Marketing Changes at Lululemon as CEO Exits

On the same day that Lululemon Athletica announced the sudden exit of CEO Laurent Potdevin over a failure to meet company standards, it appointed a new leader for its marketing.The Vancouver-based company on Monday named Celeste Burgoyne, executive VP for the Americas, to handle brand marketing. She assumes duties that had been handled by Duke Stump, a three-year veteran responsible for campaigns such as "This Is Yoga" who left in September.On the marketing team, Burgoyne joins Brand Creative Director Remi Paringaux, a former print magazine art director, and Senior VP of Brand Fred Uribe. Both joined last year. Burgoyne has been with Lululemon since 2006. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2018-02-07 00:00:00 UTC ]
News tagged with: #marketing team #vancouver-based company #executive vp #senior vp

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ALA Working Group Calls for Change in the Library E-book Market

In a paper released this week, the American Library Association’s Joint Digital Content Working Group offered a frank assessment of the state of the library e-book market and the impact of the Covid-19 pandemic. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-06-03 04:00:00 UTC ]
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HCCP New Imprint Dives Deep into Bible Study Market

HarperCollins Christian Publishing, already the nation’s largest religion publisher, has moved to broaden its stake in the church curriculum and Bible study market with a new imprint, HarperChristian Resources. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-04-28 04:00:00 UTC ]
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World Book Day: A Rights Roundup From Five Markets

Today's Rights Roundup, coinciding with World Book Day, includes titles from Germany, Finland, Canada, Sweden and the United Kingdom. The post World Book Day: A Rights Roundup From Five Markets appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-04-23 17:25:41 UTC ]
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Hamnet heads back to top spot as print market jumps by a third

Maggie O'Farrell's Hamnet (Tinder Press) has bounced back into the UK Official Top 50 number one spot, the week bookshops reopened across England following the third national lockdown. Continue reading at The Bookseller

[ The Bookseller | 2021-04-19 18:26:28 UTC ]
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PRH US realigns international sales and marketing teams

Penguin Random House US has restructured its international sales team with a string of promotions and two departures.  Continue reading at The Bookseller

[ The Bookseller | 2021-04-17 08:55:38 UTC ]
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Report: Russian Book Market Down 20 Percent in 2020

Publishers in Russia talk of little hope of a turnaround in 2021, describing a book market that was sliding before the pandemic. The post Report: Russian Book Market Down 20 Percent in 2020 appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-04-13 16:54:20 UTC ]
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B&N CEO Says Things Are 'Much Better Now'

Addressing the IBPA 's annual conference, Barnes & Noble CEO James Daunt said the company was acting on several promises, including making individual stores more autonomous, improving e-commerce, and diversifying management, all of which make it a viable competitor to Amazon. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-04-09 04:00:00 UTC ]
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For the Sackler family, a dynasty built on medicine, marketing and pain

Patrick Radden Keefe aims to hold the family accountable for its role in the opioid crisis. Continue reading at The Washington Post

[ The Washington Post | 2021-04-08 14:00:00 UTC ]
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Bryerman Named PW CEO

Cevin Bryerman has been promoted to CEO of PWxyz, parent company of 'PW,' and remains publisher of the magazine. Carl Pritzkat has been named chief operating officer, while Jim Milliot, Diane Roback, and Jonny Segura have been promoted to senior v-p. Joe Murray and Ryk Hsieh have both been... Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-04-08 04:00:00 UTC ]
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Arnaud Nourry Departs as CEO of Hachette Livre

While Nourry's concern was known about the future integrity of Hachette Livre amid potential acquisition, his departure is an abrupt one. The post Arnaud Nourry Departs as CEO of Hachette Livre appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-03-29 19:58:15 UTC ]
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The Sentinel stands guard in top spot as market jumps 8%

Lee and Andrew Child's The Sentinel (Corgi) has claimed the UK Official Top 50 number one spot in its first week on sale, selling 19,996 copies, as sales figures return to the Nielsen BookScan charts. Continue reading at The Bookseller

[ The Bookseller | 2021-03-23 15:29:43 UTC ]
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Sponsored Content: how on-demand printing can help publishers break into new markets

Across the publishing industry, there has been a growing shift towards a strategy of on-demand, and the disruptive events of 2020 and Covid-19 have only accelerated these changes. Continue reading at The Bookseller

[ The Bookseller | 2021-03-14 04:55:45 UTC ]
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‘We don’t have visibility’: Google’s ad targeting limits expose publishers with reliance on open programmatic market and first-party data weakness

Most digital publishers connect to Google’s ad tech in some way, but those reliant on open programmatic ad exchanges, and without robust first-party data solutions, could be hurt by Google's data decisions. The post ‘We don’t have visibility’: Google’s ad targeting limits expose publishers with... Continue reading at Digiday

[ Digiday | 2021-03-08 05:01:00 UTC ]
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Russian Market Looks to Children’s Books for 2021 Growth

Some children's book publishers in Russia forecast growth in 2021, but another publisher cautions that 'oversupply' and 'low-quality books' are problematic. The post Russian Market Looks to Children’s Books for 2021 Growth appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-03-04 17:10:20 UTC ]
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Scott Mathews Named Tyndale House Ministries CEO

The Ministries is the umbrella organization for Tyndale House Publishers and the Tyndale House Foundation, which supports Christian charities. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-03-01 05:00:00 UTC ]
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International markets showed mixed response to pandemic in 2020

While the pandemic sent shockwaves across the world’s publishing industry in 2020, some international markets reported strong performances with the US posting record-breaking sales while Australia also saw a major boost. Continue reading at The Bookseller

[ The Bookseller | 2021-02-25 01:03:16 UTC ]
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Sourcebooks Forms E-Commerce and Online Marketing Department

The expanded department’s objective, Sourcebooks said, is to drive online sales for all of the publisher’s retail partners. The unit will be overseen by Mike Zuccato. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-02-23 05:00:00 UTC ]
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Future to introduce CEO bonus scheme despite shareholder revolt

Almost 40% of investors in UK’s biggest magazine publisher fail to approve controversial planFuture, the UK’s biggest magazine publisher, home to titles from Country Life and Total Guitar, is to introduce a controversial bonus scheme that could award its chief executive £40m, after a bruising... Continue reading at The Guardian

[ The Guardian | 2021-02-10 17:29:01 UTC ]
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Jeff Bezos to Step Down as Amazon CEO in Q3

After 27 years, Jeff Bezos, the entrepreneur who turned an online bookstore into one of the most powerful companies in the world, announced his plans to step down as Amazon CEO. In an email to employees on Tuesday, Bezos said the transition will come in Q3, at which point he will become... Continue reading at AdWeek

[ AdWeek | 2021-02-02 21:43:59 UTC ]
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As Revenue Tops $380 Billion, Bezos to Step Down as Amazon CEO

Jeff Bezos, founder and CEO of Amazon, will hand over the CEO duties to Andy Jassy, head of Amazon Web Services, this summer. The company reported that sales in the year jumped 38% over 2019, to $386.1 million, and earnings skyrocketed 84%. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-02-02 05:00:00 UTC ]
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