The five magazine media company executives who graced the stage at the Grand Hyatt in Midtown Tuesday night all had specific (well, somewhat specific) ideas for how to grow their companies and take advantage of industry-wise disruptions, but only one called for an across-the-board increase in swagger to help combat the rising market share held by tech giants like Facebook and Snapchat."What we have to do is all pull together and act a little bigger than we are, and have a little swagger in our step, as it relates to competing with some of these other platforms that do not deliver nearly as good an ROI for the advertisers as we do," said Meredith Corp. CEO Stephen M. Lacy.For the panel, the last event in the two-day 2016 American Magazine Media Conference, Mr. Lacy was joined on stage by Cond Nast CEO Bob Sauerberg, Time Inc. CEO Joe Ripp, Hearst Magazines President David Carey, and Rodale CEO Maria Rodale. CNN's Brian Stelter moderated. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2016-02-03 00:00:00 UTC ]
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Earlier this month, InStyle launched its first sweepstakes in partnership with Pinterest. The spring-themed contest is part of the magazine's push to focus on the platform, as it's the only one whose followers continue to grow, 22 percent year over year. "Our other social platforms are maxed... Continue reading at Digiday
[ Digiday | 2016-03-25 00:00:00 UTC ]
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Innovation still matters, but sometimes it helps to be a follower, too. The post “Traveling” Ideas Make Regional Magazines the Place to Be Seen appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2016-03-24 00:00:00 UTC ]
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Find out what’s happening in the religion and spirituality publishing industry following PW’s spring summit in New York City from March 14-15. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-03-23 00:00:00 UTC ]
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Adult romance-turned-YA author Jody Hedlund explains the importance of writing books for young people and how she weaves a clean, faith-focused story together with relationships and adventure. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-03-23 00:00:00 UTC ]
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'Private Paris' by James Patterson and Mark Sullivan debuted at #2 on the iBooks bestsellers chart for the week ended March 20. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-03-23 00:00:00 UTC ]
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Specs Steve Hasker Current gig Global president and COO, Nielsen Previous gig Global president, Nielsen Age 46 Adweek: What are you tackling in the new position? Steve Hasker: Two things. One is the translation of total audience [measurement], which is now implemented into the new state of... Continue reading at AdWeek
[ AdWeek | 2016-03-22 00:00:00 UTC ]
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The 2016 Association of National Advertisers (ANA) Masters of Media Conference earlier this month in Florida felt more like a trial. And technology was the defendant. Arguments from the ANA and White Ops revealed just how bad the bot fraud situation is and how it's getting worse. Forrester's Jim... Continue reading at Digiday
[ Digiday | 2016-03-18 00:00:00 UTC ]
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Jennifer Koerber, co-author of 'Emerging Technologies: A Primer for Librarians' offers tips on sifting through the hype surrounding technology developments. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-03-18 00:00:00 UTC ]
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Inkworthy debuts with more than 450 publishers on board. The post The Magazine Channel Launches Reading App appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2016-03-16 00:00:00 UTC ]
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A wave of new cookbooks coming this spring teach readers the ins and outs of foraging and "field-to-table" cuisine. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-03-15 00:00:00 UTC ]
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In the search for new revenue streams, publishers including Vox Media and The Washington Post are hoping to interest other companies in the content management systems they've built in-house.At the South by Southwest Interactive conference in Austin, Tex., Vox Media CEO Jim Bankoff on Saturday... Continue reading at Advertising Age
[ Advertising Age | 2016-03-13 00:00:00 UTC ]
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We spoke with a number of Bologna-bound literary agents about the trends they’re seeing and the books they’re selling. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-03-11 00:00:00 UTC ]
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Raised in a secular household, Nicolaou shares her search for essential wisdom in churches, temples, mosques, and synagogues around the U.S. in ‘A None’s Story.’ Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-03-09 00:00:00 UTC ]
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Deaver has written 37 novels, three collections of short stories, and dabbled in everything from folk music to an audio-only drama. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2016-03-09 00:00:00 UTC ]
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Barnes & Noble Education is closing its Yuzu educational platform and replacing it with a longterm deal with VitalSource and the purchase of LoudCloud, a digital platform and analytics provider. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-03-08 00:00:00 UTC ]
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Folio: chats with Brett Anderson, Robb Report editor-in-chief, about the growing affluent audience and maintaining a successful print title in the digital age. The post The Folio: Q&A: Talking Luxury Publishing with Robb Report Editor Brett Anderson appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2016-03-08 00:00:00 UTC ]
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If Saturday night’s speech by Bernie Sanders was any indication of his approach to Sunday’s presidential debate, the upcoming clash with Hillary Clinton could be the most interesting and fully-joined of the Democratic campaign season. Sanders went hard at Clinton over her campaign’s financing,... Continue reading at Los Angeles Times
[ Los Angeles Times | 2016-03-06 00:00:00 UTC ]
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Pan Macmillan has acquired a debut psychological thriller The Girlfriend by BBC drama development executive Michelle Frances. Continue reading at The Bookseller
[ The Bookseller | 2016-03-05 00:00:00 UTC ]
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Advert for ‘gregarious, vivacious’ journalist requires inner London locationA magazine publisher in central London seeking a “gregarious, vivacious” journalist to join its “small, friendly team” has added another interesting requirement: applicants must “live within half an hour of Bond... Continue reading at The Guardian
[ The Guardian | 2016-03-04 00:00:00 UTC ]
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The technology could one day serve as the basis for a product that embraces the physical book, while adding cool digital content on top.Technology that would bring the experience of reading a book into the 21st century—and not by replacing the book with a computer—was patented today by Google,... Continue reading at Fast Company
[ Fast Company | 2016-03-04 00:00:00 UTC ]
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