Lululemon Tries New Store Concepts in Effort to Woo Shoppers

Lululemon Athletica is saying, "namaste" with a new in-store initiative, inviting consumers to linger as well as shop. The Vancouver-based seller of yoga apparel will open its largest flagship to date in Manhattan's Flatiron District neighborhood on Wednesday. Roughly one-third of the 11,500-square-foot shop will be dedicated to a new concept called Hub Seventeen, a community gathering place where shoppers can take yoga workshops, view art or films and attend concerts. The store will also boast a concierge service to help shoppers book nearby gym classes or other city events.According to Carolyn Manning, U.S. director of brand and community at Lululemon, the new features are another example of the brand's grassroots approach to marketing to consumers. "Our local teams seek out and partner with leaders in the community to create experiences that excite and inspire our guests," she said.While Hub Seventeen is unique to the Flatiron store, a spokeswoman noted that the concierge service is in the testing phase and could be rolled out to other locations. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2015-11-18 00:00:00 UTC ]
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Barnes & Noble Workers at Main Brooklyn Store Join Union

After an 88% vote in favor of unionization, the Retail, Wholesale and Department Store Union will represent more than 30 workers at the store when contract negotiations commence this year. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-06-30 04:00:00 UTC ]
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Barnes & Noble Flagship Store in NYC Unionizes

The third Barnes & Noble store to unionize, the bookstore workers voted 97% in favor of joining the Retail, Wholesale and Department Store Union, citing safety issues, substandard pay and lack of workplace structure. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-06-08 04:00:00 UTC ]
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Saint Dolly does it again: Imagination Library expands free book efforts in California

Dolly Parton's Imagination Library will expand its program to send children free books across all 58 California counties, Gov. Gavin Newsom announces. Continue reading at Los Angeles Times

[ Los Angeles Times | 2023-06-07 15:51:03 UTC ]
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Workers at Third B&N Store File for Union Election

Barnes & Noble workers at the Park Slope, Brooklyn, store filed for a union election with the National Labor Relations Board on May 25, making them the third B&N store to do so in less than two months. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-05-25 04:00:00 UTC ]
More news stories like this | News stories tagged with: #union election #park slope #bn store


Independent bookselling expanded again in 2022, with new and diverse stores opening nationwide

The independent bookselling community continues to grow, with membership in the American Booksellers Association reaching its highest levels in more than 20 years Continue reading at ABC News

[ ABC News | 2023-05-22 13:34:43 UTC ]
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Independent bookselling expanded again in 2022, with new and diverse stores opening nationwide

The independent bookselling community continues to grow, with membership in the American Booksellers Association reaching its highest levels in more than 20 years Continue reading at ABC News

[ ABC News | 2023-05-22 13:32:22 UTC ]
More news stories like this | News stories tagged with: #highest levels #american booksellers association


Lululemon’s brilliant dupe strategy should be duplicated by every brand

Lululemon fans craved products from the beloved $50 billion athletic apparel company but have been settling for cheap alternatives. Then the company decided to deliver a big surprise. “Hey guys, here are this month’s best-selling Amazon Lulu lookalikes, and I used to work at Lulu, so I promise... Continue reading at Fast Company

[ Fast Company | 2023-05-14 04:00:00 UTC ]
More news stories like this | News stories tagged with: #company decided #big surprise #lulu


Workers at B&N Flagship Store in NYC Launch Union Drive

Workers at the Barnes & Noble flagship store in New York City's Union Square filed on Friday for a union election with the Retail, Wholesale and Department Store Union. It is the second union drive started by B&N workers in the past month. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-05-01 04:00:00 UTC ]
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Right to Read Act Revived In Effort to Support Librarians and School Libraries

Among its provisions, the bill would ensure all U.S. students have access to a school library staffed by a certified school librarian and would extend liability protections to teachers and school librarians. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-04-27 04:00:00 UTC ]
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How Annie Ernaux Captures the Spirit of Her Era Through Its Big-Box Stores

Alison L. Strayer is an award-winning writer and translator. Her work has been shortlisted twice for the Governor’s General Award for Literature and for Translation. Her translation of Annie Ernaux’s The Years was shortlisted for the Man Booker International Prize in 2019 and won the... Continue reading at Literrary Hub

[ Literrary Hub | 2023-04-19 08:59:35 UTC ]
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McNally Jackson Books Moving NoLita Store to Larger Location

The independent bookseller announced that its new building will be "larger" and "sturdier." Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-03-16 04:00:00 UTC ]
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Epic lets developers self-publish on the Games Store

It's now much easier for game studios to release their work on the Epic Games Store. Epic has introduced long-awaited self-publishing tools that let anyone release games through its storefront. They'll have to pay $100 per title and meet certain requirements (more on those in a moment), but they... Continue reading at Engadget

[ Engadget | 2023-03-09 16:20:56 UTC ]
More news stories like this | News stories tagged with: #sales figures #in-app purchases #large audience #large chunk #developing software #self-publish


An army of Prince Harries is intimidating shoppers.

The portrait is stern, defiant, of bountiful hairline. Shot by Ramona Rosales for the cover of Prince Harry’s memoir Spare, it planted a flag in the golden Californian soil and hung a shark-tooth necklace around the decrepit institution it set out to eviscerate. Tiled in your local Barnes &... Continue reading at Literrary Hub

[ Literrary Hub | 2023-03-03 15:21:13 UTC ]
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The Morning After: The Kindle Store’s hottest new author is ChatGPT

According to a report from Reuters, ChatGPT is listed as the author or co-author of at least 200 books on Amazon’s Kindle Store. However, the number of bot-written books is likely higher than that since Amazon’s policies don’t require authors to disclose their use of AI.Brett Schickler published... Continue reading at Engadget

[ Engadget | 2023-02-22 12:20:19 UTC ]
More news stories like this | News stories tagged with: #streaming service #proposed takeover #activision blizzard #markets authority #substantial lessening #strong position #growing segment #publishing division #children’s book #kindle


The Kindle Store has a prolific new author: ChatGPT

ChatGPT is listed as the author or co-author of at least 200 books on Amazon’s Kindle Store, according to Reuters. However, the actual number of bot-written books is likely much higher than that since Amazon’s policies don’t explicitly require authors to disclose their use of AI. It’s the latest... Continue reading at Engadget

[ Engadget | 2023-02-21 20:30:39 UTC ]
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BMW's i Vision Dee concept digitizes the driving experience with a full-width heads-up display

BMW is once again ready to give the world a glimpse of the futuristic tech it has in the works as p[art of its i Vision concept vehicle program. Following 2017's iVision Dynamics, 2018's iNext SAV, and last year's iVision Circular, the German automaker revealed at CES 2023 on Thursday the i... Continue reading at Engadget

[ Engadget | 2023-01-05 04:15:55 UTC ]
More news stories like this | News stories tagged with: #fingers crossed #digital life #sound effects #communicate directly #digital content


Barnes & Noble Opening 30 Stores in 2023, Leading Big Real Estate Wave

Competition from Amazon seems to have ended as Barnes & Noble plans to open more stores in 2023 as part of a real estate expansion wave. Continue reading at Book Riot

[ Book Riot | 2022-12-22 16:50:46 UTC ]
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B&N to Open 16th New Store Next Week

Barnes & Noble is set to open a new store on November 16 in the Old Orchard Shopping Center in Skokie, Ill. It will be the 16th new outlet that B&N has opened this year. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-11-09 05:00:00 UTC ]
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How brick-and-mortar retail stores are the digital media channel of the future

Brick-and-mortar stores are being transformed into an interactive digital media and merchandising experience thanks to in-store smart screens. Continue reading at Advertising Age

[ Advertising Age | 2022-11-04 13:00:00 UTC ]
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Hearst wants Gen Z’s social shoppers to use its new commerce platform, FirstFinds

Hearst wants to find a way to shorten the time between discovering a product, learning more about it and ultimately buying it. Continue reading at Digiday

[ Digiday | 2022-10-31 04:01:00 UTC ]
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