Marketers are still into Facebook Live

Publishers may have been left questioning the viability of Facebook Live in recent months, but it’s a completely different story on the marketing side of the spectrum. The post Marketers are still into Facebook Live appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2017-03-01 00:00:00 UTC ]
News tagged with: #post marketers #facebook live #recent months #marketing side

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Piki Films options The Imaginary Lives of James Poneke

Taika Waititi’s production company Piki Films has optioned New Zealand writer Tina Makereti’s novel The Imaginary Lives of James Poneke (Lightning Books, 2019) for adaptation as a feature film.  Continue reading at The Bookseller

[ The Bookseller | 2020-06-28 17:50:39 UTC ]
More news stories like this | News stories tagged with: #feature film


One more week to book for Bookseller Marketing & Publicity Conference

Just one week remains until the Bookseller Marketing & Publicity Conference 2020, themed How We Work Now and tackling the challenges presented by our post-Covid world. Continue reading at The Bookseller

[ The Bookseller | 2020-06-26 00:05:47 UTC ]
More news stories like this | News stories tagged with: #challenges presented #post-covid world #bookseller


Vice Media Urges Marketers to Reassess ‘Antiquated’ Blocklists  

In the wake of nationwide protests against police brutality and racial injustice, marketers and agencies that work with Vice Media have added terms like "Black Lives Matter," "protest," "Minneapolis" and even "Black people" to blocklists. As a result, the publisher's news coverage related to... Continue reading at AdWeek

[ AdWeek | 2020-06-24 17:00:52 UTC ]
More news stories like this | News stories tagged with: #police brutality #racial injustice #vice media #black people


Bookouture promotes Crow and hires in marketing and non-fiction

Bookouture has promoted Alex Crow, currently head of digital marketing, to the post of digital marketing director, with Crow also joining Bookouture’s leadership team. Rob Chilver is also joining Bookouture from Headline. Continue reading at The Bookseller

[ The Bookseller | 2020-06-24 13:05:34 UTC ]
More news stories like this | News stories tagged with: #digital marketing #leadership team


Is the Facebook Ad Boycott an Opportunity for Publishers?

In less than one week, a campaign by a coalition of civil rights groups aimed at encouraging businesses to pause advertising on Facebook's platforms has already achieved some tangible results. Last Thursday, the digital ad agency 360i, a Dentsu Group subsidiary whose clients include Burberry,... Continue reading at Folio Magazine

[ Folio Magazine | 2020-06-23 18:20:35 UTC ]
More news stories like this | News stories tagged with: #marketing spend #vox media #ad dollars #public interest #entire industry #digital content #hearst #digital media


Hulu, Condé Nast, Roku and YouTube Execs on Being Flexible With Marketers During Pandemic

As the delayed 2020 Digital Content NewFronts finally arrive today in their new virtual format, Adweek assembled its annual NewFronts roundtable to discuss this wild year. Several industry execs weighed in on many of the marketplace's biggest issues going into NewFronts, including Jim Keller, vp... Continue reading at AdWeek

[ AdWeek | 2020-06-22 12:41:43 UTC ]
More news stories like this | News stories tagged with: #biggest issues #digital content


How to watch the full John Bolton interview on ABC News live without cable

John Bolton, who has faced criticism over his new book ‘The Room Where It Happened,’ will appear in his first interview on ABC. Here’s how to stream the full interview live. If President Trump thought his weekend couldn’t get any worse after last night’s lackluster rally in Tulsa, he should... Continue reading at Fast Company

[ Fast Company | 2020-06-21 13:04:25 UTC ]
More news stories like this | News stories tagged with: #john bolton #faced criticism #recently wrote


Lockdown learning helps education market rise as study guides’ sales surge

Though Nielsen has been unable to provide volume sales throughout the lockdown, the presence of multiple study guides in the bestseller lists points to a relative purple patch for the education sector. Continue reading at The Bookseller

[ The Bookseller | 2020-06-19 11:00:02 UTC ]
More news stories like this | News stories tagged with: #study guides #sales surge #education sector #bestseller lists #nielsen


Lively memoir ‘The Watergate Girl’ tells a prosecutor’s story

Jill Wine-Banks tells of her role as a young lawyer working with Archibald Cox during the trials of those involved in the Watergate cover-up. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2020-06-18 21:48:36 UTC ]
More news stories like this | News stories tagged with: #lively memoir #watergate girl #archibald cox #watergate cover- #memoir


Lively memoir ‘The Watergate Girl’ tells a prosecutor’s story

Jill Wine-Banks tells of her role as a young lawyer working with Archibald Cox during the trials of those involved in the Watergate cover-up. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2020-06-18 21:48:36 UTC ]
More news stories like this | News stories tagged with: #lively memoir #watergate girl #archibald cox #watergate cover- #memoir


Lively memoir ‘The Watergate Girl’ tells a prosecutor’s story

Jill Wine-Banks tells of her role as a young lawyer working with Archibald Cox during the trials of those involved in the Watergate cover-up. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2020-06-18 21:48:36 UTC ]
More news stories like this | News stories tagged with: #memoir


Lockdown learning helps education market rise as study guides’ sales surge

Though Nielsen has been unable to provide volume sales throughout the lockdown, the presence of multiple study guides in the bestseller lists points to a relative purple patch for the education sector. Continue reading at The Bookseller

[ The Bookseller | 2020-06-18 19:58:31 UTC ]
More news stories like this | News stories tagged with: #study guides #sales surge #education sector #bestseller lists #nielsen


Welbeck appoints Brown as VP of sales and marketing for US

Welbeck has appointed Kim Brown, formerly of Parragon Books, as vice president of sales and marketing for North America. Continue reading at The Bookseller

[ The Bookseller | 2020-06-18 18:08:56 UTC ]
More news stories like this | News stories tagged with: #parragon books #vice president


China Bestsellers April 2020: A Watchful Market, a Reawakening Chart

As extensive coronavirus testing continues, China's book market charts a restart in April, with 'Higashino Heat' for a favorite Japanese author. The post China Bestsellers April 2020: A Watchful Market, a Reawakening Chart appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-06-11 09:56:41 UTC ]
More news stories like this | News stories tagged with: #book market


Libraries Strive to Stay ‘Community Living Rooms’ as They Reopen

Safely lending books is just the beginning. Libraries are figuring out everything from how to remain welcoming spaces to how to respond to changing reader behavior. Continue reading at The New York Times

[ The New York Times | 2020-06-11 09:00:22 UTC ]
More news stories like this | News stories tagged with: #libraries


Publishers Evolve Marketing to Keep Subscribers Brought in During Pandemic

Digital and print media companies wondering how best to keep new subscribers who signed up during the pandemic will need to prove to readers that their publication is invaluable after the crisis. The Covid-19 pandemic has led to an uptick in subscribers at a variety of news organizations,... Continue reading at AdWeek

[ AdWeek | 2020-06-10 16:18:57 UTC ]
More news stories like this | News stories tagged with: #covid-19 pandemic #news organizations #print media


WATCH: Jericho Brown and Nikky Finney on Black Lives Matter and Bearing Witness

Renowned poets Jericho Brown (2020 Pulitzer Prize winner) and Nikky Finney (2011 National Book Award winner), formerly student and teacher, reunite to address the current moment of uprising and solidarity in the face of anti-Black violence, in a visceral conversation about art, identity, and... Continue reading at Literrary Hub

[ Literrary Hub | 2020-06-09 17:00:01 UTC ]
More news stories like this | News stories tagged with: #jericho brown #current moment #national book award #pulitzer prize


PRH Audio to release audiobook anthology for mindful living in lockdown

Penguin Random House Audio is bringing together wellbeing experts, including fitness author Chloe Madeley and performance coach Sara Milne Rowe, in a new audio anthology, The Here and Now. Continue reading at The Bookseller

[ The Bookseller | 2020-06-09 10:56:54 UTC ]
More news stories like this | News stories tagged with: #prh audio #penguin random house #audiobook


Waterstones responds to staffers' call to support Black Lives Matter

Waterstones has said Covid-19 closures means a charitable donation to Black Lives Matter is not currently possible despite a petition set up by booksellers calling for the chain to financially support the cause. Continue reading at The Bookseller

[ The Bookseller | 2020-06-08 15:36:16 UTC ]
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Puffin title to celebrate animals living in the cities

Puffin will publish Wild Cities, a non-fiction title by Ben Lerwill, illustrated by Harriet Hobday.  Continue reading at The Bookseller

[ The Bookseller | 2020-06-07 21:00:45 UTC ]
More news stories like this | News stories tagged with: #non-fiction title #puffin