #front lines


Lockdown diaries: the book marketer

If you’d asked me how I was coping a month ago, the truth would have been not so well actually. I let the anxiety that so many of us have been feeling overwhelm me, and I was tired of all the Zoom. SO TIRED. Continue reading at The Bookseller

[ The Bookseller | 2020-06-03 17:53:34 UTC ]
More news stories like this | News stories tagged with: #lockdown diaries #book marketer #month ago


As Audiobook Market Grows, Narrators of Color Find Their Voice

Publishers are increasingly seeking out audio talent that reflects the race and experience of the books’ authors and characters. But what constitutes a black, Latino or Asian voice? Continue reading at The New York Times

[ The New York Times | 2020-06-03 12:00:12 UTC ]
More news stories like this | News stories tagged with: #audiobook


Langlee leaves Kate Nash to join North Literary Agency

Lina Langlee has left the Kate Nash Literary Agency to join the North Literary Agency. Continue reading at The Bookseller

[ The Bookseller | 2020-06-02 09:53:50 UTC ]
More news stories like this | News stories tagged with: #lina langlee #literary agency


Norway’s Beat Technology Signs a Denmark Trio for an Audiobook Platform

Today's news marks the next step in Beat Technologies' drive to create bespoke D2C audiobook and ebook platforms for marquee-level publishers. The post Norway’s Beat Technology Signs a Denmark Trio for an Audiobook Platform appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-05-29 13:48:10 UTC ]
More news stories like this | News stories tagged with: #post norway #audiobook platform #ebook platforms #audiobook


HarperCollins and Pan Mac won't attend Frankfurt's physical book fair

HarperCollins and Pan Macmillan have said they won't attend Frankfurt Book Fair's physical event, scheduled to take place in October, while other UK publishers and agents say they are uncertain about whether to go.  Continue reading at The Bookseller

[ The Bookseller | 2020-05-28 12:40:55 UTC ]
More news stories like this | News stories tagged with: #physical event #uk publishers #macmillan #harpercollins #physical book