Publishers may have been left questioning the viability of Facebook Live in recent months, but it’s a completely different story on the marketing side of the spectrum. The post Marketers are still into Facebook Live appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2017-03-01 00:00:00 UTC ]
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Taika Waititi’s production company Piki Films has optioned New Zealand writer Tina Makereti’s novel The Imaginary Lives of James Poneke (Lightning Books, 2019) for adaptation as a feature film. Continue reading at The Bookseller
[ The Bookseller | 2020-06-28 17:50:39 UTC ]
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Just one week remains until the Bookseller Marketing & Publicity Conference 2020, themed How We Work Now and tackling the challenges presented by our post-Covid world. Continue reading at The Bookseller
[ The Bookseller | 2020-06-26 00:05:47 UTC ]
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In the wake of nationwide protests against police brutality and racial injustice, marketers and agencies that work with Vice Media have added terms like "Black Lives Matter," "protest," "Minneapolis" and even "Black people" to blocklists. As a result, the publisher's news coverage related to... Continue reading at AdWeek
[ AdWeek | 2020-06-24 17:00:52 UTC ]
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Bookouture has promoted Alex Crow, currently head of digital marketing, to the post of digital marketing director, with Crow also joining Bookouture’s leadership team. Rob Chilver is also joining Bookouture from Headline. Continue reading at The Bookseller
[ The Bookseller | 2020-06-24 13:05:34 UTC ]
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In less than one week, a campaign by a coalition of civil rights groups aimed at encouraging businesses to pause advertising on Facebook's platforms has already achieved some tangible results. Last Thursday, the digital ad agency 360i, a Dentsu Group subsidiary whose clients include Burberry,... Continue reading at Folio Magazine
[ Folio Magazine | 2020-06-23 18:20:35 UTC ]
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#marketing spend
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#ad dollars
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As the delayed 2020 Digital Content NewFronts finally arrive today in their new virtual format, Adweek assembled its annual NewFronts roundtable to discuss this wild year. Several industry execs weighed in on many of the marketplace's biggest issues going into NewFronts, including Jim Keller, vp... Continue reading at AdWeek
[ AdWeek | 2020-06-22 12:41:43 UTC ]
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John Bolton, who has faced criticism over his new book ‘The Room Where It Happened,’ will appear in his first interview on ABC. Here’s how to stream the full interview live. If President Trump thought his weekend couldn’t get any worse after last night’s lackluster rally in Tulsa, he should... Continue reading at Fast Company
[ Fast Company | 2020-06-21 13:04:25 UTC ]
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Though Nielsen has been unable to provide volume sales throughout the lockdown, the presence of multiple study guides in the bestseller lists points to a relative purple patch for the education sector. Continue reading at The Bookseller
[ The Bookseller | 2020-06-19 11:00:02 UTC ]
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Jill Wine-Banks tells of her role as a young lawyer working with Archibald Cox during the trials of those involved in the Watergate cover-up. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2020-06-18 21:48:36 UTC ]
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Jill Wine-Banks tells of her role as a young lawyer working with Archibald Cox during the trials of those involved in the Watergate cover-up. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2020-06-18 21:48:36 UTC ]
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Jill Wine-Banks tells of her role as a young lawyer working with Archibald Cox during the trials of those involved in the Watergate cover-up. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2020-06-18 21:48:36 UTC ]
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#memoir
Though Nielsen has been unable to provide volume sales throughout the lockdown, the presence of multiple study guides in the bestseller lists points to a relative purple patch for the education sector. Continue reading at The Bookseller
[ The Bookseller | 2020-06-18 19:58:31 UTC ]
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#education sector
#bestseller lists
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Welbeck has appointed Kim Brown, formerly of Parragon Books, as vice president of sales and marketing for North America. Continue reading at The Bookseller
[ The Bookseller | 2020-06-18 18:08:56 UTC ]
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As extensive coronavirus testing continues, China's book market charts a restart in April, with 'Higashino Heat' for a favorite Japanese author. The post China Bestsellers April 2020: A Watchful Market, a Reawakening Chart appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-06-11 09:56:41 UTC ]
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#book market
Safely lending books is just the beginning. Libraries are figuring out everything from how to remain welcoming spaces to how to respond to changing reader behavior. Continue reading at The New York Times
[ The New York Times | 2020-06-11 09:00:22 UTC ]
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#libraries
Digital and print media companies wondering how best to keep new subscribers who signed up during the pandemic will need to prove to readers that their publication is invaluable after the crisis. The Covid-19 pandemic has led to an uptick in subscribers at a variety of news organizations,... Continue reading at AdWeek
[ AdWeek | 2020-06-10 16:18:57 UTC ]
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Renowned poets Jericho Brown (2020 Pulitzer Prize winner) and Nikky Finney (2011 National Book Award winner), formerly student and teacher, reunite to address the current moment of uprising and solidarity in the face of anti-Black violence, in a visceral conversation about art, identity, and... Continue reading at Literrary Hub
[ Literrary Hub | 2020-06-09 17:00:01 UTC ]
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Penguin Random House Audio is bringing together wellbeing experts, including fitness author Chloe Madeley and performance coach Sara Milne Rowe, in a new audio anthology, The Here and Now. Continue reading at The Bookseller
[ The Bookseller | 2020-06-09 10:56:54 UTC ]
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Waterstones has said Covid-19 closures means a charitable donation to Black Lives Matter is not currently possible despite a petition set up by booksellers calling for the chain to financially support the cause. Continue reading at The Bookseller
[ The Bookseller | 2020-06-08 15:36:16 UTC ]
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Puffin will publish Wild Cities, a non-fiction title by Ben Lerwill, illustrated by Harriet Hobday. Continue reading at The Bookseller
[ The Bookseller | 2020-06-07 21:00:45 UTC ]
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