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Publishing news tagged with #direct marketing

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Book Tokens reveals rewards programme

National Book Tokens is launching a rewards programme for customers and a direct marketing... Continue reading at 'The Bookseller'

[ The Bookseller | 2013-06-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #rewards programme #direct marketing

Amazon has '80% online share', claims new survey

Written By: Lisa Campbell Publication Date: Wed, 09/03/2011 - 09:48 Ten times as many people shop at Amazon than online at Waterstone's, a survey has revealed, while more than half of respondents bought books online. The research, carried out by the Institute of Direct Marketing,... Continue reading at 'The Bookseller'

[ The Bookseller | 2011-03-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #direct marketing #digital marketing #boosting sales