Mail Online to switch to .com domain name

Publisher thought to have paid potentially as much as £1m-plus in bid to boost international traffic, particularly in the USMail Online is switching from a .co.uk to .com homepage address, following protracted negotiations with the US paper that owned the dailymail.com domain name.Owner Daily Mail & General Trust is thought to have paid potentially as much as £1m-plus to secure the valuable domain name. The technically challenging domain shift will see the 161 million monthly unique browsers who visit Dailymail.co.uk instead land on dailymail.com.Mail Online is adopting a .com homepage domain name in recognition of the growing importance of international markets. Almost 70% of its monthly web traffic comes from outside the UK, with most of that from the potentialy lucrative US market."The US market is hugely important for the Daily Mail as well as other international digital publishers and a .co.uk domain name just doesn't cut it in ad sales over there," said one source.Mail Online has been aggressively targeting growth in the US, doubling staff numbers to 80, as well as launching into Australia in partnership Mi9, the digital media company owned by Nine Entertainment.The Daily Mail website missed its target of £45m in revenues in the year to the end of September, making £41m. However, it is still expected to deliver 50% year-on-year growth in 2014 with a target of breaking £60m.Parent company Daily Mail & General Trust is understood to have been pursuing the... Continue reading at 'The Guardian'

[ The Guardian | 2014-01-27 00:00:00 UTC ]
News tagged with: #british tabloid #west virginia #similar move

Other news stories related to: "Mail Online to switch to .com domain name"


Harper switches to Hodder & Stoughton

Written By: Charlotte Williams Publication Date: Fri, 03/06/2011 - 09:58 Hodder & Stoughton has signed a three-book deal with thriller writer Tom Harper, marking the author's move from Random House's Cornerstone. Associate publisher Oliver Johnson signed the deal for world rights through... Continue reading at The Bookseller

[ The Bookseller | 2011-06-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #world rights #random house #hodder stoughton #three-book deal


Bloomsbury and Faber create Drama Online

Written By: Charlotte Williams Publication Date: Fri, 27/05/2011 - 09:29 Bloomsbury and Faber are to jointly develop a digital content platform providing online access to drama texts. Drama Online will launch in October 2012, and will feature the drama lists from Methuen Drama, Arden... Continue reading at The Bookseller

[ The Bookseller | 2011-05-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #continually updated #drama online


Axel Springer First-Quarter Profit Advances on International, Online Sales

German publisher said it was confident for annual sales after reporting strong revenue growth thanks to its expansion abroad and into its digital business. Continue reading at Editor & Publisher

[ Editor & Publisher | 2011-05-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital business #annual sales #german publisher #online sales


Ogden Publishing To Integrate Fulfillment with E-mail Marketing

Ogden Publications will be combining their in-house fulfillment database with their e-mail service provider to better market content and consumer products to readers.The blending of Advantage Computing Systems’ fulfillment platform with the iPost iMM digital e-mail marketing technology is... Continue reading at Folio Magazine

[ Folio Magazine | 2011-04-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #consumer products


Former Radar Online Editor David Perel Named Star EIC

American Media Inc. has announced Candance Trunzo will leave Star Magazine after four years with the publication. She will be replaced by David Parel, who comes to Star from Radar Online. Radar Online will now be run by Jose Lambiet. Continue reading at Folio Magazine

[ Folio Magazine | 2011-04-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #radar online #american media


Recommendation and review 'less important' for online shoppers

Written By: Lisa Campbell Publication Date: Tue, 15/03/2011 - 09:58 Price and range have been highlighted as the most important factors in buying habits of online book buyers, with recommendation and review less crucial. In a survey of 91,500 customers worldwide on the Book Depository's... Continue reading at The Bookseller

[ The Bookseller | 2011-03-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book depository #buying habits #online shoppers #important factors


Amazon has '80% online share', claims new survey

Written By: Lisa Campbell Publication Date: Wed, 09/03/2011 - 09:48 Ten times as many people shop at Amazon than online at Waterstone's, a survey has revealed, while more than half of respondents bought books online. The research, carried out by the Institute of Direct Marketing,... Continue reading at The Bookseller

[ The Bookseller | 2011-03-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #boosting sales #digital marketing #direct marketing


BBS to begin online auction of non-book stock

Written By: Lisa Campbell Publication Date: Thu, 03/03/2011 - 05:36 The administrators of British Bookshops and Stationers will begin an online auction of non-book stock, including forklift trucks and office equipment, on Tuesday (8th March). Interested parties will be invited to view the... Continue reading at The Bookseller

[ The Bookseller | 2011-03-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book stock #interested parties #online auction #british bookshops


Cutting Out Middleman to Sell Small Ads Online

Online publishers like CBS and Forbes are selling the tiny ads on their Web sites, rather than letting a third-party network promote teeth whitening and herbal remedies. Continue reading at The New York Times

[ The New York Times | 2011-02-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #web sites #online publishers


Donaldson, Hutchinson and MacPhail win Royal Mail Awards

Written By: Graeme Neill Publication Date: Wed, 23/02/2011 - 08:40 Julia Donaldson, Barry Hutchinson and Catherine MacPhail have been named the winners of Scotland's largest children's book prize, the 2010 Royal Mail Awards for Scottish Children's Books. More than 16,000 children voted for... Continue reading at The Bookseller

[ The Bookseller | 2011-02-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #favourite children #scottish children #book prize #largest children


Penton Launches Online Auction Business

For many publishers, "e-commerce" means dabbling in sales of intellectual property, such as work plans (August Home Publishing, Hanley Wood). Continue reading at Folio Magazine

[ Folio Magazine | 2011-02-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hanley wood #intellectual property


Pearson moves into online tutoring

Sanchia Berg reports on the publishing company Pearson who have bought a majority stake in an Indian online tutoring company Tutorvista Continue reading at BBC News

[ BBC News | 2011-01-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #majority stake