Marie Claire's denim-themed August issue is arriving at subscribers' homes with an extra cover they "unzip" to open by pulling on a perforated strip.Guess logos wallpaper the inside of the magazine's zipped-down cover, which cost the brand something in the mid six figures, said Nancy Berger Cardone, VP, publisher and chief revenue officer of Marie Claire, which is published by Hearst."We wanted something interactive off the cover that would create a new experience for our audience but also play into the denim theme," Ms. Cardone said. "Creating the reveal of the cover through the denim zipper seemed perfect." Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2014-07-21 00:00:00 UTC ]
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Non-human cover stars are two-a-penny in the publishing industry. Just check out Miley with Bubba Sue on the new issue of Paper magazine. But, as many celebrities past and present show, you have to pick your companion with care…In the competitive world of magazine covers, you’re nobody unless... Continue reading at The Guardian
[ The Guardian | 2015-06-09 00:00:00 UTC ]
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Egmont has announced the first six titles in its new classics range, including Just So Stories and Alice in Wonderland. The series, which is replacing the ‘heritage’ series, will launch in August with The Wind in the Willows by Kenneth Graham, Just So Stories by Rudyard Kipling, Peter Pan by J... Continue reading at The Bookseller
[ The Bookseller | 2015-06-06 00:00:00 UTC ]
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A new edition of Jilly Cooper's sexy novel, Riders, has moved a hand, previously on the bum, to a higher position — eliciting surprisingly strong reactions. The post Wandering Hand on Bum Book Cover Causes Controversy appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-06-05 00:00:00 UTC ]
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Booksellers have expressed mixed views over the new cover look for Jilly Cooper’s Riders (Corgi), which Transworld has reissued to celebrate the book’s 30th birthday. Like the previous cover, the new one shows a woman from the waist down wearing a pair of white jodhpurs. The cover still... Continue reading at The Bookseller
[ The Bookseller | 2015-06-05 00:00:00 UTC ]
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Small but ‘unsexy’ adjustment to the jacket art for a new edition of horsey bonkbuster has provoked a startlingly big fussThere is a scandal going on in the world of books this week. And it’s not Philip Larkin’s distaste for literary parties, nor the depressing research showing that books about... Continue reading at The Guardian
[ The Guardian | 2015-06-03 00:00:00 UTC ]
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Don’t tell anyone,” confides bestselling author Brad Meltzer about today’s panel “Inside the Mystery Writer’s Studio,” in which he is participating with fellow superstars James Patterson and Nelson DeMille. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-05-31 00:00:00 UTC ]
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Little, Brown, Mitchell Beazley and Saltyard Books were winners at this year’s Fortnum & Mason Food & Drink Awards. Continue reading at The Bookseller
[ The Bookseller | 2015-05-30 00:00:00 UTC ]
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Anthony Horowitz’s forthcoming James Bond novel will be called Trigger Mortis (Orion), and the book will see the return of iconic Bond Girl Pussy Galore. Plot details for the book have also been revealed today (28th May), on what would have been James Bond creator Ian Fleming’s 107th... Continue reading at The Bookseller
[ The Bookseller | 2015-05-28 00:00:00 UTC ]
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NEW PROVIDENCE, NJ - The Independent Press newspaper, a local news staple since the 1960s, will publish its last weekly hard copy edition on May 27, according to multiple TAPinto.net sources. Paul Provost, vice president of loca ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-05-20 00:00:00 UTC ]
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Selected out of over 100 print magazines and 270 covers. The post The New Yorker’s “Broken Arch” is ASME’s Cover of the Year appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2015-05-14 00:00:00 UTC ]
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Books published by Templar, Bloomsbury Children’s, Andersen Press and Flying Eye Books are the winners of the 2015 English 4-11 Picture Book Awards, organised by the English Association. Continue reading at The Bookseller
[ The Bookseller | 2015-05-14 00:00:00 UTC ]
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The European Commission is today (6th May) set to reveal plans for the “digital single market”, to remove barriers to online services across Europe. The plans would mean that customers across the European Union could all access the same digital services and products, including ebooks and... Continue reading at The Bookseller
[ The Bookseller | 2015-05-07 00:00:00 UTC ]
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The Media Rating Council has issued interim guidance on what it takes for ads on mobile devices to be considered "viewable" and introduced a new category of mobile ad between "viewable" and "not."Advertisers and web publishers use viewability standards to determine whether ads that were served... Continue reading at Advertising Age
[ Advertising Age | 2015-05-05 00:00:00 UTC ]
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The practice still courts controversy, but only about 13 percent of magazines tracked ran cover ads in the last 12 months. The post Cover Ads: Buzzy, But Not Common appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2015-04-30 00:00:00 UTC ]
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Jeff Kinney's 10th Wimpy Kid novel will be called Old School, and will be published simultaneously around the world. Diary of a Wimpy Kid: Old School, will be published on 3rd November in the UK, US, Canada and Australia, as well as foreign-language markets such as Germany, Japan, Turkey and... Continue reading at The Bookseller
[ The Bookseller | 2015-04-28 00:00:00 UTC ]
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Waterstones' director of buying Kate Skipper will take maternity leave at the end of the month. In her absence, Melissa Cox, head of range and children's, will assume responsibility for the new titles and publisher liaison teams, while Caroline McNulty, category manager for related products,... Continue reading at The Bookseller
[ The Bookseller | 2015-04-22 00:00:00 UTC ]
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Japanese writer Haruki Murakami makes the shortlist for 2015's Independent Foreign Fiction Prize, alongside newly-translated authors from Equatorial Guinea and Colombia. Continue reading at BBC News
[ BBC News | 2015-04-09 00:00:00 UTC ]
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The cover for Harper Lee’s forthcoming novel is “striking”, and will stand out on shelves, booksellers have said. Continue reading at The Bookseller
[ The Bookseller | 2015-03-27 00:00:00 UTC ]
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Harper Lee's book 'Watchman' reportedly centers on an adult version of the 'Mockingbird' character Scout and will be released this July. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2015-03-27 00:00:00 UTC ]
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Cornerstone has released the jacket of the forthcoming Harper Lee novel Go Set a Watchman. A set of dedicated online channels have also been launched for the novel, set for release in the UK on 14th July. Continue reading at The Bookseller
[ The Bookseller | 2015-03-26 00:00:00 UTC ]
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