Marrying Companies and Content

On Thursday, Contently, a hot little company, held a buzzy conference at the Bowery Hotel on a very of-the-moment topic. The conference, the Brand Publishing Summit, included clients, agencies and publishers, with a lot of chatter about brands goi ... Continue reading at 'Editor & Publisher'

[ Editor & Publisher | 2013-11-14 00:00:00 UTC ]

Other Publishing stories related to: 'Marrying Companies and Content'


Chandler ed-tech company moves into larger office, expands by 60 percent, and continues hiring

Chandler education technology company StrongMind has moved into a larger, custom office, expanded by 60 percent over the last year, and plans to continue hiring this year. StrongMind develops technology and content curriculum for 6th to 12th graders that online schools and blended-learning... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2017-04-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #12th graders


‘I really wanted to do things differently’ Bobbi Brown talks leaving namesake company and staying true to her passion

Renowned makeup artist & best-selling author Bobbi Brown talks finding her passion, leaving her namesake company, and her newest book on "No Limits with Rebecca Jarvis. Continue reading at ABC News

[ ABC News | 2017-04-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #things differently #staying true #newest book


Reuters Reaffirms Its Commitment to Company’s ‘Trust Principles’

There are five of them in all, starting with the premise 'That Thomson Reuters shall at no time pass into the hands of any one interest, group or faction.' The edicts were created in 1941 in partnership with shareholders and the Newspaper Publishers Association. This week, Reuters announced that... Continue reading at AdWeek

[ AdWeek | 2017-04-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #thomson reuters


Bertelsmann acquires stake in Indian ed-tech company Eruditus

Bertelsmann has acquired a stake in Indian ed-tech company Eruditus Executive Education. Continue reading at The Bookseller

[ The Bookseller | 2017-04-04 00:00:00 UTC ]
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Technology company? Publisher? The lines can no longer be blurred | Emily Bell

Google, Facebook, et al are in reality media companies and must accept the responsibilities that go with it Attention, like snow, comes in two varieties; the fun, beautiful kind, and the “wrong” kind, the kind that stops trains and freezes democracy. Recently the seemingly unstoppable digital... Continue reading at The Guardian

[ The Guardian | 2017-04-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #largest repository #fake news #british government


Facebook Added ‘Paid’ to Branded Content, and More Pages Can Now Start Publishing It

Facebook Thursday announced several updates related to branded content: enabling more pages to share it; updating its branded content tag to include the word "paid"; and cleaning up its policy and enforcement guidelines. The social network began allowing verified pages to publish branded content... Continue reading at AdWeek

[ AdWeek | 2017-03-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #branded content #start publishing


How Asana Built The Best Company Culture In Tech

Tech culture has the reputation for long hours, intense competition, and little time for reflection. But Asana, a workplace-productivity management company founded by former Facebookers and Googlers, couldn’t be further from this stereotype. The company is built on the idea that mindfulness,... Continue reading at Fast Company

[ Fast Company | 2017-03-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #life coach #taylor lorenz


Machine Learning Will Give Publishing Visual, Interactive Content on a Big Scale

Every day, digital publishers are challenged by the fragmentation of media. Third-party and social platforms appropriating content, mobile "snacking," low-quality "clickbait" competition and content recommendation services that drive visitors off-site are just some of the factors depressing... Continue reading at Advertising Age

[ Advertising Age | 2017-03-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing industry #jeff bezos


Children's Books in China 2017: Children’s Fun Publishing Company

Children’s Fun Publishing is a joint venture between Egmont Group and Posts & Telecommunications Press, so the wealth of foreign works in its 6,000-title catalogue is not surprising. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-03-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #fun publishing #joint venture #egmont group #000-title catalogue


Amy Krouse Rosenthal, children's author who wrote 'You May Want to Marry My Husband' essay, dies at 51

Amy Krouse Rosenthal, a popular author, filmmaker and speaker who brightened lives with her wide-eyed and generous spirit — and broke hearts when she wrote of being terminally ill and leaving behind her husband Jason — died Monday at age 51. Rosenthal had been diagnosed in 2015 with ovarian... Continue reading at Los Angeles Times

[ Los Angeles Times | 2017-03-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #popular author #ovarian cancer


The 10 Most Innovative Companies In Education 2017

This year's education innovators are transforming how—and what—we learn. This year's education innovators are transforming how—and what—we learn.Online learning used to involve little more than clunky ebook versions of standard textbooks. No longer. Today the most... Continue reading at Fast Company

[ Fast Company | 2017-03-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #innovative companies #online learning #fundamental shift


How Swiss news publisher Le Temps is resurfacing evergreen content

Swiss news publisher Le Temps is creating a database of old articles and assigning them relevancy scores to surface evergreen pieces that are most likely to fly. The post How Swiss news publisher Le Temps is resurfacing evergreen content appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-02-21 00:00:00 UTC ]
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Fairfax chief appoints 10 men and just one woman to steer company into the future

Greg Hywood, himself a male champion of change, dismays staff by bringing in new management team that sidelines womenFairfax Media’s chief executive, Greg Hywood, has come under fire for appointing 10 men and just one woman to lead his “next generation publishing model”, part of the company’s... Continue reading at The Guardian

[ The Guardian | 2017-02-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital future #management team


PRH Employees Unite for Company Week

In what may have been the industry's biggest-ever team-building program, more than 1,400 Penguin Random House employees took part in PRH’s first Company Week. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-02-10 00:00:00 UTC ]
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Time Inc. Acquires Ad-Tech Company Adelphic to Beef Up Programmatic Advertising

As Time Inc. continues to pivot from being seen as a print magazine publisher to a digital media player, the company has acquired programmatic ad-tech company Adelphic. Adelphic will join Viant, a marketing company that Time Inc. acquired a year ago that uses first-party data and programmatic... Continue reading at AdWeek

[ AdWeek | 2017-01-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #selling point #premium content #past couple


Content mills test whether false domains boost Facebook traffic

When posting on Facebook, several content mills use multiple domains for the same article. The websites who use this tactic claim they are A/B testing URL names. But most sources suggested that URL names have no effect on user engagement and that using multiple domains can come off like an... Continue reading at Digiday

[ Digiday | 2017-01-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sources suggested #user engagement


Snapchat Is Trying to Get Publishers to Cut Back on Racy and Misleading Content

Snapchat Discover is one of today's hottest sources of news, but it's possibly ... too hot? With an expected IPO just months away, Snapchat wants to start cleaning up Discover's often racy content—created by a select group of publishers including Daily Mail, Cosmopolitan and MTV—by moving away... Continue reading at AdWeek

[ AdWeek | 2017-01-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #raise funds #total number #media companies


Publishers made only 14 percent of revenue from distributed content

Publishers are only making 14 percent of their revenue from distributing their content on third party platforms, according to a new report from Digital Content Next, the premium publishers’ trade group. The majority of publishers’ distributed revenue came from YouTube, as newer platforms and... Continue reading at Digiday

[ Digiday | 2017-01-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers made #premium publishers #distributed content #digital content #trade group #monetization opportunities


Leaked Windows 10 build shows Microsoft filling a major content hole: Ebooks

For years, Microsoft has sold movies, TV shows, and music, in addition to apps—but not ebooks. A leaked Windows 10 build, however, shows Microsoft plans to shore up that gap in an upcoming release. The leaked build obtained by MSPowerUser reveals a dedicated section of the Windows Store where... Continue reading at PC World

[ PC World | 2017-01-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tv shows #upcoming release #dedicated section #edge browser #books section #stay tuned


How a Female-Focused Branded Content Studio Connects With Its Audience

Specs Who Co-founder, CEO Joe Speiser and president, COO Gretchen Tibbits What Branded content studio Where New York From tasty bacon hacks to soldiers' homecomings from overseas, publisher LittleThings has become a hub for useful and meaningful videos since 2014. After starting out as an... Continue reading at AdWeek

[ AdWeek | 2017-01-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #recently sponsored #grown rapidly #ve carved #adweek magazine